📌 Core Information
🔹 Job Title: Marketing Communications Specialist
🔹 Company: Aramark
🔹 Location: Niceville, Florida
🔹 Job Type: On-site
🔹 Category: Marketing & Communications
🔹 Date Posted: May 14, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting Aramark's client in product innovation, merchandising, and promotions
- Developing and implementing communication strategies to engage students, parents, and administrators
- Acting as a liaison between the organization and the community, ensuring transparent and consistent communication
- Creating and managing communication materials, including newsletters, announcements, and social media content
- Establishing feedback mechanisms to continually improve communication strategies and address concerns effectively
ASSUMPTION: This role requires a proactive and assertive individual who can identify and capture growth opportunities, as well as think creatively and strategically.
📋 Key Responsibilities
✅ Develop and implement communication strategies that enhance engagement with students, parents, and administrators
✅ Act as a liaison between the organization and the community, ensuring transparent and consistent communication with parents, teachers, and students
✅ Create and manage communication materials, including newsletters, announcements, and social media content, to keep students, parents, and administrators informed and engaged
✅ Establish channels for feedback from students, parents, and administrators to continually improve communication strategies and address concerns effectively
✅ Work closely with Aramark and the district to ensure consistent messaging and alignment of communication efforts across the organization
✅ Utilize Microsoft Office Suite (Word, Excel, PowerPoint), Canva, web-based sites, and videography to create engaging content
✅ Influence without formal authority by creating an informal network to support program pilots, implementation, and collection of best practices and measurement
✅ Manage multiple tasks simultaneously, requiring strong time management and multi-tasking skills
ASSUMPTION: This role may require occasional travel to other school districts within the region.
🎯 Required Qualifications
Education: Bachelor's degree or equivalent experience in business or marketing
Experience: At least 2 years of experience in product, marketing, or merchandising
Required Skills:
- Excellent interpersonal skills, including presentation, public speaking, and client interaction skills
- Proven ability to increase sales and measure the impact/return on investment on implementation of programs
- Demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically
- Ability to efficiently utilize social media and MS Office products to accomplish work tasks
- Valid driver's license and vehicle
Preferred Skills:
- Experience in the K-12 education sector
- Fluency in Spanish
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and social media platforms is expected.
💰 Compensation & Benefits
Salary Range: $45,000 - $55,000 per year (based on industry standards for a Marketing Communications Specialist with 2-5 years of experience in the Niceville, FL area)
Benefits:
- Medical, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Aramark services
- Tuition assistance and professional development opportunities
Working Hours: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with occasional evening or weekend events as needed)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Aramark is a global leader in food, facilities management, and uniforms, serving over 1 million customers in 19 countries. The company operates in various industries, including education, healthcare, business, sports, and leisure.
Company Size: Aramark has over 10,000 employees worldwide, providing a large network of opportunities for professional growth and development.
Founded: Aramark was founded in 1959 and has since grown into a Fortune 500 company, offering a wide range of services to clients across the globe.
Company Description:
- Aramark is committed to delivering exceptional experiences to its clients and customers, focusing on quality, innovation, and sustainability
- The company's mission is to enrich and nourish lives, connecting people, places, and preferences with innovative dining and support services
- Aramark is dedicated to creating a positive impact on the communities it serves, promoting diversity, equity, and inclusion in its workforce and operations
Company Specialties:
- Food and nutrition services
- Facility services
- Uniforms and career apparel
- Consulting and asset management
Company Website: Aramark Healthcare Plus
ASSUMPTION: Aramark's focus on sustainability and innovation in the food and facilities management industry makes it an attractive employer for environmentally conscious professionals.
📊 Role Analysis
Career Level: This role is an entry- to mid-level position within the marketing and communications field, offering opportunities for growth and development within Aramark's extensive network.
Reporting Structure: The Marketing Communications Specialist will report directly to the District Manager and collaborate closely with Aramark's marketing and communications teams, as well as the school district's administration.
Work Arrangement: This is an on-site position, requiring the Specialist to be present at the Niceville school district during regular business hours. Occasional travel to other school districts within the region may be required.
Growth Opportunities:
- Progression to a senior-level marketing or communications role within Aramark
- Expansion into other aspects of Aramark's business, such as food service or facility management
- Opportunities to work on special projects or events, gaining experience in event planning and management
ASSUMPTION: Given Aramark's extensive global presence, there may be opportunities for international assignments or relocations for qualified candidates.
🌍 Location & Work Environment
Office Type: The Marketing Communications Specialist will work on-site at the Niceville school district, with occasional travel to other school districts within the region.
