Marketing Intern

📌 Core Information

🔹 Job Title: Marketing Intern

🔹 Company: Winona

🔹 Location: United States (Remote)

🔹 Job Type: Full-Time, Internship

🔹 Category: Marketing

🔹 Date Posted: July 9, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Supporting brand and community marketing efforts
• Moderating social media channels and engaging with followers
• Managing affiliate program and sending welcome kits
• Collaborating cross-functionally and assisting in campaign planning

ASSUMPTION: This role is ideal for a college student seeking hands-on experience in digital marketing, social media moderation, influencer engagement, and creative operations.

📋 Key Responsibilities

✅ Moderate Social Media Channels: Monitor comments and DMs, respond when needed, and escalate concerns to the team.

✅ Support Our Facebook Group: Approve new member requests, manage group interactions, and uphold community guidelines.

✅ Send Affiliate Welcome Kits: Organize and ship affiliate kits to new partners, keeping track of logistics and inventory.

✅ Create Creative Tickets: Submit clear, detailed requests for new creative assets using our internal system and outside softwares.

✅ Collaborate Cross-Functionally: Support campaign planning and get exposure to multiple areas of our marketing org.

ASSUMPTION: The role may involve working with various teams and tools to ensure smooth communication and creative workflows.

🎯 Required Qualifications

Education: Currently enrolled in a college or university program, studying Marketing, Communications, Media, or a related field

Experience: None specified, but relevant experience in marketing or a related field would be beneficial

Required Skills:

• Strong communication skills, comfortable speaking to people in a brand voice and writing clear, professional messages
• Highly organized and detail-oriented
• Passion for digital media and wellness
• A self-starter who takes initiative and is excited to learn

Preferred Skills:

• Previous experience in social media moderation or influencer engagement
• Familiarity with marketing technology and creative operations

ASSUMPTION: While not explicitly stated, having some experience in marketing or a related field could be beneficial for this role.

💰 Compensation & Benefits

Salary Range: Industry standard for marketing internships in the United States is $15-$20 per hour. However, Winona does not provide salary information, so this is an estimate.

Benefits:

• Flexible hours
• Work wherever you choose
• Fun and casual work environment
• Employee engagement activities and virtual gatherings

Working Hours: Full-time, with flexible hours

ASSUMPTION: The salary range is an estimate based on industry standards for marketing internships in the United States. Winona does not provide salary information, so this is an assumption.

📌 Applicant Insights

🔍 Company Context

Industry: Winona is a leading telemedicine company specializing in providing HRT (Hormone Replacement Therapy) for women in menopause. They operate in the wellness and fitness services industry.

Company Size: Winona is a small company with 11-50 employees. This size allows for a more intimate work environment and closer collaboration with team members.

Founded: Winona was founded in 2020, making it a relatively new company with a short but impactful history.

Company Description:

• Winona is one of the leading telemedicine companies providing HRT for women in menopause.
• They have built all of their technology in-house, including an EHR, patient care admin system, patient portal, website, marketing technology, and more.
• Winona has two compounding pharmacies and a team of in-house physicians providing world-class care via a fully vertically integrated business model.

Company Specialties:

• Telemedicine
• Hormone Replacement Therapy (HRT)
• Women's Health
• Wellness and Fitness Services

Company Website: bywinona.com

ASSUMPTION: Winona's focus on telemedicine and women's health sets it apart in the wellness and fitness services industry. Their in-house technology and vertically integrated business model also make them unique.

📊 Role Analysis

Career Level: This role is an entry-level position, ideal for a college student seeking hands-on experience in marketing.

Reporting Structure: The Marketing Intern will report directly to the Marketing Manager.

Work Arrangement: This role is remote, allowing for flexible work hours and the ability to work from anywhere.

Growth Opportunities:

• Gain practical experience in digital marketing, social media moderation, influencer engagement, and creative operations.
• Exposure to multiple areas of the marketing organization.
• Potential full-time employment opportunities after the internship.

ASSUMPTION: While not explicitly stated, there may be opportunities for growth and advancement within the company after the internship.

🌍 Location & Work Environment

Office Type: Remote work environment, with no physical office location specified.

