Marketing CRM Executive

📌 Core Information

🔹 Job Title: Marketing CRM Executive

🔹 Company: Flintex Consulting Pte Ltd

🔹 Location: Singapore, , Singapore

🔹 Job Type: On-site

🔹 Category: Marketing & Sales

🔹 Date Posted: May 12, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing marketing strategies to drive brand awareness, customer engagement, and sales growth
• Optimizing CRM systems to enhance customer relationships and loyalty
• Collaborating with cross-functional teams to align marketing strategies with business objectives
• Staying up-to-date with the latest marketing technologies and tools

ASSUMPTION: This role requires a high level of strategic thinking, data analysis, and project management skills. It is ideal for a marketing professional with experience in luxury or high-performance brands.

📋 Key Responsibilities

✅ Develop and execute marketing strategies to drive brand awareness, customer engagement, and sales growth for our brand

✅ Optimize CRM systems to enhance customer relationships and loyalty

✅ Analyze customer data to identify trends, preferences, and behaviors

✅ Collaborate with cross-functional teams (Sales, Product, and Communications) to align marketing strategies with business objectives

✅ Develop and maintain relationships with external partners, influencers, and media outlets

✅ Ensure brand consistency across all marketing channels and communications

✅ Stay up-to-date with the latest marketing technologies and tools, making recommendations for their adoption and implementation

ASSUMPTION: This role requires a strong understanding of marketing principles, CRM systems, and data analysis. It is essential to have excellent communication, project management, and leadership skills to succeed in this position.

🎯 Required Qualifications

Education: Degree in Marketing or a related field

Experience: Minimum 3 years of experience in marketing and CRM, with a focus on luxury or high-performance brands

Required Skills:

• Excellent communication, project management, and leadership skills
• Familiarity with marketing automation platforms and tools (e.g., Salesforce)
• Proficient in MS Office (PowerPoint, Excel, Word)
• Possess a valid class 3 driving license

Preferred Skills:

• Bilingual or multilingual skills
• Experience with SEO and SEM
• Knowledge of the local market and consumer behavior

ASSUMPTION: While the job listing does not explicitly mention preferred skills, having additional language skills, SEO/SEM experience, and local market knowledge can be beneficial for this role in the Singapore market.

💰 Compensation & Benefits

Salary Range: SGD 3500 - SGD 4500 per month

Benefits:

• Competitive salary package
• Performance-based bonuses
• Opportunities for career growth and professional development
• Health insurance and other employee benefits (not specified)

Working Hours: Monday to Thursday: 8:30 AM - 6:00 PM, Friday: 8:30 AM - 5:30 PM

ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-senior level marketing roles in Singapore. Benefits may include health insurance, provident fund contributions, and other standard employee benefits.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting

Company Size: Small (11-50 employees)

Founded: 2017

Company Description:

• Flintex Consulting is a leading recruitment agency in Singapore, specializing in various sectors such as Technology, BFSI, Human Resource & Administration, Engineering & Manufacturing, Sales & Marketing, Finance & Accounting.
• The company focuses on matching individual job candidates with suitable job opportunities and assisting companies in finding the right employees to drive their business.
• Flintex Consulting offers valuable insights to candidates and companies to maximize their recruitment efforts and fosters fruitful careers rather than short-term jobs and placements.

Company Specialties:

• IT Recruitments
• Staff Augmentation
• Contract Staffing
• Salary Advisory
• Temporary Hiring
• Executive Search
• Project based Search
• RPO
• Payroll Services
• Work Pass Application
• Leadership Hiring
• Trainings

Company Website: https://flintex.com.sg/

ASSUMPTION: Flintex Consulting has a strong reputation in the Singapore job market and offers opportunities for career growth and professional development. However, the company's focus on recruitment may result in a fast-paced and competitive work environment.

📊 Role Analysis

Career Level: Mid-Senior level (2-5 years)

Reporting Structure: This role reports directly to the Marketing Manager or Head of Marketing.

Work Arrangement: On-site, with standard office hours from Monday to Friday.

Growth Opportunities:

• Progression to a senior marketing role or management position within the company
• Expanding marketing expertise and skills through on-the-job training and professional development opportunities
• Potential to work on high-profile campaigns and projects, gaining valuable experience and exposure

ASSUMPTION: This role offers opportunities for career growth and professional development within the company. However, the specific growth opportunities may depend on the company's expansion and the individual's performance.

🌍 Location & Work Environment

Office Type: Modern office space in an international plaza

Office Location(s): 10 Anson Road, #10-11, International Plaza, Singapore 079903

Geographic Context:

• Singapore is a multicultural city-state and island country in Southeast Asia, known for its modern architecture, multicultural population, and tropical climate.
• The office is located in the Central Business District (CBD), offering easy access to public transportation, shopping, and dining options.
• The CBD is a vibrant and bustling area with a mix of commercial and residential buildings, making it an ideal location for a marketing professional.

