📌 Core Information
🔹 Job Title: Marketing & Communications Internship
🔹 Company: POWDR
🔹 Location: Remote (CO)
🔹 Job Type: Internship
🔹 Category: Marketing & Communications
🔹 Date Posted: April 18, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: Remote (work from home)
🚀 Job Overview
Key aspects of this role include:
- Supporting strategic marketing and communications efforts across POWDR's diverse portfolio of outdoor experience businesses
- Gaining hands-on experience in a fast-paced and purpose-driven marketing environment
- Contributing to real projects and learning about the outdoor recreation industry
ASSUMPTION: This internship is ideal for students or recent graduates looking to gain practical experience in marketing and communications within the outdoor recreation industry.
📋 Key Responsibilities
✅ Assist in developing a blog content strategy and writing articles for National Parks (Zion and Death Valley)
✅ Support updates to CRM content and website copy for Zion and Death Valley
✅ Contribute to creative project management and coordination of design assets for park marketing campaigns
✅ Refine and build media contact lists to support press and PR efforts across POWDR businesses
✅ Assist with updates to POWDR brand assets, including HR onboarding materials and corporate website content
✅ Conduct an in-depth research project exploring key trends in National Park visitor behavior and content strategy
ASSUMPTION: The intern will be expected to work independently and collaboratively, with a strong focus on research, writing, and organizational skills.
🎯 Required Qualifications
Education: Pursuing or recently completed a degree in Marketing, Communications, Journalism, or a related field
Experience: None required, but relevant coursework or previous internships are a plus
Required Skills:
- Strong research, writing, and organizational skills
- Familiarity with digital content platforms (social media, blogs, CRM)
- Enthusiasm about outdoor recreation and storytelling
- Ability to work independently and collaboratively
Preferred Skills:
- Experience with content management systems (CMS)
- Knowledge of SEO best practices
- Fluency in a second language (Spanish, for example)
ASSUMPTION: While not required, previous experience in marketing, communications, or a related field would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $15-$18 per hour (based on industry standards for entry-level marketing internships in the United States)
Benefits:
- Gain real-world experience in marketing and communications
- Work with a diverse portfolio of outdoor experience businesses
- Potential for full-time employment after the internship
Working Hours: 20 hours per week, part-time (schedule may vary based on candidate availability)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's skills, experience, and location.
📌 Applicant Insights
🔍 Company Context
Industry: POWDR operates in the outdoor recreation industry, focusing on adventure lifestyle experiences and National Park concessions.
Company Size: POWDR has 5,001-10,000 employees, providing a large and diverse work environment for interns.
Founded: POWDR was founded in 1993 and is headquartered in Park City, UT.
Company Description:
- POWDR is an adventure lifestyle company that inspires every human being with cool experiences in awesome places.
- The company's portfolio includes ski resorts, river rafting, heli-adventure, and lodging and concessions businesses.
- POWDR's Woodward brand empowers and inspires the next generation of action sports enthusiasts through summer camps, mountain experiences, and mountain centers.
Company Specialties:
- Ski resorts and mountain experiences
- National Park concessions
- River rafting and heli-adventure
- Lodging and concessions
- Action sports and youth development
Company Website: www.powdr.com
ASSUMPTION: POWDR's diverse portfolio of businesses and experiences offers interns a unique opportunity to gain exposure to various aspects of the outdoor recreation industry.
📊 Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The intern will report directly to Casey Scherer, Director – POWDR & Parks Marketing and work closely with Stacey Hutchinson, VP – POWDR Communications & Government Relations.
Work Arrangement: This is a remote, part-time internship (20 hours per week) with a duration of 2-3 months, based on candidate availability.
Growth Opportunities:
- Gain practical experience in marketing and communications
- Build a professional network within the outdoor recreation industry
- Potential for full-time employment after the internship
ASSUMPTION: This internship provides an excellent opportunity for personal and professional growth, with the potential for long-term career development within POWDR.
🌍 Location & Work Environment
Office Type: Remote (work from home)
Office Location(s): The intern will work remotely from their home office.
Geographic Context:
- The intern will support marketing and communications efforts for National Park concessions and POWDR brand, with a focus on Zion and Death Valley National Parks.
- The company's headquarters is located in Park City, UT, but the intern will not be required to work on-site.
Work Schedule: The intern will work 20 hours per week, with a flexible schedule based on their availability and the needs of the team.
ASSUMPTION: The remote work environment offers interns the flexibility to balance their work and personal responsibilities while gaining valuable experience in marketing and communications.
💼 Interview & Application Insights
Typical Process:
- Submit your application through the provided link
- Participate in a phone or video screening interview with the hiring manager
- Complete a writing assignment or project to assess your skills
- Participate in a final interview with the hiring team
Key Assessment Areas:
- Research and writing skills
- Understanding of the outdoor recreation industry
- Cultural fit with POWDR's values and work environment
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Demonstrate your enthusiasm for outdoor recreation and storytelling
- Showcase your research and writing skills through examples or a portfolio
- Prepare thoughtful questions about the role, team, or company to ask during the interview
ATS Keywords: Marketing, Communications, National Park Concessions, Research, Writing, CRM, Digital Content Platforms, Social Media, Blogging, Creative Project Management
ASSUMPTION: The application process for this internship is designed to assess the candidate's skills, experiences, and cultural fit with POWDR's values and work environment.
🛠️ Tools & Technologies
- Content management systems (CMS)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- Blogging platforms (e.g., WordPress, Medium)
- CRM software (e.g., Salesforce, HubSpot)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The intern will be expected to learn and utilize various tools and technologies to support their marketing and communications efforts.
👔 Cultural Fit Considerations
Company Values:
- Inspire every human being with cool experiences in awesome places
- Create a culture of belonging
- Embrace a growth mindset
- Act with integrity and respect
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- Do you share POWDR's passion for creating cool experiences in awesome places?
- Are you comfortable working independently and collaboratively in a remote environment?
- Do you embrace a growth mindset and continuously seek opportunities for learning and development?
ASSUMPTION: POWDR values interns who are enthusiastic, adaptable, and committed to their personal and professional growth.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to a remote work environment and collaborating with team members virtually
- Balancing the demands of an internship with academic or other personal commitments
- Navigating the unique challenges of marketing and communications within the outdoor recreation industry
ASSUMPTION: While this internship presents numerous opportunities for growth and learning, it also comes with its own set of challenges that interns should be prepared to face.
📈 Similar Roles Comparison
- Unlike traditional marketing or communications internships, this role focuses on National Park concessions and the outdoor recreation industry
- This internship offers a unique opportunity to gain experience in both marketing and communications, as well as research and project management
- Compared to other entry-level roles, this internship provides a high degree of responsibility and autonomy, with the potential for significant impact on POWDR's marketing and communications efforts
ASSUMPTION: This internship is well-suited for candidates seeking a unique and challenging opportunity to gain experience in marketing and communications within the outdoor recreation industry.
📝 Sample Projects
- Developing a content strategy and writing blog articles for Zion and Death Valley National Parks
- Conducting research on National Park visitor behavior and content strategy trends
- Supporting creative project management and coordination of design assets for park marketing campaigns
ASSUMPTION: The projects assigned to the intern will be relevant to their role and provide valuable experience in marketing and communications.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this internship fit into the overall marketing and communications strategy for POWDR?
- What opportunities are there for growth and development within the company after the internship?
- How does POWDR support work-life balance for its interns?
- What are the most rewarding and challenging aspects of working in marketing and communications for National Park concessions?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the company and its culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare a portfolio or writing samples that demonstrate your research, writing, and organizational skills
- Prepare thoughtful questions to ask during the interview
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
