π Core Information
πΉ Job Title: Marketing Intern
πΉ Company: Calabasas Beverage Company
πΉ Location: Los Angeles, California, United States (Hybrid)
πΉ Job Type: Temporary, Intern
πΉ Category: Marketing
πΉ Date Posted: April 23, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: Hybrid (Los Angeles area)
π Job Overview
Key aspects of this role include:
- Supporting marketing projects and activations for two brands
- Assisting in the creation and implementation of marketing strategies and campaigns
- Conducting research and creating internal reports on campaign performances and industry trends
- Managing relationships with potential brand partners and content creators
- Organizing and executing brand events, product launches, and promotional activities
- Collaborating with cross-functional teams to maintain brand consistency
ASSUMPTION: This role is ideal for students or recent graduates seeking hands-on experience in brand marketing and creative storytelling.
π Key Responsibilities
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Assist in the creation and implementation of marketing strategies and campaigns to elevate brand awareness and drive engagement
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Conduct research and create internal reports on campaign performances, social activity, industry trends, consumer preferences, competitor activity, to inform marketing strategy
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Help identify, engage with, and manage relationships with potential brand partners and content creators and collaboration opportunities. Assist in coordinating partnership agreements
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Help the marketing team organize and execute brand events, product launches, and other promotional activities
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Maintain and meet deadlines on multiple projects across both brands
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Work closely with cross-functional teams, including sales, design, press, to maintain brand consistency and inform decision-making
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Provide general support to the marketing team, including facilitating giftings, updating marketing materials, and contributing to community management
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Create and maintain key documents monitoring creative briefs, talent lists, potential collaborations, and more
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Facilitate deliveries, drop-offs, and other driving tasks for the marketing team
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
π― Required Qualifications
Education: Currently pursuing or recently completed a degree in Marketing, Business, Communications, Public Relations, or a related field
Required Skills:
- Collaborative working style, a positive attitude, and willingness to learn from and support team members as needed
- Excellent written and verbal communication skills, and the ability to update team members on the status of concurrent projects
- Strong interest in brand marketing and creative storytelling
- Self starter mentality
- Proficiency in GSuite (Sheets, Docs, Slides) and familiarity with marketing software and tools such as mailchimp, Attentive, and/or Shopify
- Strong organizational skills with attention to detail and the ability to manage multiple projects simultaneously
- Ability to operate with a high level of discretion
- Los Angeles Interns: Must have a valid drivers license and access to a car
Preferred Skills:
- Previous experience in marketing or a related field
- Fluency in languages other than English
ASSUMPTION: While previous experience is not required, any relevant internship or project experience would be beneficial for this role.
π° Compensation & Benefits
Salary Range: $15 - $18 per hour (based on industry standards for marketing internships in Los Angeles)
Benefits:
- Gain valuable experience working with a growing beverage company
- Opportunity to work with two unique brands and learn about their marketing strategies
- Flexible hybrid work arrangement
Working Hours: 40 hours per week, with the potential to extend beyond the initial 3-month duration
ASSUMPTION: The salary range is an estimate based on industry standards for marketing internships in Los Angeles. The actual salary may vary based on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Food and Beverage Services. The Calabasas Beverage Company specializes in crafting premium spirits and ready-to-drink cocktails.
Company Size: Small (11-50 employees). This size allows for a more intimate work environment and closer collaboration with team members.
Founded: The company's founding date is not specified, but it is a privately held company with a focus on quality and innovation.
Company Description:
- The Calabasas Beverage Company is dedicated to producing high-quality, handcrafted spirits and ready-to-drink cocktails
- The company prides itself on using only the finest ingredients and traditional production methods
- Their portfolio includes a variety of spirits, such as vodka, gin, rum, and whiskey, as well as a selection of ready-to-drink cocktails
Company Specialties:
- Spirit production
- Ready-to-drink cocktails
- Brand development and marketing
Company Website: https://www.calabasasbeveragecompany.com/
ASSUMPTION: The Calabasas Beverage Company is a growing business with a focus on quality and innovation in the spirits industry.
π Role Analysis
Career Level: Entry-level. This role is ideal for students or recent graduates seeking to gain experience in marketing and brand development.
Reporting Structure: The Marketing Intern will report directly to the Brand Managers.
