π Core Information
πΉ Job Title: Marketing Intern, Biore
πΉ Company: Kao Corporation
πΉ Location: Cincinnati, Ohio, United States
πΉ Job Type: Intern
πΉ Category: Marketing
πΉ Date Posted: May 19, 2025
πΉ Experience Level: 0-2 years (Intern)
πΉ Remote Status: Hybrid
π Job Overview
Key aspects of this role include:
- Supporting the marketing team in daily tasks and initiatives
- Assisting in the execution of marketing plans to drive brand objectives
- Managing social media and influencer content, ensuring alignment with brand strategy
- Conducting competitive analysis and sales data reporting
- Collaborating with cross-functional and agency partners
ASSUMPTION: This role is designed to provide practical marketing experience and contribute to the brand's success through various marketing activities.
π Key Responsibilities
β
Help execute Marketing plans that drive brand objectives
- Help with social media and influencer content management
- Help with the development, tracking, and management of marketing initiatives
- Collaborate with cross-functional and agency partners
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Help with digital and shopper marketing
- Develop e-content
- Partner with the Shopper Excellence team on shopper marketing initiatives
- Work with Direct to Consumer (D2C) Manager for best practices, outages, and more
- Manage updates to Kao Mall for Biore Brand
β
Help with monthly analysis to track and report sales data
- Monitor and report Point of Sales trends, competitive activity, and category trends
- Research competitive propositions, copy, and pricing
- Understand competitive landscape and implications to the brand
- Identify data-driven recommendations to help accelerate growth
ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring strong organizational skills and the ability to manage multiple projects.
π― Required Qualifications
Education: Currently enrolled in a Bachelors or Masters program
Experience: Prior internships in the marketing field
Required Skills:
- Proficient in social media management and content creation
- Strong analytical skills and data interpretation
- Excellent communication and collaboration skills
- Ability to work independently and manage multiple projects
Preferred Skills:
- Experience with marketing software and tools
- Familiarity with the beauty care industry
ASSUMPTION: Candidates should have a strong foundation in marketing principles and be eager to learn and contribute to the team's success.
π° Compensation & Benefits
Salary Range: $17/hr. - $20/hr. (Estimated based on industry standards for marketing internships in Cincinnati)
Benefits:
- Compensation Packages
- Benefits Package
- Ongoing Development
Working Hours: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The salary range is competitive for marketing internships in the Cincinnati area, and benefits are standard for internship positions.
π Applicant Insights
π Company Context
Industry: Kao Corporation operates in the manufacturing industry, focusing on consumer products, including beauty care, human health care, and fabric and home care.
Company Size: Kao Corporation is a large organization with over 10,000 employees globally, providing a diverse and dynamic work environment.
Founded: 1887, in Tokyo, Japan
Company Description:
- Kao Corporation strives for the wholehearted satisfaction and enrichment of the lives of people globally through Yoki-Monozukuri (excellent manufacturing) implemented from the consumer/customer's perspective.
- The company develops consumer product business targeting general consumers, with business segments including beauty care, human health care, and fabric and home care.
- Kao Corporation also develops chemical products that meet the various needs of industry in its chemical business.
Company Specialties:
- Beauty Care: Prestige cosmetics, skin care, and hair care products
- Human Health Care: Functional health beverages, feminine care, and baby care products
- Fabric and Home Care: Laundry detergents and household cleaners
- Chemical Business: Chemical products for various industries
Company Website: https://www.kao.com/americas/en/
ASSUMPTION: Kao Corporation's diverse product offerings and global presence provide ample opportunities for growth and learning in this internship role.
π Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The Marketing Intern will report to the Assistant Brand Manager.
Work Arrangement: Hybrid (a mix of on-site and remote work)
Growth Opportunities:
- Gain practical marketing experience and contribute to the brand's success
- Develop skills in social media management, competitive analysis, and data interpretation
- Potential full-time employment opportunities after the internship
ASSUMPTION: This internship offers a unique opportunity to gain hands-on experience in marketing and contribute to the success of a global brand.
π Location & Work Environment
Office Type: Hybrid (a mix of on-site and remote work)
Office Location(s): Cincinnati, Ohio, United States
Geographic Context:
- Cincinnati is the third-largest city in Ohio and offers a mix of urban and suburban living
- The city is known for its vibrant arts scene, professional sports teams, and numerous parks
- Cincinnati has a humid subtropical climate, with hot, humid summers and cold, snowy winters
Work Schedule: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The hybrid work arrangement allows for a flexible balance between on-site collaboration and remote work.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and offer extension
Key Assessment Areas:
- Marketing knowledge and skills
- Analytical and problem-solving abilities
- Communication and collaboration skills
- Adaptability and eagerness to learn
Application Tips:
- Tailor your resume to highlight relevant marketing experience and skills
- Prepare examples of your social media management and content creation work
- Demonstrate your understanding of the beauty care industry and Biore brand during the interview
ATS Keywords: Marketing, Social Media, Content Creation, Competitive Analysis, Data Analysis, Brand Strategy, Point of Sales, E-Content, Shopper Marketing, Collaboration, Research
ASSUMPTION: The application process may vary, but typically involves an online application, phone or video screening, and an in-person or virtual interview with the hiring manager.
π οΈ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Sprout Social)
- Marketing analytics tools (e.g., Google Analytics, social media analytics)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The role may require the use of various marketing and project management tools, depending on the specific tasks and initiatives.
π Cultural Fit Considerations
Company Values:
- Consumer-centric approach
- Yoki-Monozukuri (excellent manufacturing)
- Global perspective
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Data-driven and analytical
Self-Assessment Questions:
- Do you have a strong understanding of consumer behavior and preferences?
- Are you comfortable working in a collaborative, team-oriented environment?
- Can you effectively manage multiple projects and prioritize tasks?
ASSUMPTION: Candidates should possess strong communication, collaboration, and analytical skills, as well as a consumer-centric mindset to thrive in this role.
β οΈ Potential Challenges
- Managing multiple projects and tasks simultaneously
- Adapting to a fast-paced, dynamic work environment
- Balancing on-site and remote work responsibilities
- Meeting the expectations of a global brand
ASSUMPTION: The role may present challenges related to time management, adaptability, and meeting the high standards of a global brand.
π Similar Roles Comparison
- Marketing Coordinator: More focused on day-to-day marketing tasks and less involved in strategic planning
- Market Research Analyst: Primarily focused on data collection and analysis, with less emphasis on marketing initiatives
- Brand Manager: Responsible for overall brand strategy and management, with more senior-level responsibilities
ASSUMPTION: This role offers a unique blend of marketing, analytical, and creative responsibilities, making it distinct from other marketing positions.
π Sample Projects
- Developing a social media content calendar for Biore
- Conducting a competitive analysis of rival beauty care brands
- Assisting in the planning and execution of a marketing campaign for a new Biore product launch
ASSUMPTION: The role may involve various marketing projects, depending on the brand's current initiatives and priorities.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role contribute to the overall marketing strategy for Biore?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the typical career path for someone in this role?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing experience and skills
- Prepare examples of your social media management and content creation work
- Demonstrate your understanding of the beauty care industry and Biore brand during the interview
- Follow up with the hiring manager within one week after the interview
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.