π Core Information
πΉ Job Title: Marketing Intern, Shaving Category
πΉ Company: Philips
πΉ Location: Shenzhen, China
πΉ Job Type: Full-time Intern
πΉ Category: Marketing
πΉ Date Posted: May 15, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting upstream marketing team in proposition development and product launch activities
- Conducting consumer research and competitor analysis
- Assisting in the creation of product launch plans and value-added promotions
- Working in a dynamic, international matrix organization
- Gaining hands-on experience in marketing and project management
ASSUMPTION: This role is ideal for students pursuing a Master's degree in relevant fields, seeking practical experience in marketing and project management within a global organization.
π Key Responsibilities
β
Supporting selected projects in Product Development, including analysis on consumer and market data, and coordinating selected areas of the project
β
Developing value propositions, including consumer research, concept and claim development and verification
β
Conducting competitor analysis to support key innovation projects for Facial Styling products
β
Supporting product launch plans, including trade presentations, launch activities, and online activities
β
Analyzing online portfolio and suggesting counteractions together with the Market Intelligence team
β
Supporting the creation and follow-up of value-added promotions
ASSUMPTION: This role requires strong analytical skills, a passion for marketing, and the ability to work effectively in a complex international organization.
π― Required Qualifications
Education: Pursuing a Master's degree in Business Administration, Business Economics, Business Management, Economics, Marketing, Data Analysis, or Business Analysis
Experience: None specified, but relevant coursework or projects are a plus
Required Skills:
- Fluency in English (verbal & written)
- Strong analytical skills
- Passion for marketing
- Excellent knowledge of MS Office
- Proactive and solution-oriented
- Good communication skills
- Solid interpersonal skills
- Able to work in a complex international matrix organization
- Hands-on mentality, good in managing projects
Preferred Skills:
- Previous experience in marketing or a related field
- Familiarity with market research methods
ASSUMPTION: While not explicitly stated, previous experience in marketing or a related field, as well as familiarity with market research methods, would be beneficial for this role.
π° Compensation & Benefits
Salary Range: Industry standard for marketing internships in Shenzhen, China is approximately CNY 10,000 - 15,000 per month (source: Glassdoor).
Benefits:
- Location: Shenzhen Philips Innovation Center
- Starting date: End of April - Sept 2024
- Duration: Prefer 6 months - 1 year
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards for marketing internships in Shenzhen, China. Actual compensation may vary based on factors such as the candidate's qualifications and the company's internal policies.
π Applicant Insights
π Company Context
Industry: Philips operates in the health technology industry, focusing on improving people's health and well-being through meaningful innovation.
Company Size: Philips is a large corporation with over 10,000 employees worldwide. This size offers opportunities for growth and exposure to diverse projects.
Founded: Philips was founded in 1891 and has since grown into a global leader in health technology.
Company Description:
- Philips is a focused leader in health technology, aiming to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities.
- The company sees healthcare as a connected whole, helping people live healthily, aiding clinicians in making precision diagnoses, and supporting patients' recovery at home in the community.
- Philips innovates for people with the belief that there's always a way to make life better.
Company Specialties:
- Healthcare
- Medical Devices
- Health Systems
- Cardiology
- Healthtech
- Oncology
- Respiratory
- Fertility and Pregnancy
- Connected Care
Company Website: https://www.philips.com/a-w/about.html
ASSUMPTION: Philips' focus on health technology and improving people's lives makes it an attractive company for individuals interested in making a positive impact through their work.
π Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: This role reports to the Marketing Team in the Male Grooming category within Philips Health Tech.
Work Arrangement: On-site, full-time, with a preferred duration of 6 months to 1 year.
Growth Opportunities:
- Gaining hands-on experience in marketing and project management
- Exposure to a dynamic, international matrix organization
- Potential full-time employment opportunities after the internship
ASSUMPTION: This internship offers valuable experience and the opportunity to grow within the company, potentially leading to full-time employment.
π Location & Work Environment
Office Type: Corporate office (Philips Innovation Center)
Office Location(s): Shenzhen, China
Geographic Context:
- Shenzhen is a major city in southern China, known for its technology industry and proximity to Hong Kong.
- The city offers a mix of urban and natural environments, with beaches, parks, and mountains nearby.
- Shenzhen has a subtropical climate, with mild winters and hot, humid summers.
Work Schedule: Full-time, 40 hours per week, with a flexible start date between end of April and September 2024.
ASSUMPTION: Shenzhen's vibrant tech industry and diverse environment make it an attractive location for an internship in the health technology sector.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Background check and offer extension
Key Assessment Areas:
- Analytical skills
- Communication skills
- Problem-solving abilities
- Cultural fit and motivation
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Demonstrate your passion for marketing and eagerness to learn in your application materials.
- Prepare for behavioral and situational interview questions that assess your analytical, communication, and problem-solving skills.
ATS Keywords: Marketing Intern, Shaving Category, Philips, Product Development, Consumer Research, Competitor Analysis, Product Launch Plans, Value Propositions, Male Grooming, Health Technology
ASSUMPTION: Philips uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help your application stand out.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Market research tools (e.g., SurveyMonkey, Google Forms)
- Project management tools (e.g., Asana, Trello)
- Data analysis tools (e.g., Excel, Google Analytics)
ASSUMPTION: Familiarity with these tools is beneficial but not always required, as training may be provided.
π Cultural Fit Considerations
Company Values:
- Customer focus
- Respect for people
- Quality and integrity
- Innovation and collaboration
Work Style:
- Dynamic and fast-paced
- International and matrix organization
- Focus on teamwork and collaboration
- Results-driven and performance-oriented
Self-Assessment Questions:
- Do I have a strong passion for marketing and a desire to learn?
- Am I comfortable working in a dynamic, international matrix organization?
- Do I possess strong analytical, communication, and problem-solving skills?
ASSUMPTION: Candidates who align with Philips' company values and work style will likely be a good fit for this internship.
β οΈ Potential Challenges
- Working in a fast-paced, dynamic environment may be challenging for some individuals.
- The role requires strong analytical skills and the ability to manage multiple projects simultaneously.
- The internship has a preferred duration of 6 months to 1 year, which may not be suitable for candidates seeking shorter or longer-term commitments.
- Candidates may face competition from other applicants with relevant experience or skills.
ASSUMPTION: These challenges can be overcome with strong time management, organizational skills, and a willingness to learn and adapt in a fast-paced environment.
π Similar Roles Comparison
- This role is similar to other marketing internships but focuses specifically on the male grooming category within the health technology industry.
- Compared to other internships, this role offers the opportunity to work for a global leader in health technology and gain experience in a dynamic, international matrix organization.
- Career paths after this internship may include full-time employment in marketing, project management, or related fields within Philips or other health technology companies.
ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing internships, making it an attractive option for the right candidate.
π Sample Projects
- Conducting consumer research to inform product development and launch plans
- Analyzing competitor data to identify trends and opportunities in the male grooming market
- Assisting in the creation and execution of value-added promotions to drive product sales and brand awareness
ASSUMPTION: These sample projects provide insight into the types of tasks and responsibilities the intern may encounter during their tenure.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this internship fit into the broader marketing strategy for the Male Grooming category?
- What opportunities are there for professional development and growth within the company?
- How does Philips support work-life balance for its employees?
- What is the typical career path for marketing interns within the company?
ASSUMPTION: Asking these questions demonstrates the candidate's interest in the role and eagerness to succeed.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Philips careers portal
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for behavioral and situational interview questions that assess your analytical, communication, and problem-solving skills.
- Follow up with the hiring manager within one week after submitting your application.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.