M
Full-time
On-site
Martinsburg, West Virginia, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Intern

πŸ”Ή Company: Martinsburg-Berkeley County Parks & Recreation

πŸ”Ή Location: Martinsburg, West Virginia, United States

πŸ”Ή Job Type: Seasonal/Temporary (with opportunity to become full-time)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 27, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Creating engaging content for social media platforms
  • Growing and maintaining MBCPR's social media presence
  • Assisting with marketing plans and strategies
  • Capturing and editing visual content for various campaigns

ASSUMPTION: This role is ideal for students or recent graduates seeking hands-on marketing experience in a dynamic, community-focused environment.

πŸ“‹ Key Responsibilities

βœ… Provide fresh and timely social media content

βœ… Engage social media users and grow MBCPR's online presence

βœ… Monitor social media channels and respond to comments and messages

βœ… Assist with the execution of marketing plans

βœ… Capture and edit engaging visual content for social media and marketing campaigns

βœ… Attend team meetings and provide marketing ideas and suggestions

ASSUMPTION: The Marketing Intern will work closely with the Parks & Recreation Executive Director and other team members to ensure MBCPR's marketing efforts align with the organization's mission and goals.

🎯 Required Qualifications

Education: Pursuing a degree in Marketing, Communications, Business, or a related field

Experience: Previous experience in content development, photography, video editing, or social media management

Required Skills:

  • Understanding of social media trends, tools, and best practices
  • Strong writing skills for creating informative articles and posts
  • Proficiency in photography and video editing
  • Ability to work independently and meet deadlines
  • Responsible individual with sound judgment
  • Proficient user of Microsoft Office Products
  • Able to work flexible hours, including evenings and weekends as needed

Preferred Skills:

  • Experience with graphic design software (e.g., Adobe Creative Suite)
  • Knowledge of SEO best practices
  • Fluency in a second language

ASSUMPTION: Candidates with relevant coursework, internships, or volunteer experience in marketing or a related field are strongly encouraged to apply.

πŸ’° Compensation & Benefits

Salary Range: $12 - $15 per hour (based on industry standards for entry-level marketing internships in the Martinsburg, WV area)

Benefits:

  • Paid internship with potential full-time employment opportunities
  • Hands-on experience in a dynamic and growing organization
  • Opportunity to work with a diverse range of community members and stakeholders

Working Hours: Full-time (40 hours per week) with flexible scheduling, including evenings and weekends as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing internships in the Martinsburg, WV area. Actual compensation may vary based on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Martinsburg-Berkeley County Parks & Recreation operates within the Recreational Facilities industry, focusing on providing leisure and recreational opportunities for the local community.

Company Size: With 51-200 employees, MBCPR offers a mid-sized organization structure, providing ample opportunities for collaboration and growth.

Founded: Although the founding date is not specified, MBCPR has been serving the Martinsburg, WV community for many years, with a mission to provide a wide range of recreational and leisure opportunities through programs, leagues, public facilities, and parks.

Company Description:

  • MBCPR serves over 30,000 children and adults each year, offering a variety of programs and events
  • The organization is dedicated to providing new and engaging experiences for the community
  • MBCPR values inclusivity, accessibility, and community engagement in its mission

Company Specialties:

  • Program and event planning
  • Community engagement and outreach
  • Marketing and communications
  • Recreational facility management

Company Website: http://www.mbcparks-rec.org

ASSUMPTION: Martinsburg-Berkeley County Parks & Recreation is a well-established organization with a strong commitment to community engagement and growth.

πŸ“Š Role Analysis

Career Level: Entry-level (Marketing Intern)

Reporting Structure: The Marketing Intern will report directly to the Parks & Recreation Executive Director and collaborate with other team members.

Work Arrangement: This is a 12-week paid internship with potential full-time employment opportunities. The role requires on-site work with flexible scheduling, including evenings and weekends as needed.

Growth Opportunities:

  • Potential full-time employment opportunities upon completion of the internship
  • Development of marketing and communication skills through hands-on experience
  • Networking and collaboration with MBCPR team members and community stakeholders

ASSUMPTION: This role offers a unique opportunity for personal and professional growth within the marketing and communication field, with the potential for long-term career development within the organization.

