π Core Information
πΉ Job Title: Marketing & Events Intern (Stagiair(e))
πΉ Company: HelloFresh
πΉ Location: Amsterdam, North Holland, Netherlands
πΉ Job Type: Internship
πΉ Category: Marketing
πΉ Date Posted: 2025-05-30
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: Hybrid (40 hours/week)
π Job Overview
Key aspects of this role include:
- Coordinating offline B2C sales campaigns in the Netherlands, Belgium, and Luxembourg
- Working closely with external partners and internal teams to ensure campaign success
- Organizing events and developing creative activations to engage customers
- Monitoring campaign performance and contributing to sales and customer acquisition improvements
ASSUMPTION: This role is ideal for a proactive and organized individual seeking practical experience in marketing, events, and project management within a dynamic team.
π Key Responsibilities
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Coordinate offline sales campaigns from start to finish, including planning, preparation, and on-site support in the Netherlands, Belgium, and Luxembourg
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Collaborate with external sales bureaus and campaign partners to ensure smooth campaign execution
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Identify and explore new event opportunities, locations, and partnerships to expand reach
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Create innovative activations and assist the design team in developing stand materials
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Serve as the primary point of contact for vendors, organizers, and bureaus
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Conduct on-site campaign visits to ensure quality and gather insights
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Work with teams such as Legal, Design, and Content to set up campaigns
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Monitor campaign performance and contribute ideas to improve sales and customer acquisition
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Assist in developing and improving training and support materials for brand ambassadors
ASSUMPTION: This role requires strong organizational skills, excellent communication, and the ability to work effectively in a team environment.
π― Required Qualifications
Education: Pursuing or recently completed a relevant degree in marketing, communication, business, or event management
Experience: None or up to 2 years of relevant experience
Required Skills:
- Proactive and hands-on approach
- Strong organizational and communication skills
- Creativity and ability to think outside the box
- Fluency in Dutch and proficiency in English
- Availability for 40 hours per week
Preferred Skills:
- Experience in marketing, events, or project management
- Knowledge of the local market and consumer behavior
ASSUMPTION: While relevant experience is a plus, HelloFresh values initiative and enthusiasm, making this role suitable for recent graduates or early-career professionals.
π° Compensation & Benefits
Salary Range: β¬2,000 - β¬2,500 per month (based on industry standards for entry-level marketing internships in the Netherlands)
Benefits:
- Freedom to initiate ideas and implement them
- Opportunity to collaborate globally with colleagues
- 10 vacation days for a 6-month internship
- Hybrid work arrangement with travel expense reimbursement
- Discount on HelloFresh, Green Chef, or Factor_ products
- Access to the FreshEnergy program, including workshops, Headspace subscription, mental health resources, webinars, and events
- Multiple transportation options to appointments, such as company cars or MyWheels
- Discount on ClassPass subscription and gym membership via Bedrijfsfitness Nederland
- Healthy lunch, fruit, and snacks at the office
Working Hours: 40 hours per week, with a flexible work arrangement
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing internships in the Netherlands. Actual compensation may vary based on factors such as experience and performance.
π Applicant Insights
π Company Context
Industry: HelloFresh operates in the consumer services industry, focusing on delivering high-quality, convenient, and sustainable meal solutions to customers worldwide.
Company Size: HelloFresh is a large organization with over 10,000 employees globally, offering a dynamic and collaborative work environment.
Founded: HelloFresh was founded in 2011 in Berlin, Germany, and has since expanded to multiple countries, including the Netherlands.
Company Description:
- HelloFresh is a global leader in the meal kit industry, delivering high-quality ingredients and recipes directly to customers' doorsteps
- The company focuses on sustainability, sourcing fresh and organic ingredients, and minimizing food waste
- HelloFresh values diversity, inclusion, and maintaining an inclusive work environment
Company Specialties:
- Sourcing fresh and organic ingredients
- Creating tasty and balanced recipes
- Delivering meals directly to customers' doorsteps
- Valuing customers' feedback
- Focusing on sustainable and nutritious meals
- Valuing diversity and maintaining an inclusive environment
Company Website: https://www.hellofresh.com/careers/locations
ASSUMPTION: HelloFresh is committed to providing a positive and inclusive work environment that supports the growth and development of its employees.
π Role Analysis
Career Level: Entry-level (Stagiair(e))
Reporting Structure: This role reports directly to the Offline Marketing Manager and collaborates with various internal teams and external partners.
Work Arrangement: This is a hybrid role, requiring 40 hours per week with a flexible work arrangement.
Growth Opportunities:
- Gain practical experience in marketing, events, and project management
- Develop skills in campaign coordination, vendor management, and performance tracking
- Contribute to the success of HelloFresh's offline sales campaigns and expand your professional network
ASSUMPTION: This internship offers a unique opportunity to gain hands-on experience in a dynamic and growing company, with potential for long-term career growth.
