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Marketing Manager, Brand, Faucets

Kohler Co.
Full-time
On-site
Remote
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager, Brand, Faucets

πŸ”Ή Company: Kohler Co.

πŸ”Ή Location: Kohler, WI (Hybrid)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 9, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing integrated marketing campaigns to increase brand penetration
  • Leading cross-functional teams to align strategies and deliver business objectives
  • Driving brand growth through innovative strategies and go-to-market plans
  • Managing campaign budgets and providing support for category communications budgets
  • Performing business and competitive analysis, and driving strategic assessment

ASSUMPTION: This role requires a strong understanding of brand management, consumer insights, and cross-functional leadership. The ideal candidate will have experience in classical brand management and exposure to various aspects of marketing.

πŸ“‹ Key Responsibilities

βœ… Develop and execute integrated marketing campaigns to increase brand penetration across all channels of distribution and secondary markets

βœ… Lead cross-functional campaign teams in assigned categories accountable for program, brand, and business objectives deliverables

βœ… Evaluate, prioritize, and align strategies, timing, and creative messaging in accordance with Kohler Co., market share, profitability, and revenue goals

βœ… Drive brands’ business under guidance of Sr. Brand Managers / Marketing Directors to increase share of market in competitive landscape with a consumer-centric approach

βœ… Own and uncover deep consumer insights and data-driven marketing, contributing to best-in-class business and creative briefs

βœ… Drive brand growth by developing innovative strategies and go-to-market plans for both new launches and core businesses with executional excellence

βœ… Contribute to the growth and profitability of the business by leading development and managing the execution of marketing strategies and campaigns as assigned across paid, owned, and earned tactics

βœ… Perform business and competitive analysis, and drive strategic assessment, category positioning, and storytelling for internal and external stakeholders

ASSUMPTION: This role requires strong leadership, communication, and analytical skills. The ideal candidate will be able to work collaboratively with various teams and influence complex organizations.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing or equivalent. MBA preferred.

Experience: 6+ years of marketing or brand management experience at consumer goods, home, lifestyle, or luxury brand teams/organizations.

Required Skills:

  • Demonstrated leadership cross-functionally with strong ability to influence complex organizations by building full trust from leaders, peers, and teams
  • Demonstrated ability to analyze, think creatively, innovate, and plan with attention to detail and accuracy
  • Strong communication and presentation skills for internal and external audiences
  • Creative thinker and storyteller
  • Experience in classical brand management with exposure to most aspects of marketing across NPD, media management, creative/content briefing and development, performance marketing, brand strategy development, integrated GTM, campaigns, and programming

Preferred Skills:

  • Experience in the kitchen and bath industry
  • Bilingual or multilingual

ASSUMPTION: Given the role's requirements, candidates with a strong background in brand management and marketing, along with proven leadership and communication skills, are most likely to succeed.

πŸ’° Compensation & Benefits

Salary Range: $98,900 - $125,600 per year. The specific salary offered to a candidate may be influenced by various factors, including the candidate’s experience, education, and work location.

Benefits:

  • Medical, dental, and vision insurance
  • 401k

Working Hours: Full-time, with approximately 15% travel required for trade shows, customer visits, and training.

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. Benefits may vary based on the candidate's eligibility and enrollment.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Kohler Co. operates in the manufacturing industry, focusing on kitchen and bath products, hospitality experiences, and other related services.

Company Size: Kohler Co. has 10,001+ employees, providing a large and diverse work environment with ample opportunities for growth and development.

Founded: Kohler Co. was founded in 1873 and has since grown into a global leader in its industry.

Company Description:

  • Kohler Co. is a global leader in the manufacturing of kitchen and bath products, engines and generators, and hospitality experiences
  • The company is committed to innovation, sustainability, and creating gracious, healthy, and sustainable lives for its customers and associates
  • Kohler Co. offers a competitive total rewards package, career growth opportunities, and a diverse and inclusive workplace

Company Specialties:

  • Kitchen & Bath
  • Hospitality
  • Resort Destinations
  • Golf Courses
  • Interiors
  • Manufacturing
  • Customer Experience
  • Sustainability
  • Corporate Social Responsibility
  • Innovation
  • Golf
  • Design
  • Smart Home
  • and Wellness

Company Website: https://www.kohlercompany.com/

ASSUMPTION: Kohler Co. is a well-established and respected company in the manufacturing industry, with a strong commitment to innovation, sustainability, and creating positive experiences for its customers and associates.

