📌 Core Information
🔹 Job Title: Marketing Intern - Bogotá
🔹 Company: Toshiba Global Commerce Solutions
🔹 Location: Bogotá, Bogotá, Colombia
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: June 30, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the marketing team in content creation, social media management, and brand positioning
- Developing engaging content and managing social media accounts for the LATAM region
- Monitoring and analyzing social media performance to enhance brand visibility and engagement
- Collaborating with the communications team to create and distribute press releases
- Growing followers and pitching story ideas to regional media to enhance brand visibility and positioning
ASSUMPTION: This role is ideal for students in their final semesters looking to gain practical experience in digital marketing and communication within the retail technology industry.
📋 Key Responsibilities
✅ Create and manage content for social media accounts and the LATAM page
✅ Monitor and analyze social media performance metrics
✅ Work with the communications team to create and distribute press releases
✅ Grow followers and increase awareness of Toshiba in the region
✅ Develop and pitch story ideas to regional media to enhance brand visibility and positioning
✅ Perform other related duties as assigned
ASSUMPTION: The role may involve occasional weekend work or evening hours to align with regional time zones and maximize social media engagement.
🎯 Required Qualifications
Education: Students in their last semesters pursuing a degree in Marketing, Communication, Administration, Industrial Engineering, or a related field
Required Skills:
- Strong communication and writing skills in English (intermediate-advanced level)
- Creative mindset with an interest in digital marketing
Preferred Skills:
- Familiarity with social media platforms and analytics tools
ASSUMPTION: Candidates should be comfortable working in a dynamic, fast-paced environment and have a strong attention to detail.
💰 Compensation & Benefits
Salary Range: Industry standards for marketing internships in Colombia typically range from COP 1,500,000 to COP 2,500,000 per month. This role is expected to fall within this range.
Benefits:
- Gain practical experience in a global technology company
- Opportunity to work with a diverse and collaborative team
- Potential for full-time employment after graduation
Working Hours: Full-time (40 hours/week), Monday to Friday, with flexible hours to accommodate regional time zones
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's skills and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Technology, Information, and Internet. Toshiba Global Commerce Solutions is the global market share leader in retail store technology.
Company Size: 1,001-5,000 employees. This size allows for a diverse range of opportunities and a well-established company culture.
Founded: 2012. The company has since grown to become a global leader in retail store technology.
Company Description:
- Toshiba Global Commerce Solutions is the global market share leader in retail store technology
- The company enhances customer engagement, transforms in-store experience, and accelerates digital transformation for retailers worldwide
- Toshiba's innovative commerce technology enables retailers to create high-quality digital platforms and products that accelerate time to market
Company Specialties:
- POS Systems
- Self-Checkout Solutions
- Retail Store Printers
- Retail Store Peripherals
- Retail Software Applications
- Retail Store Operating Systems
- Retail Store Middleware
Company Website: https://commerce.toshiba.com/
ASSUMPTION: Toshiba's focus on innovation and continuous learning creates an environment that fosters professional growth and development.
📊 Role Analysis
Career Level: Entry-level (Intern). This role is an excellent starting point for a career in marketing or communications within the retail technology industry.
Reporting Structure: The Marketing Intern will report directly to the Marketing Manager for the LATAM region.
Work Arrangement: On-site, with the possibility of remote work for specific tasks or projects, depending on the candidate's location and the company's policies.
Growth Opportunities:
- Gain practical experience in digital marketing and communication
- Develop skills in content creation, social media management, and brand positioning
- Potential for full-time employment after graduation
ASSUMPTION: The Marketing Intern role offers a unique opportunity to gain hands-on experience and contribute to the company's growth in the LATAM region.
🌍 Location & Work Environment
Office Type: On-site, with a modern and collaborative work environment that encourages creativity and innovation.
Office Location(s): 3901 S. Miami Blvd, Durham, North Carolina 27703, US (Global Headquarters). The Marketing Intern will work at the company's office in Bogotá, Colombia.
