📌 Core Information
🔹 Job Title: Marketing Communications Head
🔹 Company: Samsung Electronics
🔹 Location: Science Hub Tower 4, Manila, Philippines
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: May 22, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing integrated communication strategies for new products
- Driving campaign planning and creative concept development
- Managing marketing programs for consistent messaging
- Providing direction to related marketing departments
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and deep knowledge of marketing communications.
📋 Key Responsibilities
✅ Develop and implement communication strategies for new products
✅ Plan and execute multi-dimensional marketing campaigns
✅ Develop brand strategies and provide brand portfolio direction
✅ Manage integrated marketing programs for consistent messaging
✅ Provide coaching and mentoring to team members
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and team management.
🎯 Required Qualifications
Education: Bachelor's Degree in Marketing/Advertising
Experience: 8+ years of related work experience, including 2+ years in people management
Required Skills:
- Proven experience in marketing communications
- Strong leadership and team management skills
- Excellent communication and presentation skills
- Ability to analyze market trends and competitor activities
- Experience in events management and product launches
Preferred Skills:
- Experience in the electronics industry
- Fluency in multiple languages
ASSUMPTION: Candidates with a strong background in marketing communications and experience managing teams will be most successful in this role.
💰 Compensation & Benefits
Salary Range: PHP 2,500,000 - 3,500,000 per year (Based on industry standards for a senior marketing role in the Philippines)
Benefits:
- Health insurance
- Retirement benefits
- Employee discounts on Samsung products
Working Hours: Full-time, 40 hours per week
ASSUMPTION: Salary range is estimated based on industry standards for similar roles in the Philippines.
📌 Applicant Insights
🔍 Company Context
Industry: Electronics and technology
Company Size: 501-1,000 employees (Philippines office)
Founded: 1938 (Global), 1995 (Philippines)
Company Description:
- Samsung Electronics Philippines Corporation (SEPCO) is a subsidiary of Samsung Electronics Co., Ltd.
- SEPCO offers a wide range of consumer electronics, IT, and mobile devices.
- The company is committed to innovation, quality, and sustainability.
Company Specialties:
- Consumer electronics
- IT and mobile devices
- Home appliances
Company Website: http://www.samsung.com/ph/
ASSUMPTION: SEPCO is a significant player in the Philippine electronics market, offering opportunities for career growth and development.
📊 Role Analysis
Career Level: Senior/Managerial
Reporting Structure: This role reports directly to the Marketing Director and oversees a small team of marketing professionals.
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential to lead larger marketing projects or teams
- Opportunities to work on international campaigns
- Career progression within the Samsung organization
ASSUMPTION: This role offers opportunities for professional growth and development within the Samsung organization.
🌍 Location & Work Environment
Office Type: Corporate office
Office Location(s): Science Hub Tower 4, Manila, Philippines
Geographic Context:
- Manila is the capital and most populous city of the Philippines.
- The office is located in the Taguig City area, known for its business districts and corporate offices.
- The Philippines has a tropical climate, with temperatures ranging from 21°C to 32°C (70°F to 90°F) throughout the year.
Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break)
ASSUMPTION: The work environment is fast-paced and dynamic, with a strong focus on teamwork and collaboration.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site interviews with hiring manager and team members
- Final interview with the Marketing Director
Key Assessment Areas:
- Marketing strategy and planning
- Campaign development and execution
- Team management and leadership
- Communication and presentation skills
Application Tips:
- Highlight relevant marketing communications experience and achievements
- Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
- Prepare examples of successful marketing campaigns you've led or contributed to
- Research Samsung's marketing strategies and be prepared to discuss how you can contribute to their success
ATS Keywords: Marketing Communications, Campaign Planning, Brand Strategy, Integrated Marketing, Team Management, Events Management, Product Launches
ASSUMPTION: The application process is competitive, and candidates with strong marketing communications backgrounds and proven leadership skills will have the best chance of success.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Social media management tools (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Proficiency in relevant marketing tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- People
- Excellence
- Change
- Integrity
Work Style:
- Collaborative and team-oriented
- Results-driven and innovative
- Adaptable and open to change
Self-Assessment Questions:
- How do you embody Samsung's company values in your work?
- Can you provide an example of a time when you drove a successful marketing campaign in a collaborative environment?
- How do you handle changes in marketing strategies or priorities?
ASSUMPTION: Candidates who align with Samsung's company values and work style will be the best fit for this role.
⚠️ Potential Challenges
- Managing a small team with limited budget and HR control
- Working in a fast-paced, dynamic environment with tight deadlines
- Adapting to changes in marketing strategies or priorities
- Competing with other marketing professionals for resources and attention
ASSUMPTION: These challenges can be overcome with strong leadership, adaptability, and effective communication skills.
📈 Similar Roles Comparison
- This role is similar to a Marketing Manager or Marketing Director position, but with a focus on communications and campaign planning.
- In the electronics industry, marketing roles often require a strong understanding of technology and consumer behavior.
- Career progression may involve moving into a more senior marketing role or specializing in a specific area of marketing (e.g., digital marketing, product marketing).
ASSUMPTION: This role offers a unique blend of strategic planning, creative execution, and team management, making it an attractive opportunity for marketing professionals looking to grow their careers.
📝 Sample Projects
- Developing and executing a marketing campaign for a new product launch
- Conducting market research and analyzing competitor activities to inform marketing strategy
- Managing a team to create and distribute marketing materials (e.g., brochures, flyers, social media content)
ASSUMPTION: These sample projects reflect the day-to-day responsibilities and challenges of the Marketing Communications Head role.
❓ Key Questions to Ask During Interview
- What are the biggest marketing challenges facing the company in the next year?
- How does this role fit into the overall marketing strategy for the company?
- What are the key priorities for the first 90 days in this role?
- How does the company support the professional development of its marketing employees?
- What is the company's approach to work-life balance for marketing professionals?
ASSUMPTION: Asking insightful questions demonstrates your interest in the role and helps you determine if it's the right fit for your career goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing communications experience and skills
- Prepare examples of successful marketing campaigns you've led or contributed to
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
