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Marketing - Branding Assistant

Alphabe Insight Inc
Full-time
On-site
Dallas, Texas, United States
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing - Branding Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Dallas, Texas, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 9, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Assisting in developing and executing branding strategies and campaigns
  • Collaborating with the marketing team to create marketing materials
  • Conducting market research to identify trends and competitor activity
  • Supporting the creation of content for marketing campaigns, print materials, and presentations
  • Assisting with event planning and promotional activities to enhance brand awareness
  • Tracking and analyzing campaign performance metrics to optimize marketing efforts
  • Working closely with other departments to ensure brand consistency across all platforms

ASSUMPTION: This role is ideal for someone with a passion for marketing, creative thinking, and a desire to grow within a fast-paced, forward-moving company.

πŸ“‹ Key Responsibilities

βœ… Assist in developing and executing branding strategies and campaigns

βœ… Collaborate with the marketing team to create marketing materials that align with brand identity

βœ… Conduct market research to identify trends and competitor activity

βœ… Support the creation of content for marketing campaigns, print materials, and presentations

βœ… Assist with event planning and promotional activities to enhance brand awareness

βœ… Help track and analyze campaign performance metrics to optimize marketing efforts

βœ… Work closely with other departments to ensure brand consistency across all platforms

ASSUMPTION: This role requires a balance of creative and analytical skills, as well as the ability to work both independently and collaboratively in a team environment.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, or a related field

Experience: 0-2 years of relevant experience

Required Skills:

  • Strong understanding of branding principles and marketing strategies
  • Excellent communication and organizational skills
  • Ability to work both independently and collaboratively in a team environment
  • Detail-oriented with a passion for creativity and innovation
  • Proficient in Microsoft Office Suite; knowledge of design software (Adobe Creative Suite) is a plus

Preferred Skills:

  • Experience with CRM software
  • Fluency in a second language

ASSUMPTION: While not explicitly stated, having experience with CRM software and fluency in a second language could be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $35,000 - $45,000 per year (Based on industry standards for entry-level marketing roles in Dallas, TX)

Benefits:

  • Competitive salary
  • Opportunities for career growth and advancement
  • Health, dental, and vision insurance
  • Paid time off and holidays
  • 401(k) retirement plan with company match
  • Dynamic and supportive work environment
  • Professional development opportunities

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Dallas, TX. The actual salary may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Marketing and Advertising

Company Size: 51-200 employees (Small to mid-sized company)

Founded: 2019 (Relatively new company)

Company Description:

  • At Next Coms Talk, we are a forward-thinking company committed to delivering innovative communication solutions.
  • Based in Dallas, TX, we pride ourselves on our dynamic team, fostering a collaborative work environment.
  • Our mission is to revolutionize the way brands communicate with their audiences, ensuring every message is impactful and meaningful.

Company Specialties:

  • Branding and Marketing
  • Communication Strategies
  • Innovative Solutions

Company Website: https://www.nextcomstalk.com

ASSUMPTION: Next Coms Talk is a growing company that values innovation and collaboration, providing opportunities for career growth and advancement.

πŸ“Š Role Analysis

Career Level: Entry-level (Marketing - Branding Assistant)

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site (Full-time)

Growth Opportunities:

  • Potential career progression to Marketing Coordinator or Marketing Manager
  • Opportunities to work on diverse projects and campaigns
  • Chance to learn and develop skills in a dynamic and supportive work environment

ASSUMPTION: This role offers opportunities for career growth and development within the marketing department.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): Dallas, TX

Geographic Context:

  • Dallas, TX is a vibrant city with a diverse economy and a thriving job market
  • The cost of living in Dallas is relatively affordable compared to other major cities in the US
  • Dallas offers a variety of cultural attractions, entertainment options, and outdoor activities

Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM (with a 1-hour lunch break)

ASSUMPTION: The work environment at Next Coms Talk is dynamic, collaborative, and supportive, with a focus on innovation and creativity.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screening with the HR department
  • In-person or virtual interview with the Marketing Manager
  • Final interview with the CEO or another senior team member

Key Assessment Areas:

  • Understanding of branding principles and marketing strategies
  • Communication and organizational skills
  • Creativity and innovation
  • Ability to work both independently and collaboratively

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Showcase your understanding of branding principles and marketing strategies in your application materials
  • Demonstrate your creativity and innovation through your portfolio or examples of past projects

ATS Keywords: Marketing, Branding, Creative Thinking, Market Research, Content Creation, Event Planning, Campaign Performance Analysis, Collaboration, Communication, Organizational Skills, Detail-Oriented, Microsoft Office Suite, Adobe Creative Suite

ASSUMPTION: The application process at Next Coms Talk is designed to assess the candidate's understanding of branding principles, communication skills, and creativity, as well as their ability to work both independently and collaboratively.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Adobe Creative Suite (Photoshop, Illustrator, InDesign) - preferred
  • CRM software (e.g., Salesforce, HubSpot) - preferred

ASSUMPTION: Familiarity with Microsoft Office Suite and Adobe Creative Suite is required, while experience with CRM software is preferred.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Creativity

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Focused on results and continuous improvement

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative work environment?
  • Are you passionate about marketing and branding, with a strong understanding of relevant principles and strategies?
  • Do you possess excellent communication and organizational skills, with a keen eye for detail?

ASSUMPTION: Next Coms Talk values candidates who are innovative, collaborative, and creative, with a strong work ethic and a passion for marketing and branding.

⚠️ Potential Challenges

  • Working in a fast-paced, dynamic environment may require adaptability and flexibility
  • Balancing creative and analytical tasks may be challenging at times
  • Ensuring brand consistency across all platforms may require strong communication and collaboration skills
  • The cost of living in Dallas, TX may be higher than in other cities, depending on the candidate's location

ASSUMPTION: While these challenges exist, they can be overcome with strong communication, adaptability, and a commitment to continuous learning and improvement.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator - Responsible for executing marketing campaigns and managing marketing projects
  • Marketing Manager - Oversees the marketing department and develops marketing strategies
  • Brand Manager - Focuses on building and maintaining brand identity and ensuring brand consistency

ASSUMPTION: This role is similar to a Marketing Coordinator, with a focus on branding and campaign development. However, it may also involve some aspects of a Brand Manager's role, depending on the company's structure and needs.

πŸ“ Sample Projects

  • Developing a branding strategy for a new product launch
  • Creating marketing materials for a trade show or event
  • Conducting market research to identify trends and competitor activity
  • Analyzing campaign performance metrics to optimize marketing efforts

ASSUMPTION: These sample projects are designed to showcase the candidate's understanding of branding principles, communication skills, and analytical abilities, as well as their ability to work both independently and collaboratively.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role fit into the overall marketing strategy for the company?
  • What opportunities are there for professional development and growth within the marketing department?
  • How does the company support work-life balance for its employees?
  • What is the company's approach to innovation and creativity in the marketing department?

ASSUMPTION: These questions are designed to provide insight into the role's priorities, the company's marketing strategy, and its commitment to employee growth and work-life balance.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples or a portfolio showcasing your creativity and innovation in marketing and branding
  • Follow up with the HR department one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.