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Marketing - Branding Assistant

Alphabe Insight Inc
Full-time
On-site
Columbus, Ohio, United States
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing - Branding Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Columbus, Ohio, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 4, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Assisting in developing and implementing branding strategies
  • Creating marketing materials and supporting campaigns
  • Conducting market research and monitoring campaign performance
  • Maintaining brand consistency across all channels
  • Collaborating with the marketing team on events and product launches

ASSUMPTION: This role is ideal for recent graduates or early-career marketing professionals looking to gain experience in branding and marketing. It offers an opportunity to work closely with a marketing team and contribute to the growth of a real estate company.

πŸ“‹ Key Responsibilities

βœ… Assist in creating and executing branding and marketing strategies

βœ… Develop marketing materials including brochures, flyers, and presentations

βœ… Collaborate with the marketing team to design and implement marketing campaigns

βœ… Support market research to understand industry trends and competitor strategies

βœ… Monitor and report on campaign performance and provide insights for improvement

βœ… Help manage brand consistency across all channels and materials

βœ… Participate in the planning and execution of events, product launches, and promotions

βœ… Assist with content development for both digital and print media

ASSUMPTION: This role requires a balance of creative and analytical skills. The successful candidate will be able to generate innovative ideas while also tracking and analyzing campaign performance.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, or a related field

Experience: 0-2 years of experience in marketing or a related field

Required Skills:

  • Strong understanding of branding principles and marketing strategies
  • Excellent written and verbal communication skills
  • Proficient in Microsoft Office Suite and Adobe Creative Suite (Photoshop, Illustrator)
  • Strong attention to detail and ability to manage multiple tasks simultaneously
  • Creative mindset with the ability to contribute fresh ideas to marketing projects
  • Ability to work both independently and as part of a team in a fast-paced environment

Preferred Skills:

  • Experience with CRM software (e.g., Salesforce, HubSpot)
  • Familiarity with SEO and content marketing strategies
  • Knowledge of the real estate industry

ASSUMPTION: While not explicitly stated, experience with CRM software and knowledge of the real estate industry could be beneficial for this role but are not strictly required.

πŸ’° Compensation & Benefits

Salary Range: $45,000 - $50,000 annually. This range is based on industry standards for entry-level marketing roles in Columbus, Ohio.

Benefits:

  • Competitive salary
  • Opportunities for career growth and professional development
  • Health, dental, and vision insurance packages
  • Paid time off and holidays
  • Collaborative and innovative work environment
  • Employee development programs and training opportunities

Working Hours: Full-time (40 hours per week). The work arrangement is on-site, with the possibility of occasional remote work as the company grows.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Real Estate

Company Size: Small (51-200 employees). This size allows for a more intimate work environment where employees can have a significant impact on the company's growth and direction.

Founded: 2019. Property Soar is a relatively new company, which means there are ample opportunities for growth and advancement.

Company Description:

  • Property Soar is committed to delivering top-tier property management and real estate solutions across Ohio.
  • The company specializes in managing residential and commercial properties with a focus on long-term value and client satisfaction.
  • Property Soar values collaboration, precision, and a forward-thinking mindset.

Company Specialties:

  • Property Management
  • Real Estate Solutions
  • Marketing and Branding

Company Website: https://www.propertysoar.com

ASSUMPTION: Property Soar is a growing company with a strong focus on marketing and branding. This role is an excellent opportunity for a marketing professional to make a significant impact on the company's success.

πŸ“Š Role Analysis

Career Level: Entry-level. This role is ideal for recent graduates or early-career marketing professionals looking to gain experience in branding and marketing.

Reporting Structure: This role reports directly to the Marketing Manager.

Work Arrangement: On-site, with the possibility of occasional remote work as the company grows.

Growth Opportunities:

  • As Property Soar continues to grow, there will be opportunities for advancement within the marketing department or other areas of the company.
  • The company offers employee development programs and training opportunities to help employees grow professionally.

ASSUMPTION: Property Soar's growth trajectory suggests that there will be ample opportunities for career advancement within the company.

🌍 Location & Work Environment

Office Type: On-site. The company's headquarters is located in Columbus, Ohio.