Office Location(s): N/A (Remote)

Geographic Context:

• The United States has a diverse range of cultures, climates, and time zones, which can impact work schedules and communication.
• Working remotely allows for flexibility in managing personal and professional responsibilities.
• The United States has a well-established job market and economy, providing ample opportunities for career growth and development.

Work Schedule: Full-time, with flexible hours

ASSUMPTION: The remote work environment allows for a more flexible work schedule, which can be beneficial for students or those with other commitments.

💼 Interview & Application Insights

Typical Process:

• Submit your application through the provided link.
• Complete any initial screening assessments or interviews, if required.
• Participate in a final interview with the Marketing Manager or another team member.
• Receive a job offer and onboarding information, if selected.

Key Assessment Areas:

• Communication skills and ability to represent the brand voice.
• Organization and attention to detail.
• Passion for digital media and wellness.
• Initiative and eagerness to learn.

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Showcase your passion for digital media and wellness in your application materials.
• Demonstrate your understanding of the company and its mission in your cover letter.

ATS Keywords: Digital Marketing, Social Media Moderation, Influencer Engagement, Affiliate Program Support, Creative Operations, Communication Skills, Organization, Detail-Oriented, Initiative, Passion For Wellness

ASSUMPTION: The application process may involve multiple stages, including initial screening, assessments, and final interviews. Winona may use an Applicant Tracking System (ATS) to manage and organize applications.

🛠️ Tools & Technologies

• Social media platforms (Instagram, TikTok, Facebook)
• Internal ticketing system for creative requests
• Affiliate management platform
• Project management tools for campaign planning and organization

ASSUMPTION: The specific tools and technologies used may vary depending on the company's internal systems and processes.

👔 Cultural Fit Considerations

Company Values:

• Not explicitly stated, but Winona's focus on wellness and patient care suggests a commitment to health, well-being, and compassion.
• The company's remote work environment and flexible hours may indicate a focus on work-life balance and employee well-being.

Work Style:

• Self-starter with initiative and a proactive approach to learning.
• Strong communication skills and ability to work independently or in a team environment.
• Adaptability and flexibility in a remote work setting.

Self-Assessment Questions:

• Do you have a passion for digital media and wellness, and a desire to learn about the industry?
• Are you comfortable working remotely and managing your own time and priorities?
• Do you have strong communication skills and the ability to represent a brand voice?

ASSUMPTION: Winona values employees who are proactive, adaptable, and passionate about their work. A strong cultural fit may be crucial for success in this role.

⚠️ Potential Challenges

• Managing multiple social media platforms and community interactions may be time-consuming and require strong organizational skills.
• Working remotely may present challenges in maintaining focus and productivity without the structure of a traditional office environment.
• Balancing internship responsibilities with academic coursework and other commitments may require strong time management skills.
• Adapting to Winona's internal systems and processes may require a learning curve and additional training.

ASSUMPTION: While Winona offers a flexible and remote work environment, there may still be challenges and obstacles to overcome in this role.

📈 Similar Roles Comparison

• This role is similar to other marketing internships, but may offer more responsibility and autonomy in managing social media channels and affiliate programs.
• Winona's focus on telemedicine and women's health sets it apart from other wellness and fitness services companies.
• This internship may provide a unique opportunity to gain experience in a growing and innovative industry.

ASSUMPTION: While this role shares similarities with other marketing internships, its focus on telemedicine and women's health makes it unique and potentially more impactful.

📝 Sample Projects

• Managing a social media campaign to promote a new product or service.
• Creating and distributing affiliate welcome kits to new partners.
• Collaborating with the marketing team to plan and execute a virtual event or webinar.

ASSUMPTION: These sample projects are based on the responsibilities and requirements listed in the job description. Actual projects may vary depending on the company's needs and priorities.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy and organization?
• What opportunities are there for growth and development within the company?
• How does Winona support work-life balance for its employees?
• What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: These interview questions are designed to help applicants better understand the role, the company, and the opportunities for growth and development. They may also help applicants identify any potential challenges or concerns.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Prepare examples of your social media management or marketing experience, if applicable.
• Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.