📌 Core Information
🔹 Job Title: Marketing - Branding Assistant
🔹 Company: Alphabe Insight Inc
🔹 Location: Charlotte, North Carolina, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 14, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the development and execution of branding initiatives
- Ensuring consistent brand messaging across print and digital materials
- Conducting market research to identify trends and support campaign development
- Collaborating with internal departments to align messaging with business objectives
- Gaining hands-on experience in brand strategy within the real estate sector
ASSUMPTION: This role is ideal for recent graduates or early-career marketing professionals seeking to build their branding and marketing skills in the real estate industry.
📋 Key Responsibilities
✅ Assist in the execution of branding campaigns and marketing strategies
✅ Help maintain and ensure brand consistency across print and digital materials
✅ Conduct market research to identify trends and support campaign development
✅ Coordinate with internal departments to align messaging with business objectives
✅ Support the preparation of presentations, brochures, and promotional content
✅ Assist in organizing and participating in branding-related events
✅ Track the performance of branding efforts and provide reports and insights
ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong focus on attention to detail and the ability to work in a fast-paced environment.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Business, Communications, or related field
Experience: 1-2 years of experience in marketing, branding, or a similar role
Required Skills:
- Strong communication, writing, and organizational skills
- Proficiency in Microsoft Office and basic graphic design tools (e.g., Canva, Adobe InDesign preferred)
- Understanding of brand development and market positioning
- Detail-oriented and capable of working in a fast-paced environment
Preferred Skills:
- Experience with CRM software
- Familiarity with SEO and content marketing strategies
ASSUMPTION: While not explicitly stated, having experience with CRM software and familiarity with SEO and content marketing strategies would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $53,000 - $56,000 per year
Benefits:
- Opportunities for career growth and professional development
- Hands-on experience in brand strategy within the real estate sector
- Collaborative and supportive team environment
- Skills development through mentorship and cross-functional training
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in the real estate sector in Charlotte, North Carolina.
📌 Applicant Insights
🔍 Company Context
Industry: Real Estate
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Property Soar is dedicated to providing exceptional property management and real estate services throughout Missouri
- The company focuses on professionalism, reliability, and client satisfaction, delivering tailored solutions for property owners, tenants, and investors
- Property Soar aims to build long-term relationships through integrity, efficiency, and innovation
Company Specialties:
- Property Management
- Real Estate Services
- Client Satisfaction
Company Website: propertysoar.com
ASSUMPTION: Property Soar is a growing real estate company that values professionalism and client satisfaction, providing opportunities for career growth and development.
📊 Role Analysis
Career Level: Entry-level
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, full-time
Growth Opportunities:
- Gain hands-on experience in brand strategy within the real estate sector
- Develop skills in market research, campaign development, and event planning
- Potential for career advancement as the company grows
ASSUMPTION: This role offers opportunities for professional growth and development within the real estate industry.
🌍 Location & Work Environment
Office Type: Corporate office
Office Location(s): Charlotte, North Carolina
Geographic Context:
- Charlotte is the most populous city in North Carolina, offering a mix of urban and suburban living
- The city is known for its vibrant arts and culture scene, professional sports teams, and numerous parks and green spaces
- Charlotte has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with a one-hour lunch break
ASSUMPTION: Charlotte offers a diverse and vibrant living environment, with a mix of urban and suburban areas, and a humid subtropical climate.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing Manager
- Final interview with the Marketing Director
- Background check and offer extension
Key Assessment Areas:
- Communication and writing skills
- Understanding of brand development and market positioning
- Problem-solving and analytical skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your work that demonstrate your creativity, attention to detail, and ability to work in a fast-paced environment
- Research the real estate industry and Property Soar to show your enthusiasm and understanding of the company
ATS Keywords: Marketing, Branding, Branding Assistant, Real Estate, Brand Development, Market Research, Campaign Development, Event Planning, Graphic Design
ASSUMPTION: The application process for this role is likely to involve multiple interviews, focusing on communication skills, understanding of branding, and cultural fit.
🛠️ Tools & Technologies
- Microsoft Office (Word, Excel, PowerPoint)
- Basic graphic design tools (e.g., Canva, Adobe InDesign)
- CRM software (if applicable)
ASSUMPTION: Proficiency in Microsoft Office and basic graphic design tools is required for this role, while experience with CRM software is preferred.
👔 Cultural Fit Considerations
Company Values:
- Professionalism
- Reliability
- Client Satisfaction
- Integrity
- Efficiency
- Innovation
Work Style:
- Collaborative
- Supportive
- Fast-paced
- Detail-oriented
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you detail-oriented and able to maintain brand consistency across materials?
- Do you have a strong understanding of brand development and market positioning?
ASSUMPTION: Property Soar values professionalism, reliability, and client satisfaction, seeking candidates who can thrive in a fast-paced, collaborative environment and maintain brand consistency.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to the unique aspects of the real estate industry
- Developing a strong understanding of Property Soar's brand and values
- Balancing creative and analytical tasks
ASSUMPTION: This role may present challenges in managing multiple projects, adapting to the real estate industry, and balancing creative and analytical tasks.
📈 Similar Roles Comparison
- Marketing Coordinator - Real Estate
- Branding Specialist - Marketing Agency
- Marketing Assistant - Property Management
ASSUMPTION: This role is similar to marketing coordinator and assistant roles within the real estate industry, as well as branding specialist roles in marketing agencies.
📝 Sample Projects
- Developing a brand style guide for Property Soar
- Conducting market research to identify trends in the real estate industry
- Planning and executing a branding event for Property Soar's clients
ASSUMPTION: These sample projects are designed to give applicants an idea of the types of tasks they may be responsible for in this role.
❓ Key Questions to Ask During Interview
- What are the most important qualities you're looking for in a Marketing - Branding Assistant?
- How does this role fit into the overall marketing strategy for Property Soar?
- What opportunities are there for professional growth and development within the marketing department?
- How does Property Soar support work-life balance for its employees?
- What are the biggest challenges facing the marketing department currently, and how can this role help address them?
ASSUMPTION: These questions are designed to help applicants better understand the role, the company, and the marketing department's priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your work that demonstrate your creativity, attention to detail, and ability to work in a fast-paced environment
- Research the real estate industry and Property Soar to show your enthusiasm and understanding of the company
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