Work Schedule: Standard office hours from Monday to Friday, with the possibility of occasional overtime or weekend work for campaigns or events.

ASSUMPTION: The office location in the CBD offers a convenient and vibrant work environment, with easy access to amenities and public transportation. However, the work schedule may require flexibility for campaigns or events.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Face-to-face interview with the hiring manager
• Final interview or assessment with the marketing team
• Job offer and onboarding

Key Assessment Areas:

• Marketing strategy and campaign development
• CRM system knowledge and data analysis
• Communication and presentation skills
• Project management and leadership skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your marketing and CRM experience, as well as your relevant skills and achievements.
• Prepare examples of successful marketing campaigns or CRM initiatives you have led or contributed to in your previous roles.
• Research the company and the role to demonstrate your understanding of the industry and the specific needs of the company.
• Prepare questions to ask the interviewer about the company, the team, and the role to show your interest and engagement.

ATS Keywords: Marketing, CRM, Data Analysis, Project Management, Communication, Leadership, Brand Strategy, Customer Engagement, Collaboration, Marketing Automation, Detail-Oriented, Customer-First Mindset

ASSUMPTION: The application process may vary depending on the company's hiring needs and the specific role. It is essential to tailor your application materials and prepare for the interview by researching the company and the role.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., Salesforce, HubSpot, Marketo)
• CRM systems (e.g., Salesforce, Zoho CRM, HubSpot CRM)
• Microsoft Office Suite (PowerPoint, Excel, Word)
• Data analysis tools (e.g., Google Analytics, Tableau, Power BI)
• Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's tech stack and the marketing strategies in place. However, proficiency in marketing automation platforms, CRM systems, and data analysis tools is essential.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Professionalism
• Customer-centricity
• Collaboration
• Innovation

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Results-driven and performance-focused
• Adaptable and open to change

Self-Assessment Questions:

• Do you have a strong understanding of marketing principles and CRM systems?
• Are you an excellent communicator and project manager with strong leadership skills?
• Are you comfortable working in a fast-paced and collaborative environment?
• Do you have a customer-first mindset and a passion for driving brand awareness and engagement?

ASSUMPTION: Flintex Consulting values integrity, professionalism, and customer-centricity. A strong cultural fit for this role would be an individual who is dynamic, collaborative, results-driven, and adaptable, with a customer-first mindset and a passion for marketing and CRM.

⚠️ Potential Challenges

• Managing multiple marketing campaigns and projects simultaneously, requiring strong time management and prioritization skills
• Keeping up with the latest marketing technologies and trends, which can change rapidly
• Working with cross-functional teams and stakeholders, requiring excellent communication and collaboration skills
• Adapting to the company's fast-paced and dynamic work environment, which may require flexibility and adaptability

ASSUMPTION: This role may present challenges related to time management, staying current with marketing technologies, cross-functional collaboration, and adapting to a fast-paced work environment. However, these challenges can also provide opportunities for growth and learning.

📈 Similar Roles Comparison

• This role is similar to a Marketing Manager or Marketing Specialist position, but with a specific focus on CRM and customer relationship management.
• Compared to other marketing roles, this position requires a strong understanding of CRM systems and data analysis, as well as excellent project management and leadership skills.
• Career progression in this role may lead to senior marketing positions, such as Marketing Director or Head of Marketing, or related roles in customer relationship management or customer success.

ASSUMPTION: This role is similar to other marketing positions but requires a specific focus on CRM and customer relationship management. Career progression may lead to senior marketing positions or related roles in customer relationship management or customer success.

📝 Sample Projects

• Developing and executing a marketing campaign to launch a new product or service, including market research, target audience identification, and campaign planning and execution
• Optimizing CRM systems to improve customer data management and enhance customer relationships, including data cleansing, segmentation, and automation
• Analyzing customer data to identify trends, preferences, and behaviors, and using this information to inform marketing strategies and improve customer engagement

ASSUMPTION: These sample projects are representative of the types of initiatives and tasks that may be required in this role. However, the specific projects and responsibilities may vary depending on the company's marketing strategies and business objectives.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role collaborate with other departments, such as Sales and Product?
• What are the most significant challenges facing the marketing team currently, and how can this role address them?
• What opportunities are there for professional development and career growth within the company?
• How does the company support work-life balance for its employees?

ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, collaborations, challenges, growth opportunities, and work-life balance. However, it is essential to tailor these questions to the specific company and role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://flintex.zohorecruit.com/jobs/Careers/418400000041171829/Marketing-CRM-Executive
• Tailor your resume and cover letter to highlight your marketing and CRM experience, as well as your relevant skills and achievements.
• Prepare examples of successful marketing campaigns or CRM initiatives you have led or contributed to in your previous roles.
• Research the company and the role to demonstrate your understanding of the industry and the specific needs of the company.
• Prepare questions to ask the interviewer about the company, the team, and the role to show your interest and engagement.
• Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.