Marketing Events Coordinator | City Manager - Hamilton/Burlington.

📌 Core Information

🔹 Job Title: Marketing Events Coordinator | City Manager - Hamilton/Burlington

🔹 Company: Oppizi

🔹 Location: Hamilton, Ontario, Canada

🔹 Job Type: Remote

🔹 Category: 📆 Event Marketing & Coordination

🔹 Date Posted: Mon Mar 31 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (50% onsite, 50% remote)

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Managing distribution of flyers operations in downtown Hamilton/Burlington.
• Connecting with Brand Ambassadors to ensure optimal performance.
• Planning and resource allocation for the efficient execution of campaigns.
• In-depth data analysis to optimize city mapping and team deployment.

ASSUMPTION: The job listing emphasizes flexibility and strategic planning, suggesting the role might involve dynamic, real-time decision-making to adapt to changing conditions in a fast-paced environment.

📋 Key Responsibilities

✅ Ensure that the team of Brand Ambassadors meets performance standards.

✅ Draft weekly rosters and oversee the logistical planning of flyer distribution.

✅ Analyze data to identify the most effective locations for campaigns.

✅ Keep track of campaign materials and inventory via the Oppizi platform.

✅ Maintain daily reporting and communication with the Ops team.

✅ Take onsite decisions as needed in a proactive hands-on role.

ASSUMPTION: Daily responsibilities imply significant autonomy in operational decisions, requiring strong local knowledge and leadership skills.

🎯 Required Qualifications

Education: Not specified

Experience: Minimum of 2 years in an operations role, particularly focused on onsite management.

Required Skills:

• Proficiency in Excel and Google Spreadsheets.
• Strong communication and team management skills.
• Adaptability to fast-paced environments.
• Thorough understanding of the local city landscape.

Preferred Skills:

• Previous experience with marketing tech platforms.
• Familiarity with inventory and resource management tools.

ASSUMPTION: It is assumed that candidates with strong analytical skills and local knowledge would have an edge in this role.

💰 Compensation & Benefits

Salary Range: $1,000 CAD per week

Benefits:

• Flexible schedule to accommodate both remote and on-site responsibilities.
• Opportunity to work in a dynamic team environment.
• Exposure to advanced marketing technologies and strategies.

Working Hours: Full-time, 40 hours per week

ASSUMPTION: Compensation is competitive for short-term, contract-based positions, reflecting the need for specialized skills in a concentrated timeframe.

📌 Applicant Insights

🔍 Company Context

Industry: Martech platforms specializing in offline marketing

Company Size: Medium-sized (51-200 employees), offers a blend of dynamic start-up energy with robust market presence.

Founded: 2014

Company Description:

• Pioneering data-driven offline marketing campaigns.
• Developed technology for tracking and optimizing marketing reach.
• Established presence in various international markets.

Company Specialties:

• Marketing Strategy
• Offline Customer Acquisition
• Performance Marketing

Company Website: https://www.oppizi.com

ASSUMPTION: Given its broad operational scope, Oppizi hands employees significant opportunities for learning and career growth in the fast-evolving Martech space.

📊 Role Analysis

Career Level: Mid-level operational role with leadership responsibilities

Reporting Structure: Reports directly to the Ops team while managing a team of Brand Ambassadors locally.

Work Arrangement: Hybrid, balancing remote planning and on-the-ground execution.

Growth Opportunities:

• Potential for longer-term opportunities within the company given successful project execution.
• Networking opportunities with established brands like Uber and HelloFresh.
• Experience with cutting-edge marketing technology and strategies.

ASSUMPTION: This role may serve as a stepping stone to more permanent positions within Oppizi or related marketing tech fields.

🌍 Location & Work Environment

Office Type: Combination of remote work and active on-site management

Office Location(s): Hamilton and Burlington

Geographic Context:

• Hamilton and Burlington known for diverse community and active business hubs.
• Rich in cultural sites and a growing economic landscape.
• Connected infrastructure between major cities in Ontario.

Work Schedule: Flexible with respect to site requirements and campaign timelines.

ASSUMPTION: The hybrid nature of the role suggests a blend of autonomy in remote capacity and active engagement in on-site operations.

💼 Interview & Application Insights

Typical Process:

• Submit application via email.
• Initial screening call for eligible applicants.
• In-depth interview with focus on case studies and operational problem-solving.

Key Assessment Areas:

• Proficiency in data analysis and operational planning.
• Leadership and communication skills in managing teams.
• Ability to adapt strategies based on campaign performance data.

Application Tips:

• Highlight relevant operational experience.
• Showcase any local knowledge and networking within Hamilton/Burlington.
• Prepare to discuss previous experience with team leadership and data-driven decisions.

ATS Keywords: Operations Management, City Mapping, Brand Ambassadors, Data Analysis, Team Management

ASSUMPTION: The application process is designed to scrutinize both technical skills and cultural fit within a team-oriented environment.

🛠️ Tools & Technologies

• Microsoft Excel and Google Spreadsheets for data analytics.
• Oppizi platform for managing inventory and operations.
• General project management and team collaboration tools.

ASSUMPTION: Knowledge of these technologies is essential to optimize campaign execution and data analysis.

👔 Cultural Fit Considerations

Company Values:

• Innovation in marketing strategies.
• Collaboration across diverse teams.
• Commitment to data-driven results.

Work Style:

• Flexible and adaptable work approach.
• Proactive problem-solving mindset.
• Focus on cross-functional teamwork.

Self-Assessment Questions:

• Can you manage multiple campaigns while ensuring detailed execution?
• How do you handle on-the-spot decision-making in high-pressure situations?
• Are you comfortable working across both remote and onsite environments?

ASSUMPTION: Candidates with a balance of analytical and interpersonal skills are ideal fits for aligning with company culture and role demands.

⚠️ Potential Challenges

• Balancing remote and on-site responsibilities efficiently.
• Managing a large and diverse team of Brand Ambassadors successfully.
• Adapting campaigns dynamically based on performance data.
• Ensuring all operations adhere to company standards in tight timelines.

ASSUMPTION: Effective candidates are likely those who can thrive under pressure while showcasing strong leadership capabilities.

📈 Similar Roles Comparison

• Marketing Coordinator roles typically focus more narrowly on campaign logistics compared to this mixed operational leadership role.
• Similar roles in smaller firms may offer less exposure to advanced marketing technology.
• This position offers a broader regional scope compared to typical city or project-specific roles.

ASSUMPTION: While similar titles exist, the breadth of responsibility and technology integration make this role uniquely challenging and rewarding.

📝 Sample Projects

• Leading a city-wide flyer distribution campaign with real-time performance analysis.
• Organizing and executing targeted marketing strategies in collaboration with corporate partners.
• Continuous improvement of campaign efficacy through city mapping and team oversight.

ASSUMPTION: Successful project management involves strategic planning, operational coordination, and real-time adjustments to campaign execution.

❓ Key Questions to Ask During Interview

• What are the performance benchmarks for the Brand Ambassadors?
• How does Oppizi integrate technology to enhance offline marketing effectiveness?
• What resources will be provided to manage on-site challenges effectively?
• How is success measured for this role over the contract duration?
• Can you describe a typical day for the City Manager during campaign periods?

ASSUMPTION: These questions aim to provide better insight into role expectations and resource availability.

📌 Next Steps for Applicants

To apply for this position:

• Submit your CV to carin@oppizi.com
• Ensure your application highlights city-specific operational experience.
• Prepare for a potential screening and competency interview.
• Be ready to discuss project case studies and past team management experiences.
• Confirm that the terms and responsibilities align with your career goals.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.