📌 Core Information
🔹 Job Title: Marketing Intern UFS Bulgaria
🔹 Company: Unilever
🔹 Location: Sofia, Bulgaria
🔹 Job Type: Full-time, Internship
🔹 Category: Marketing
🔹 Date Posted: July 16, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Operational support for UFS Bulgaria Marketing Manager and Portfolio SEE
- Digital support: Marketo newsletter generation, social media maintenance, UFS.COM content updates, SEO
- Operational support: Translation of AW for new product launches, communication materials preparation, agency briefing, event coordination, sales presentations, market analyses, internal orders handling, and samples distribution
- SEE Portfolio support: Operational Portfolio Marketing activities, monitoring and tracking portfolio changes, developing and adapting communication materials
ASSUMPTION: This role is designed to provide a well-rounded marketing experience, exposing the intern to various aspects of marketing, from digital and operational support to portfolio management and communication materials development.
📋 Key Responsibilities
✅ Operational support for UFS Bulgaria Marketing Manager and Portfolio SEE
✅ Digital support: Marketo newsletter generation, social media maintenance, UFS.COM content updates, SEO
✅ Operational support: Translation of AW for new product launches, communication materials preparation, agency briefing, event coordination, sales presentations, market analyses, internal orders handling, and samples distribution
✅ SEE Portfolio support: Operational Portfolio Marketing activities, monitoring and tracking portfolio changes, developing and adapting communication materials
ASSUMPTION: The intern will be expected to manage multiple tasks and projects simultaneously, requiring strong organizational skills and the ability to prioritize effectively.
🎯 Required Qualifications
Education: Pursuing a degree in Marketing, Business, or a related field
Experience: Entry-level (0-2 years) with a focus on digital marketing and operational support
Required Skills:
- Digital skills/SEO
- Proactiveness
- Collaboration
- Analytical skills
- Communication skills
- Teamwork with cross-functional teams
- Problem-solving (risk management acumen)
Preferred Skills:
- Familiarity with Marketo and Adobe Analytics
ASSUMPTION: While specific industry experience is not required, a strong foundation in digital marketing and operational support is essential for success in this role.
💰 Compensation & Benefits
Salary Range: Industry standard for entry-level marketing internships in Bulgaria is between BGN 1,200 - 1,800 per month (€630 - €945).
Benefits:
- On-the-job training and mentorship
- Opportunity to work with global brands
- Flexible working hours
Working Hours: Full-time (40 hours/week) with flexible hours
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Goods
Company Size: 10,001+ employees (Global), Small team in Bulgaria
Founded: 1872
Company Description:
- Unilever is a British-Dutch multinational consumer goods company co-headquartered in London, England and Rotterdam, Netherlands.
- It owns over 400 brands worldwide, including Lipton, Knorr, Dove, Axe, Hellmann’s, and Omo, as well as local brands and innovative startups like Ben & Jerry’s, The Dollar Shave Club, and Dermalogica.
- The company's mission is to create a better business, a better world, and a better you through its brands and sustainable living initiatives.
Company Specialties:
- Consumer Goods
- Food
- Home Care
- Personal Care
- Refreshments
- Marketing & Advertising
- Retail
- Purpose
- FMCG
- Digital
- Ice Cream
- Nutrition
- Sustainability
- Beauty & Wellbeing
- Innovation
- Careers
Company Website: www.unilever.com
ASSUMPTION: Unilever's global presence and diverse portfolio of brands offer interns a unique opportunity to gain experience in various aspects of marketing and consumer goods.
📊 Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The intern will report directly to the UFS Bulgaria Marketing Manager and collaborate with cross-functional teams, including Portfolio SEE, sales, and agencies.
Work Arrangement: On-site, full-time (40 hours/week) with flexible hours
Growth Opportunities:
- Potential full-time employment after the internship
- Opportunities to work on global brands and campaigns
- Exposure to various aspects of marketing and consumer goods
ASSUMPTION: This internship provides a well-rounded marketing experience and the opportunity to grow both personally and professionally within the company.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Sofia Office, Bulgaria
Geographic Context:
- Sofia is the capital and largest city of Bulgaria, offering a mix of historical and modern attractions.
- The city is known for its vibrant nightlife, cultural events, and affordable cost of living.
- Sofia is home to a growing number of multinational corporations and startups, providing ample networking opportunities.
Work Schedule: Full-time (40 hours/week) with flexible hours
ASSUMPTION: Sofia's vibrant culture and growing business scene provide an ideal environment for an intern to gain experience and network with industry professionals.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Digital marketing skills
- Operational support capabilities
- Communication and teamwork skills
- Problem-solving and risk management acumen
Application Tips:
- Highlight relevant digital marketing and operational support experience
- Tailor your resume and cover letter to emphasize skills and experiences relevant to the role
- Prepare examples of your digital marketing and operational support work to showcase during the interview
ATS Keywords: Digital marketing, operational support, SEO, Marketo, Adobe Analytics, collaboration, analytical skills, communication skills, teamwork, problem-solving
ASSUMPTION: Unilever's application process is designed to assess the candidate's skills and fit for the role, with a focus on digital marketing and operational support capabilities.
🛠️ Tools & Technologies
- Marketo
- Adobe Analytics
- SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
- Social media platforms (e.g., Facebook, Instagram)
- Microsoft Office Suite
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools is not required but would be an asset for the successful candidate.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Respect
- Responsibility
- Entrepreneurship
- Winning together
Work Style:
- Collaborative and team-oriented
- Results-driven and entrepreneurial
- Adaptable and open to change
- Focused on sustainable living and social impact
Self-Assessment Questions:
- Do you align with Unilever's company values?
- Are you comfortable working in a collaborative, team-oriented environment?
- Do you have a results-driven and entrepreneurial mindset?
- Are you adaptable and open to change?
- Are you passionate about sustainable living and social impact?
ASSUMPTION: Unilever places a strong emphasis on cultural fit and values-driven behavior, making it essential for candidates to align with the company's core values and work style.
⚠️ Potential Challenges
- Managing multiple tasks and projects simultaneously
- Adapting to a fast-paced, dynamic work environment
- Working with cross-functional teams and stakeholders
- Balancing operational support responsibilities with digital marketing tasks
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Marketing Intern vs. Marketing Coordinator: The intern role focuses more on operational support and digital marketing, while the coordinator role involves more strategic planning and execution of marketing campaigns.
- Marketing Intern vs. Marketing Specialist: The intern role is more entry-level and focused on operational support and digital marketing, while the specialist role requires more advanced marketing skills and experience.
- Career Path: Marketing Intern → Marketing Coordinator → Marketing Specialist → Marketing Manager → Marketing Director
ASSUMPTION: This role provides a strong foundation for a career in marketing, with opportunities for growth and progression within the company.
📝 Sample Projects
- Developing and executing a social media campaign for a new product launch
- Conducting market research and analysis to inform marketing strategies
- Creating and implementing a Marketo newsletter campaign
- Assisting with the coordination and execution of a marketing event
ASSUMPTION: These sample projects provide a snapshot of the types of tasks and responsibilities the intern can expect to undertake during their internship.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for UFS Bulgaria and the SEE portfolio?
- What opportunities are there for professional development and growth within the company?
- How does Unilever support work-life balance for its employees?
- What is the typical career path for a marketing intern at Unilever?
ASSUMPTION: These questions demonstrate the candidate's interest in the role and their commitment to professional development and growth within the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Unilever careers portal
- Tailor your resume and cover letter to highlight your digital marketing and operational support skills and experiences
- Prepare examples of your digital marketing and operational support work to showcase during the interview
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
