π Core Information
πΉ Job Title: Marketing Intern (Paid) - Mandarin Speaking
πΉ Company: HungryPanda
πΉ Location: Columbus, Ohio, United States
πΉ Job Type: Part-time, Internship, Temporary
πΉ Category: Marketing
πΉ Date Posted: July 7, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Assisting in planning and executing marketing campaigns to enhance brand awareness
- Developing and maintaining partnerships with university clubs/student associations for campus promotions
- Managing WeChat community and promotional activities to improve customer satisfaction
- Overseeing on-ground promoters and collecting campaign performance data
- Gaining hands-on marketing experience with professional training and growth opportunities
ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical marketing experience in the food industry, with a focus on the Chinese community.
π Key Responsibilities
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Assist the marketing team in planning and executing campaigns to enhance brand awareness
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Help develop and maintain partnerships with university clubs/student associations for campus promotions
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Support WeChat community management, engagement, and promotional activities to improve customer satisfaction
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Assist in managing on-ground promoters and collecting campaign performance data
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Complete other tasks assigned by the marketing team
ASSUMPTION: Responsibilities may vary based on the team's needs and the intern's performance.
π― Required Qualifications
Education: Pursuing or recently graduated from a degree in Marketing, Business, or a related field
Experience: No prior work experience required
Required Skills:
- Strong communication and execution skills
- Proactive and creative mindset
- Familiarity with the US Chinese community and university networks
- Legal work authorization (OPT/CPT supported)
- Availability to work from August to October
Preferred Skills:
- Experience in Xiaohongshu (RED) operations or poster design
ASSUMPTION: Preferred skills are not required but would be beneficial for the role.
π° Compensation & Benefits
Salary Range: $15 per hour
Benefits:
- Hands-on marketing experience with professional training
- A dynamic work environment with growth opportunities
- High-performing interns may receive full-time offers
- OPT/CPT sponsorship support
Working Hours: 40 hours per week
ASSUMPTION: The salary range is based on the information provided and is typical for an entry-level marketing internship in the United States.
π Applicant Insights
π Company Context
Industry: Food and Beverage Services
Company Size: 51-200 employees
Founded: 2012
Company Description:
- HungryPanda specializes in providing authentic Chinese food and groceries to Chinese compatriots and students abroad
- The company aims to become the global market leading platform connecting Chinese food to all consumers who enjoy it
- HungryPanda values open-mindedness, sharing within the team, and supports its team members to work efficiently rather than long hours
Company Specialties:
- E-commerce
- Food delivery
- Online food ordering
Company Website: www.hungrypanda.co
ASSUMPTION: HungryPanda's focus on the Chinese community and authentic Chinese food makes it an attractive option for Mandarin-speaking applicants.
π Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The intern will report directly to the marketing team
Work Arrangement: On-site, part-time, temporary
Growth Opportunities:
- High-performing interns may receive full-time offers
- Gain practical marketing experience and professional training
ASSUMPTION: This role offers valuable experience and the potential for full-time employment for high-performing interns.
π Location & Work Environment
Office Type: On-site
Office Location(s): Columbus, Ohio, United States
Geographic Context:
- Columbus is the capital and largest city of Ohio, with a significant student population due to the presence of several universities
- The city offers a diverse food scene, with a growing Asian community
- Columbus has a humid subtropical climate, with hot summers and cold winters
Work Schedule: The intern will work from August to October, with a flexible schedule that may include evenings and weekends
ASSUMPTION: The work schedule may vary based on the marketing team's needs and campaign timelines.
πΌ Interview & Application Insights
Typical Process:
- Submit your application through the provided link
- Complete a phone or video screening with the hiring manager
- Participate in an in-person or virtual interview with the marketing team
- Receive an offer and onboarding information
Key Assessment Areas:
- Communication and teamwork skills
- Creativity and proactivity
- Familiarity with the US Chinese community and university networks
- Availability and commitment to the role
Application Tips:
- Highlight your communication, execution, and teamwork skills in your resume and cover letter
- Emphasize your familiarity with the US Chinese community and university networks
- Demonstrate your creativity and passion for marketing in your application materials
ATS Keywords: Marketing Intern, Mandarin Speaking, Brand Awareness, Campaign Planning, WeChat Community Management, On-Ground Promoters, University Partnerships, Xiaohongshu, OPT/CPT
ASSUMPTION: Applicants should tailor their resumes and cover letters to highlight the required and preferred skills for this role.
π οΈ Tools & Technologies
- WeChat
- Xiaohongshu (RED)
- Microsoft Office Suite
- Social media platforms (e.g., Weibo, WeChat Moments)
ASSUMPTION: The intern may be required to use additional tools and technologies based on the marketing team's needs and campaign requirements.
π Cultural Fit Considerations
Company Values:
- Food lovers and curious to explore new opportunities
- Passionate about creating value for every stakeholder in the ecosystem
- Open-minded and sharing within the team
Work Style:
- Supportive of team members working efficiently rather than long hours
- Encourages open-mindedness and sharing within the team
- Focused on delivering quality authentic oriental food
Self-Assessment Questions:
- Do you have a passion for marketing and a strong interest in the Chinese community?
- Are you proactive, creative, and willing to experiment?
- Do you value open-mindedness and sharing within a team environment?
ASSUMPTION: Applicants should assess their fit with HungryPanda's company values and work style before applying.
β οΈ Potential Challenges
- The intern may face language barriers when communicating with the Chinese community
- The role may require working evenings and weekends, depending on campaign timelines
- The intern may need to adapt to a fast-paced, dynamic work environment
- The intern may be required to work on-site, which may not be suitable for all applicants
ASSUMPTION: Applicants should carefully consider these potential challenges and ensure they are comfortable with the role's requirements before applying.
π Similar Roles Comparison
- This role is unique in its focus on the Chinese community and authentic Chinese food
- Similar roles may include marketing internships in other food and beverage companies or marketing agencies
- This role offers hands-on marketing experience and the potential for full-time employment for high-performing interns
ASSUMPTION: Applicants should compare this role to other marketing internships to ensure it aligns with their career goals and interests.
π Sample Projects
- Planning and executing a campus promotion event at a local university
- Managing WeChat community engagement for a special promotional campaign
- Assisting in the development of marketing materials for a new product launch
ASSUMPTION: Sample projects may vary based on the marketing team's needs and the intern's skills and interests.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does HungryPanda support the growth and development of its interns?
- What are the most challenging aspects of this role, and how can I overcome them?
- How does HungryPanda foster a positive work environment and company culture?
- What are the opportunities for full-time employment after the internship?
ASSUMPTION: Applicants should prepare thoughtful questions to ask during the interview to demonstrate their interest in the role and company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your communication, execution, and teamwork skills, as well as your familiarity with the US Chinese community and university networks
- Prepare for your interview by researching HungryPanda's company values and work style, and practicing your responses to common interview questions
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.