Office Location(s): Niceville, Florida
Geographic Context:
- Niceville is a small city located in the Florida Panhandle, offering a relaxed, family-friendly atmosphere
- The area is known for its beautiful beaches, outdoor recreation, and mild climate
- Niceville is home to several schools and educational institutions, providing ample opportunities for professional growth and development in the education sector
Work Schedule: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with occasional evening or weekend events as needed)
ASSUMPTION: The Marketing Communications Specialist may be required to work flexible hours or be on-call for emergencies, depending on the needs of the school district and Aramark's clients.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the hiring manager and a member of Aramark's HR team
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Communication skills and ability to develop and implement effective communication strategies
- Interpersonal skills and ability to build and maintain relationships with stakeholders
- Creativity and strategic thinking in identifying and capturing growth opportunities
- Proven ability to increase sales and measure the impact/return on investment on implementation of programs
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include specific examples of your ability to develop and implement communication strategies, as well as your experience working with diverse stakeholders
- Demonstrate your understanding of Aramark's business and the education sector by researching the company and its clients
ATS Keywords: Marketing, Communications, Product Innovation, Merchandising, Promotions, Community Engagement, Stakeholder Management, Microsoft Office Suite, Social Media, Event Planning
ASSUMPTION: Aramark's application process may include assessments or case studies to evaluate the candidate's skills and fit for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Canva
- Web-based sites and content management systems
- Video editing software (e.g., iMovie, Adobe Premiere Pro)
- Social media platforms (e.g., Facebook, Twitter, Instagram)
ASSUMPTION: The Marketing Communications Specialist may be required to learn and utilize new tools and technologies as needed to perform their job effectively.
👔 Cultural Fit Considerations
Company Values:
- Service: We serve our customers, our communities, and each other with passion and a commitment to excellence
- Integrity: We act with honesty and transparency in all that we do
- Inclusion: We foster an inclusive culture that values diversity and promotes a sense of belonging for all
Work Style:
- Collaborative: The Marketing Communications Specialist will work closely with Aramark's teams, the school district's administration, and other stakeholders to ensure consistent messaging and alignment of communication efforts
- Adaptable: The Specialist must be able to manage multiple tasks simultaneously and adapt to changing priorities and deadlines
- Creative: The role requires a proactive and innovative approach to communication strategies and content development
Self-Assessment Questions:
- Do you have experience developing and implementing communication strategies that engage diverse stakeholders?
- Are you comfortable working in a fast-paced, dynamic environment with changing priorities and deadlines?
- Do you have a creative and strategic mindset, with a proven ability to identify and capture growth opportunities?
ASSUMPTION: Aramark values candidates who are passionate about their work, committed to excellence, and dedicated to creating a positive impact on the communities they serve.
⚠️ Potential Challenges
- Managing multiple tasks and priorities simultaneously, requiring strong time management and organizational skills
- Working with diverse stakeholders, including students, parents, administrators, and Aramark's teams, which may require navigating different communication styles and expectations
- Occasional travel to other school districts within the region, which may disrupt the Specialist's routine and personal life
- Keeping up with industry trends and best practices in marketing and communications, requiring continuous learning and professional development
ASSUMPTION: The Marketing Communications Specialist must be proactive, adaptable, and able to manage their time effectively to overcome these challenges successfully.
📈 Similar Roles Comparison
- Compared to other marketing and communications roles, this position offers a unique opportunity to work directly with students, parents, and administrators, gaining valuable experience in stakeholder management and community engagement
- In the education sector, communication strategies must be tailored to diverse audiences, including students, parents, and educators, requiring a creative and strategic approach to content development and messaging
- This role may offer opportunities for career progression within Aramark's extensive network, providing a pathway to senior-level marketing or communications positions within the company
ASSUMPTION: Candidates with experience in the education sector or a background in stakeholder management may find this role particularly appealing and well-suited to their skillset.
📝 Sample Projects
- Developing and implementing a social media campaign to promote a new after-school snack program, increasing student participation by 20%
- Creating and distributing a monthly newsletter to keep parents informed about school lunch menus, nutrition education initiatives, and other relevant news and events
- Planning and executing a community event to celebrate the grand opening of a newly renovated cafeteria, attended by over 100 students, parents, and administrators
ASSUMPTION: These sample projects demonstrate the Marketing Communications Specialist's ability to develop and implement effective communication strategies, engage diverse stakeholders, and manage events successfully.
❓ Key Questions to Ask During Interview
- What are the most significant communication challenges facing the school district, and how can this role address them?
- How does Aramark support the growth and development of its marketing and communications professionals?
- What opportunities are there for collaboration with other Aramark teams or school districts within the region?
- How does Aramark measure the success of its marketing and communications initiatives, and what key performance indicators (KPIs) are used to track progress?
- What is the typical career path for a Marketing Communications Specialist within Aramark, and what opportunities exist for growth and advancement?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates the candidate's interest in the role and commitment to understanding Aramark's business and the education sector.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Aramark Careers website
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, including specific examples of your ability to develop and implement communication strategies and work with diverse stakeholders
- Prepare a portfolio or examples of your previous work, demonstrating your creativity, strategic thinking, and ability to engage diverse audiences
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