🌍 Location & Work Environment

Office Type: MBCPR's main office is located in Martinsburg, WV, with various recreational facilities and event venues throughout the county.

Office Location(s): 273 Woodbury Ave, Martinsburg, West Virginia 25404, US

Geographic Context:

  • Martinsburg is located in the Eastern Panhandle of West Virginia, with a population of approximately 18,000 residents
  • The area offers a mix of urban and rural environments, with easy access to outdoor recreational activities and cultural attractions
  • MBCPR serves a diverse community with a range of ages, backgrounds, and interests

Work Schedule: Full-time (40 hours per week) with flexible scheduling, including evenings and weekends as needed

ASSUMPTION: Martinsburg, WV offers a welcoming and inclusive community with a strong focus on leisure and recreational opportunities, making it an ideal location for this Marketing Intern role.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through BambooHR
  • Phone or video screening with the Parks & Recreation Executive Director
  • In-person or virtual interview with the hiring team
  • Background check and onboarding for selected candidate

Key Assessment Areas:

  • Understanding of social media trends and best practices
  • Writing and communication skills
  • Photography and video editing abilities
  • Problem-solving and adaptability

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Include examples of your previous work, such as social media campaigns, blog posts, or multimedia projects
  • Demonstrate your enthusiasm for MBCPR's mission and commitment to community engagement

ATS Keywords: Marketing Intern, Social Media, Content Creation, Photography, Video Editing, Community Engagement, Martinsburg, West Virginia, Recreational Facilities

ASSUMPTION: Martinsburg-Berkeley County Parks & Recreation uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume and cover letter can help your application stand out.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Social media platforms (Facebook, Instagram, Twitter, etc.)
  • Graphic design software (e.g., Adobe Creative Suite, Canva)
  • Video editing software (e.g., Adobe Premiere Pro, iMovie)
  • Camera and photography equipment

ASSUMPTION: Familiarity with these tools and technologies is preferred, but training will be provided as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Community engagement and inclusivity
  • Collaboration and teamwork
  • Adaptability and innovation
  • Professionalism and integrity

Work Style:

  • Flexible and adaptable to changing priorities and deadlines
  • Collaborative and team-oriented, with strong communication skills
  • Self-motivated and able to work independently
  • Committed to MBCPR's mission and values

Self-Assessment Questions:

  • How do you approach engaging diverse communities through social media?
  • Can you provide an example of a time when you had to adapt to a sudden change in plans or priorities?
  • How do you balance working independently and collaboratively within a team setting?

ASSUMPTION: Martinsburg-Berkeley County Parks & Recreation values candidates who demonstrate a strong fit with the organization's mission, values, and work style.

⚠️ Potential Challenges

  • Managing multiple social media platforms and content creation deadlines
  • Adapting to a fast-paced work environment with changing priorities
  • Working flexible hours, including evenings and weekends as needed
  • Navigating a large organization with various departments and stakeholders

ASSUMPTION: These challenges can be overcome with strong time management, communication, and adaptability skills.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this internship offers hands-on experience in a community-focused organization
  • Compared to other marketing internships, this role provides a unique opportunity to work with a diverse range of community members and stakeholders
  • Career progression may include full-time employment opportunities within MBCPR or related organizations

ASSUMPTION: This Marketing Intern role offers a unique blend of community engagement, marketing, and communication experience that sets it apart from other similar positions.

πŸ“ Sample Projects

  • Creating and executing a social media campaign to promote an MBCPR event or program
  • Developing engaging content for MBCPR's website and other marketing materials
  • Assisting with the planning and execution of a community event or initiative

ASSUMPTION: These sample projects provide a snapshot of the types of tasks and responsibilities the Marketing Intern may encounter during their time at MBCPR.

❓ Key Questions to Ask During Interview

  • What are the most significant challenges facing MBCPR's marketing and communication efforts?
  • How does this role fit into MBCPR's overall marketing and communication strategy?
  • What opportunities are there for professional growth and development within this role?
  • How does MBCPR support work-life balance for its employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates your interest in and understanding of the role and organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples of your previous work, such as social media campaigns, blog posts, or multimedia projects
  • Dress professionally and arrive on time for your interview
  • Follow up with a thank-you note or email after your interview

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.