S

Marketing Intern

StraighterLine
Full-time
On-site
Arlington, Virginia, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Intern

πŸ”Ή Company: StraighterLine

πŸ”Ή Location: Arlington, VA

πŸ”Ή Job Type: Part-time, Intern

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 2, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting university partner marketing efforts
  • Managing website content, specifically partner pages
  • Collaborating with creative teams to support marketing materials
  • Tracking partner site usage and creating reports
  • Maintaining partner contact databases and managing communications
  • Improving partner experiences through collaboration with the team

ASSUMPTION: This role is ideal for a college student looking to gain practical experience in digital marketing, communications, and data reporting within the higher education sector.

πŸ“‹ Key Responsibilities

βœ… Build and update partner pages on our website

βœ… Help maintain marketing resources for partner schools

βœ… Work with the creative team to support marketing materials

βœ… Track partner site usage and help create reports

βœ… Maintain the partner contact database

βœ… Manage partner support communications

βœ… Collaborate with the team to improve partner experiences

ASSUMPTION: The role requires strong organizational skills, attention to detail, and the ability to manage multiple tasks effectively.

🎯 Required Qualifications

Education: Currently enrolled in college (Marketing, Communications, Business, or related fields preferred)

Required Skills:

  • Strong written and verbal communication skills
  • Comfortable working with data and spreadsheets
  • Organized and able to manage multiple tasks
  • Willing to learn and work collaboratively

Preferred Skills:

  • Experience with content management systems or marketing tools

ASSUMPTION: While experience with content management systems or marketing tools is a plus, it's not required as the role offers an opportunity to learn and grow.

πŸ’° Compensation & Benefits

Salary Range: Industry standards for marketing internships in the Arlington, VA area typically range from $15 to $20 per hour. However, the exact salary for this role may vary based on the candidate's qualifications and experience.

Benefits:

  • Gain practical experience in marketing and data management
  • Work with a team to improve partner experiences and support university partners
  • Potential for career growth within the company

Working Hours: This is a part-time internship with a flexible schedule, typically requiring around 20 hours per week.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: StraighterLine operates in the higher education sector, offering affordable and flexible online courses to help students earn college credit and reach their academic goals.

Company Size: StraighterLine is a mid-sized company with 51-200 employees, providing a supportive environment for interns to learn and grow.

Founded: StraighterLine was founded in 2008 with a mission to provide a high-quality, low-cost alternative to the rising cost of college.

Company Description:

  • StraighterLine is the leading provider of high-quality, affordable, online courses that help learners earn college credit and meet their professional goals.
  • The company works with over 2,000 colleges and universities worldwide to provide flexible education options for their students and employees.
  • StraighterLine offers a wraparound student support system, including free eTextbooks, 24/7 tutoring, test proctoring, student support, and an online writing center.

Company Specialties:

  • Online College Courses
  • College Credit
  • Higher Education
  • For-Profit Education
  • Paying for College
  • General Education
  • Early Childhood Education
  • Nursing Prerequisites

Company Website: http://www.straighterline.com

ASSUMPTION: StraighterLine's focus on affordability, flexibility, and student support makes it an attractive option for students seeking an alternative to traditional college courses.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position, ideal for college students looking to gain practical experience in marketing and data management.

Reporting Structure: The Marketing Intern will report directly to the Marketing Manager and work closely with the creative team and other marketing team members.

Work Arrangement: This is an on-site, part-time internship with a flexible schedule, typically requiring around 20 hours per week.

Growth Opportunities:

  • Gain practical experience in marketing and data management
  • Work with a team to improve partner experiences and support university partners
  • Potential for career growth within the company

ASSUMPTION: This internship offers an excellent opportunity for college students to gain valuable experience in the higher education sector and potentially grow their careers within the company.

🌍 Location & Work Environment

Office Type: StraighterLine's office is located in Arlington, VA, offering a professional work environment with easy access to public transportation and nearby amenities.

Office Location(s): 950 N. Glebe Road, #950, Arlington, VA 22203, US

Geographic Context:

  • Arlington, VA is a diverse and vibrant urban area with a strong job market and numerous cultural attractions.
  • The city is located just across the Potomac River from Washington, D.C., providing easy access to the nation's capital.
  • Arlington offers a mix of urban and suburban living options, with a variety of neighborhoods to suit different preferences and budgets.

