🔹 Job Title: Marketing Intern (Social Media)
🔹 Company: BigPay Malaysia Sdn. Bhd.
🔹 Location: Kuala Lumpur, Kuala Lumpur, Malaysia
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: June 5, 2025
🔹 Experience Level: Entry-level
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role is ideal for individuals passionate about content creation, data analysis, and making an impact in the fintech space. It offers a unique opportunity to gain hands-on experience in social media marketing and growth strategies.
✅ Assist in planning, creating, and scheduling daily content across TikTok, Instagram, Facebook, and LinkedIn
✅ Draft captions, visual concepts, and social storyboards aligned with our brand voice
✅ Research fintech and lifestyle trends for content ideas and campaign hooks
✅ Participate in short-form video production (filming, editing, ideation)
✅ Support influencer collaborations and UGC campaigns
✅ Engage with community: reply to DMs/comments, monitor trends and feedback
✅ Track weekly performance metrics (reach, engagement, saves, clicks)
✅ Support paid social campaigns by preparing creatives and tracking performance (e.g., CAC, CTR)
✅ Help execute CRM campaigns (email, push, WhatsApp) targeting user activation and retention
✅ Assist in user research and persona mapping
✅ Contribute to campaign reports, growth experiments, and weekly marketing reviews
✅ Support small merchant and partner-focused marketing initiatives (e.g., QR campaigns)
ASSUMPTION: The role requires a balance of creativity, analytical thinking, and strong communication skills. Successful candidates will be able to work independently and collaborate effectively with cross-functional teams.
Education: Currently pursuing or recently completed a degree in Marketing, Communications, Business, or related fields
Experience: No prior experience required
Required Skills:
Preferred Skills:
ASSUMPTION: While not required, having some experience with relevant tools and the local fintech landscape can be beneficial for a successful internship.
Salary Range: RM 2,500 - RM 3,500 per month (Industry standard for internships in Malaysia)
Benefits:
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is an estimate based on industry standards for internships in Malaysia. Actual compensation may vary based on the company's internal policies and the candidate's qualifications.
Industry: Financial Services, specifically digital payments and fintech
Company Size: Medium (201-500 employees), offering a dynamic and collaborative work environment
Founded: 2017, with a mission to provide accessible, transparent, simple, and secure digital financial services to Southeast Asians
Company Description:
Company Specialties:
Company Website: bigpayme.com
ASSUMPTION: BigPay offers a unique opportunity to work in the fintech industry and contribute to innovative digital financial services that empower Southeast Asian consumers.
Career Level: Entry-level, ideal for students or recent graduates seeking to gain practical experience in marketing and growth strategies
Reporting Structure: This role reports directly to a Growth Manager in the Growth team
Work Arrangement: On-site, full-time (40 hours per week)
Growth Opportunities:
ASSUMPTION: This internship offers a clear path for growth and development, with the opportunity to transition into a full-time role upon completion.
Office Type: Modern, collaborative workspace with a focus on innovation and creativity
Office Location(s): Kuala Lumpur, Malaysia
Geographic Context:
Work Schedule: Full-time (40 hours per week), with flexible working hours and remote work options available
ASSUMPTION: Kuala Lumpur provides an exciting and dynamic environment for young professionals, with ample opportunities for personal and professional growth.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Social Media, Content Creation, Digital Marketing, Video Production, Community Engagement, Data Analysis, Influencer Collaboration, User Research, CRM, Growth Marketing, Trend Research, Copywriting, Design, Video Editing, Collaboration
ASSUMPTION: BigPay's hiring process is designed to assess candidates' creativity, communication skills, and analytical thinking, with a focus on cultural fit and potential for growth.
ASSUMPTION: Familiarity with relevant tools and technologies is essential for success in this role, but BigPay is willing to provide training and support to help interns develop the necessary skills.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: BigPay values candidates who are adaptable, innovative, and customer-focused, with a strong work ethic and a desire to learn and grow in a fast-paced environment.
ASSUMPTION: While this role offers a unique opportunity to gain hands-on experience in social media marketing and growth strategies, it also presents challenges that require strong organizational skills, adaptability, and a willingness to learn.
ASSUMPTION: This internship provides a unique opportunity to gain experience in a fast-growing fintech company, with a focus on innovation, collaboration, and customer-centricity.
ASSUMPTION: These sample projects illustrate the hands-on nature of this role and the opportunity to make a tangible impact on BigPay's social media presence and growth strategies.
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the company's culture and priorities.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.