Work Arrangement: Hybrid. Interns will work on-site in the Los Angeles area for a portion of the week, with the remainder of the time being remote.
Growth Opportunities:
- Potential extension of the internship beyond the initial 3-month duration
- Opportunity to work with two unique brands and learn about their marketing strategies
- Possibility of transitioning into a full-time role upon completion of the internship, depending on performance and business needs
ASSUMPTION: This role offers valuable experience and the potential for growth within the company for the right candidate.
π Location & Work Environment
Office Type: Hybrid. The Calabasas Beverage Company has a physical office in the Los Angeles area, where interns will work on-site for a portion of the week.
Office Location(s): Los Angeles, California
Geographic Context:
- The Los Angeles area offers a diverse and vibrant culture, with numerous networking opportunities and industry events
- The region is home to a thriving food and beverage industry, providing ample opportunities for growth and learning
- Los Angeles is known for its mild Mediterranean climate, with plenty of sunshine and warm temperatures throughout the year
Work Schedule: The Marketing Intern will work 40 hours per week, with the potential for additional hours depending on project demands.
ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote work, providing flexibility and a varied work environment.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the marketing team
- Background check and offer extension
Key Assessment Areas:
- Communication skills and ability to work collaboratively
- Understanding of marketing principles and brand development
- Problem-solving skills and ability to manage multiple projects
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your passion for brand marketing and creative storytelling in your application materials
- Showcase your organizational skills and attention to detail by submitting a well-structured and error-free application
- Prepare for interview questions that assess your understanding of marketing principles, brand development, and your ability to work collaboratively
ATS Keywords: Marketing Intern, Brand Development, Marketing Strategies, Social Media Marketing, Research, Project Management, Collaboration, Communication Skills, Organizational Skills, Attention to Detail, Creative Storytelling, Self Starter Mentality, GSuite Proficiency, Marketing Software Familiarity, Relationship Management, Event Coordination, Community Management
ASSUMPTION: The application process for this role is competitive, and candidates should tailor their application materials to demonstrate their qualifications and fit for the position.
π οΈ Tools & Technologies
- GSuite (Sheets, Docs, Slides)
- Marketing software (mailchimp, Attentive, Shopify)
- Project management tools (Asana, Trello, etc.)
- Social media platforms (Instagram, Facebook, Twitter, etc.)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, and candidates should highlight any relevant experience in their application materials.
π Cultural Fit Considerations
Company Values:
- Quality and innovation in spirit production
- Collaboration and teamwork
- Customer focus and commitment to excellence
Work Style:
- Collaborative and supportive team environment
- Fast-paced and dynamic work culture
- Focus on creativity and innovation
Self-Assessment Questions:
- Do you share the company's commitment to quality and innovation in spirit production?
- Are you comfortable working collaboratively in a fast-paced and dynamic environment?
- Do you have a creative and innovative approach to marketing and brand development?
ASSUMPTION: Candidates who align with the company's values and work style will be well-suited for this role and the company culture.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced and dynamic work environment
- Working with a diverse range of stakeholders, including sales, design, and press teams
- Maintaining brand consistency across multiple platforms and channels
ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a collaborative working style.
π Similar Roles Comparison
- This role is similar to other marketing internships, but with a focus on the spirits industry and brand development
- Unlike other marketing roles, this position offers the opportunity to work with two unique brands and learn about their marketing strategies
- Career paths for marketing professionals can vary, but may include roles such as Marketing Coordinator, Brand Manager, or Marketing Director
ASSUMPTION: This role provides valuable experience and the potential for growth within the marketing field, with opportunities to specialize in brand development and spirit production.
π Sample Projects
- Assisting in the planning and execution of a product launch event for one of the company's spirits brands
- Conducting market research on consumer preferences and competitor activity to inform marketing strategy
- Creating and maintaining key documents monitoring creative briefs, talent lists, potential collaborations, and more
ASSUMPTION: These sample projects provide a glimpse into the day-to-day responsibilities and tasks associated with this role.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role support the overall marketing strategy for the company's spirits brands?
- What opportunities are there for growth and development within the marketing team?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion in the workplace?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for interview questions that assess your understanding of marketing principles, brand development, and your ability to work collaboratively
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.