Work Schedule: This is a part-time internship with a flexible schedule, typically requiring around 20 hours per week. The work schedule may vary based on the intern's availability and the team's needs.

ASSUMPTION: Arlington, VA offers a dynamic and engaging work environment for interns, with numerous opportunities for professional growth and personal development.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submit your application through the provided link.
  • Participate in a phone or video screening interview to discuss your qualifications and interest in the role.
  • Complete a skills assessment or case study to demonstrate your abilities.
  • Attend an on-site or virtual interview with the hiring manager and other team members.

Key Assessment Areas:

  • Communication skills, both written and verbal
  • Data management and analytical skills
  • Organizational skills and ability to manage multiple tasks
  • Collaboration and teamwork
  • Adaptability and willingness to learn

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
  • Demonstrate your familiarity with StraighterLine's mission and values in your application materials.
  • Prepare thoughtful questions to ask during the interview process to show your interest in the role and the company.

ATS Keywords: Marketing Intern, University Partner Marketing, Website Content Management, Data Reporting, Marketing Resources, Partner Support Communications, Higher Education, College Student

ASSUMPTION: The application process for this role may vary depending on the specific needs and preferences of the hiring manager and the marketing team.

πŸ› οΈ Tools & Technologies

  • Content management systems (e.g., WordPress, Drupal)
  • Marketing tools (e.g., Google Analytics, Hootsuite, Mailchimp)
  • Spreadsheet software (e.g., Microsoft Excel, Google Sheets)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with these tools is not required, as the role offers an opportunity to learn and gain experience with them.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Advancing education by empowering learners to reach their college and career goals
  • Flexibility and affordability in online education
  • Wraparound student support and academic excellence

Work Style:

  • Collaborative and team-oriented
  • Adaptable and willing to learn
  • Organized and detail-oriented
  • Strong communication skills

Self-Assessment Questions:

  • Do you share StraighterLine's commitment to advancing education and empowering learners?
  • Are you comfortable working collaboratively and managing multiple tasks in a fast-paced environment?
  • Do you have strong communication skills and a willingness to learn and adapt?

ASSUMPTION: StraighterLine values candidates who align with their mission and values and are eager to contribute to their team's success.

⚠️ Potential Challenges

  • Managing multiple tasks and priorities in a fast-paced environment
  • Working with data and spreadsheets to create reports and maintain databases
  • Adapting to new tools and technologies as needed
  • Balancing internship responsibilities with college coursework and other commitments

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in the role.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator - Responsible for coordinating marketing campaigns and events, this role requires more experience and may have supervisory responsibilities.
  • Marketing Analyst - Focuses on data analysis and reporting to inform marketing strategies, this role requires strong analytical skills and may involve less direct customer interaction.
  • Marketing Specialist - Works on specific marketing projects or campaigns, this role may require more specialized skills or industry-specific knowledge.

ASSUMPTION: Each of these roles offers unique opportunities for growth and development within the marketing field, and the best fit will depend on the candidate's skills, interests, and career goals.

πŸ“ Sample Projects

  • Creating and updating partner pages on StraighterLine's website
  • Developing marketing materials for university partners, such as brochures or email campaigns
  • Analyzing partner site usage data to identify trends and opportunities for improvement
  • Managing partner support communications, such as email newsletters or social media posts

ASSUMPTION: These projects provide an opportunity for the intern to gain practical experience in marketing and data management, while contributing to StraighterLine's mission to advance education and empower learners.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role support StraighterLine's mission and values?
  • What opportunities are there for growth and development within the marketing team and the company as a whole?
  • How does StraighterLine support work-life balance for its employees and interns?
  • What are the most rewarding and challenging aspects of working in marketing at StraighterLine?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and the company, and provides an opportunity to learn more about the work environment and culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the provided link.
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
  • Prepare thoughtful questions to ask during the interview process to show your interest in the role and the company.
  • Follow up with the hiring manager after your interview to express your appreciation for the opportunity and reiterate your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.