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Columbus is the capital and largest city in Ohio, with a population of over 890,000.
  • The city is known for its vibrant arts scene, diverse neighborhoods, and numerous parks and green spaces.
  • Columbus has a humid continental climate, with warm summers and cold, snowy winters.

Work Schedule: Full-time (40 hours per week). The work arrangement is on-site, with the possibility of occasional remote work as the company grows.

ASSUMPTION: The work environment at Property Soar is collaborative and innovative, with a strong focus on employee development and growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screening with the HR department
  • In-person or virtual interview with the Marketing Manager
  • Final interview with the company's founders

Key Assessment Areas:

  • Creativity and innovation in marketing strategies
  • Understanding of branding principles and marketing strategies
  • Communication skills and ability to work effectively in a team
  • Attention to detail and ability to manage multiple tasks simultaneously

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant marketing and branding experience and skills.
  • Showcase your understanding of Property Soar's brand and marketing strategies in your application materials.
  • Prepare examples of your past marketing and branding work to discuss during the interview.

ATS Keywords: Marketing, Branding, Branding Assistant, Marketing Strategies, Campaign Performance, Marketing Materials, Marketing Team, Event Planning, Product Launch, Content Development

ASSUMPTION: The application process at Property Soar is designed to assess the candidate's creativity, communication skills, and understanding of marketing and branding principles.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite
  • Adobe Creative Suite (Photoshop, Illustrator)
  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Mailchimp, Hootsuite)

ASSUMPTION: The successful candidate will be proficient in Microsoft Office Suite and Adobe Creative Suite. Familiarity with CRM software and marketing automation tools is preferred but not strictly required.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaboration
  • Precision
  • Forward-thinking mindset

Work Style:

  • Creative and innovative
  • Results-driven
  • Team-oriented

Self-Assessment Questions:

  • Do you thrive in a collaborative work environment?
  • Are you able to manage multiple tasks simultaneously and maintain a high level of attention to detail?
  • Do you have a creative mindset and the ability to contribute fresh ideas to marketing projects?

ASSUMPTION: Property Soar values employees who are creative, innovative, and able to work effectively in a team. The successful candidate will be able to thrive in a collaborative work environment and contribute fresh ideas to marketing projects.

⚠️ Potential Challenges

  • As a relatively new company, Property Soar may face challenges in establishing its brand and market presence.
  • The real estate industry can be competitive, and the successful candidate may need to work hard to help Property Soar stand out from its competitors.
  • The role may require occasional remote work, which could present challenges for those who prefer a strictly on-site work environment.
  • The Columbus, Ohio, area can experience cold, snowy winters, which may be challenging for those who prefer warmer climates.

ASSUMPTION: The successful candidate will be able to overcome these challenges and contribute to Property Soar's growth and success.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Coordinator or Branding Specialist position in other companies.
  • However, Property Soar's focus on real estate sets it apart from other companies in the marketing and branding industry.
  • This role offers the opportunity to gain experience in both marketing and branding, which could lead to career advancement in either field.

ASSUMPTION: While this role is similar to other marketing and branding positions, Property Soar's focus on the real estate industry sets it apart and offers unique opportunities for growth and advancement.

πŸ“ Sample Projects

  • Developing a marketing campaign to promote a new property listing
  • Creating branding materials for a company event or product launch
  • Conducting market research to understand industry trends and competitor strategies

ASSUMPTION: These sample projects are designed to assess the candidate's understanding of marketing and branding principles and their ability to apply them in a real-world setting.

❓ Key Questions to Ask During Interview

  • What are the biggest challenges facing Property Soar's marketing department in the next year?
  • How does Property Soar plan to differentiate itself from its competitors in the real estate industry?
  • What opportunities are there for career growth and advancement within the marketing department or other areas of the company?
  • How does Property Soar support the professional development and training of its employees?
  • What is the work-life balance like for employees at Property Soar?

ASSUMPTION: These questions are designed to help the candidate better understand the company's goals, culture, and opportunities for growth and advancement.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing and branding experience and skills.
  • Prepare examples of your past marketing and branding work to discuss during the interview.
  • Follow up with the company one week after submitting your application to confirm receipt and reiterate your interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.