π Location & Work Environment
Office Type: HelloFresh's Amsterdam office is a modern and collaborative workspace, fostering creativity and innovation.
Office Location(s): Spaklerweg 52, Amsterdam, Amsterdam 1114, NL
Geographic Context:
- Amsterdam is the capital and largest city of the Netherlands, known for its vibrant culture, rich history, and diverse population
- The city offers a high quality of life, with excellent public transportation, numerous parks, and a thriving food and entertainment scene
- Amsterdam is a major economic hub, with a strong focus on technology, finance, and creative industries
Work Schedule: This role follows a hybrid work arrangement, with a flexible schedule that may include working from home and on-site at the Amsterdam office.
ASSUMPTION: Working in Amsterdam offers a unique blend of urban and natural environments, providing an ideal setting for a dynamic and innovative company like HelloFresh.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Initial video call with a HelloFresh recruiter to discuss the role and assess fit
- Assessment phase to evaluate key skills required for the position
- Final in-person or video interview with two team members to learn more about the role and company culture
Key Assessment Areas:
- Organizational skills and attention to detail
- Communication and interpersonal skills
- Creativity and problem-solving abilities
- Adaptability and ability to work in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your enthusiasm and initiative in your application materials
- Prepare examples of your past work or projects that showcase your skills and accomplishments
- Follow up with the recruiter after your initial video call to express your interest and reiterate your qualifications
ATS Keywords: Marketing, Events, Intern, Stagiair(e), Campaign Coordination, Vendor Management, Performance Tracking, HelloFresh
ASSUMPTION: HelloFresh's recruitment process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, or Microsoft Project)
- Communication and collaboration platforms (e.g., Slack, Microsoft Teams, or Google Workspace)
- Social media platforms (e.g., Facebook, Instagram, and LinkedIn)
ASSUMPTION: Familiarity with these tools and technologies is not required but may be beneficial for success in this role.
π Cultural Fit Considerations
Company Values:
- We change the way people eat - forever
- Sustainability and responsibility
- Customer obsession
- Quality and excellence
- Collaboration and teamwork
- Diversity, equity, and inclusion
Work Style:
- Dynamic and fast-paced environment
- Collaborative and team-oriented culture
- Focus on innovation and continuous improvement
- Data-driven decision-making and performance tracking
- Opportunities for professional growth and development
Self-Assessment Questions:
- How do my personal values align with HelloFresh's core values?
- Am I comfortable working in a fast-paced, collaborative environment?
- Do I possess strong organizational skills and attention to detail?
- Can I effectively communicate and collaborate with diverse teams and stakeholders?
- Am I eager to learn and adapt in a dynamic and growing organization?
ASSUMPTION: HelloFresh values diversity, equity, and inclusion, and seeks candidates who share these commitments and are eager to contribute to a positive and inclusive work environment.
β οΈ Potential Challenges
- Managing multiple campaigns and vendors simultaneously may require strong organizational skills and time management
- Working in a fast-paced and dynamic environment may present challenges for individuals who prefer a more structured or predictable work environment
- Collaborating with external partners and vendors may require strong communication and interpersonal skills
- Adapting to a hybrid work arrangement may present challenges for individuals who prefer a more traditional office environment
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a willingness to adapt and learn in a dynamic work environment.
π Similar Roles Comparison
- Compared to other marketing internships, this role offers a unique opportunity to gain hands-on experience in offline campaign coordination and event management
- HelloFresh's focus on sustainability and customer obsession sets it apart from other meal kit providers and consumer services companies
- This role may lead to career paths in marketing, events, or project management, with opportunities for growth and advancement within HelloFresh or other organizations
ASSUMPTION: This role offers a unique blend of marketing, events, and project management experience, with a focus on offline campaign coordination and vendor management.
π Sample Projects
- Planning and executing a successful street marketing campaign in Amsterdam, Brussels, or Luxembourg
- Developing creative activations and materials for HelloFresh's stands at major events or public spaces
- Collaborating with internal teams to improve campaign performance and customer acquisition strategies
ASSUMPTION: These sample projects illustrate the hands-on and collaborative nature of this role, offering opportunities to make a tangible impact on HelloFresh's offline sales campaigns.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing and growth strategy for HelloFresh in the Netherlands, Belgium, and Luxembourg?
- What opportunities are there for professional growth and development within this role and the company?
- How does HelloFresh support work-life balance for its employees, particularly those in hybrid or remote roles?
- What are the most rewarding and challenging aspects of working in the marketing team at HelloFresh?
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the work environment and career growth opportunities at HelloFresh.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your past work or projects that showcase your skills and accomplishments
- Follow up with the recruiter after your initial video call to express your interest and reiterate your qualifications
- Prepare for the assessment phase by reviewing the key responsibilities and required skills for the position
- Research HelloFresh's company culture and values to demonstrate your fit and enthusiasm for the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.