Geographic Context:
- Bogotá is the capital and largest city of Colombia, with a vibrant culture and a growing tech industry
- The city offers a high quality of life, with numerous cultural attractions, restaurants, and nightlife options
- Bogotá has a tropical savanna climate, with warm and humid weather year-round
Work Schedule: Full-time (40 hours/week), Monday to Friday, with flexible hours to accommodate regional time zones
ASSUMPTION: The Marketing Intern will have the opportunity to work in a dynamic and multicultural environment, collaborating with team members from various regions and backgrounds.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the Marketing Manager for the LATAM region
- Background check and reference verification (if applicable)
Key Assessment Areas:
- Communication and writing skills
- Creativity and problem-solving abilities
- Knowledge of digital marketing and social media platforms
- Alignment with Toshiba's company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences in marketing, communication, or a related field
- Demonstrate your understanding of the retail technology industry and Toshiba's products and services
- Showcase your creativity and innovative thinking through your application materials
ATS Keywords: Marketing Intern, Content Creation, Social Media Management, Brand Positioning, Digital Marketing, Press Releases, Story Ideas, Performance Metrics, Retail Technology, LATAM, Colombia, Bogotá
ASSUMPTION: Toshiba's application process is designed to assess the candidate's skills, experiences, and cultural fit, ensuring a successful match for both the candidate and the company.
🛠️ Tools & Technologies
- Social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn)
- Analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social)
- Content creation tools (e.g., Canva, Adobe Creative Suite)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The Marketing Intern will be expected to learn and utilize various tools and technologies to effectively perform their job duties.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Accountability
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you a strong communicator with excellent writing skills?
- Do you have a creative mindset and an interest in digital marketing?
- Are you comfortable working with diverse teams and collaborating with team members from various regions and backgrounds?
ASSUMPTION: Toshiba's company culture values innovation, collaboration, and customer-centricity, and the Marketing Intern should be comfortable working in a dynamic and results-driven environment.
⚠️ Potential Challenges
- Managing multiple social media accounts and content creation tasks simultaneously
- Adapting to a fast-paced work environment and meeting tight deadlines
- Working with diverse teams and collaborating with team members from various regions and backgrounds
- Occasional weekend or evening work to maximize social media engagement
ASSUMPTION: The Marketing Intern role may present challenges, but these can be overcome with strong communication skills, adaptability, and a willingness to learn and grow in a dynamic environment.
📈 Similar Roles Comparison
- Unlike other marketing internships, this role focuses specifically on the LATAM region and offers the opportunity to work with a global technology leader in the retail industry
- The role offers a unique blend of content creation, social media management, and brand positioning responsibilities, providing a well-rounded marketing experience
- This internship is an excellent starting point for a career in marketing or communications within the retail technology industry, offering potential growth opportunities
ASSUMPTION: The Marketing Intern role at Toshiba Global Commerce Solutions offers a unique and valuable experience compared to other marketing internships in the industry.
📝 Sample Projects
- Creating and managing social media content for Toshiba's LATAM page, including posts, stories, and live videos
- Monitoring and analyzing social media performance metrics to identify trends and optimize engagement
- Collaborating with the communications team to create and distribute press releases showcasing regional success stories
- Developing and pitching story ideas to regional media outlets to enhance brand visibility and positioning
ASSUMPTION: The Marketing Intern will have the opportunity to work on various projects that contribute to Toshiba's overall marketing strategy and enhance the company's brand visibility in the LATAM region.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the LATAM region?
- What opportunities are there for professional growth and development within the company?
- How does Toshiba support work-life balance for its employees?
- What are the most rewarding aspects of working at Toshiba Global Commerce Solutions?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and their commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through Toshiba's careers page
- Tailor your resume and cover letter to highlight your relevant skills and experiences in marketing, communication, or a related field
- Prepare examples of your previous work or projects that demonstrate your creativity and problem-solving abilities
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