πŸ“Š Role Analysis

Career Level: This role is at the manager level, requiring significant experience and leadership skills.

Reporting Structure: The Marketing Manager, Brand, Faucets reports directly to the Sr. Brand Manager, Faucets.

Work Arrangement: This role is hybrid, with a mix of on-site and remote work. The specific on-site requirements may vary based on business needs.

Growth Opportunities:

  • Kohler Co. offers opportunities for career growth and development within the marketing department and across the organization
  • The company's large size and diverse product offerings provide ample opportunities for associates to expand their skills and take on new challenges

ASSUMPTION: Given the company's size and diverse product offerings, there are numerous opportunities for career growth and development within Kohler Co.

🌍 Location & Work Environment

Office Type: Kohler Co.'s headquarters is a modern and collaborative work environment, with state-of-the-art facilities and amenities.

Office Location(s): 444 Highland Drive, Kohler, Wisconsin 53044, US

Geographic Context:

  • Kohler, Wisconsin, is a small village located in Sheboygan County, with a population of approximately 2,000 people
  • The area offers a mix of urban and rural living, with easy access to outdoor recreation, cultural attractions, and nearby cities such as Milwaukee and Chicago
  • Kohler Co. is the largest employer in the village, providing significant economic and community impact

Work Schedule: Full-time, with approximately 15% travel required for trade shows, customer visits, and training.

ASSUMPTION: Kohler Co.'s headquarters offers a modern and collaborative work environment, with ample opportunities for professional growth and development. The location provides a mix of urban and rural living, with easy access to outdoor recreation and cultural attractions.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screening with the HR department
  • In-depth interviews with the hiring manager and other team members
  • Background check and offer extension

Key Assessment Areas:

  • Brand management and marketing strategy skills
  • Leadership and team management abilities
  • Communication and presentation skills
  • Analytical and problem-solving skills
  • Cultural fit and alignment with Kohler Co.'s values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your understanding of Kohler Co.'s products, brand, and marketing strategies
  • Prepare for behavioral and situational interview questions that assess your leadership, communication, and problem-solving skills
  • Research Kohler Co.'s company culture and values to ensure a strong cultural fit

ATS Keywords: Brand Management, Marketing Strategy, Consumer Insights, Creative Briefing, Campaign Development, Media Management, Performance Marketing, Cross-Functional Leadership, Data Analysis, Presentation Skills, Go-To-Market Strategy, Budget Management, Storytelling, Training Development, Executional Excellence, Competitive Analysis

ASSUMPTION: The interview process for this role will focus on assessing the candidate's brand management and marketing strategy skills, as well as their leadership, communication, and problem-solving abilities. Demonstrating a strong understanding of Kohler Co.'s products, brand, and marketing strategies will be essential for success in the interview process.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Workspace (Google Docs, Sheets, Slides)
  • Marketing automation and CRM platforms (e.g., Salesforce, HubSpot, Marketo)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: The specific tools and technologies required for this role may vary based on the candidate's experience and the team's needs. However, strong proficiency in Microsoft Office Suite and Google Workspace is typically expected.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Customer Focus
  • Quality
  • Stewardship
  • Integrity
  • Wisdom
  • Growth

Work Style:

  • Collaborative and cross-functional
  • Data-driven and analytical
  • Creative and innovative
  • Customer-centric and consumer-focused
  • Results-oriented and accountable

Self-Assessment Questions:

  • How do your leadership and communication skills align with Kohler Co.'s collaborative and cross-functional work style?
  • How do your analytical and problem-solving skills contribute to Kohler Co.'s data-driven and results-oriented culture?
  • How do your creative and innovative skills support Kohler Co.'s commitment to innovation and continuous improvement?

ASSUMPTION: Kohler Co. values a collaborative and cross-functional work environment, with a strong focus on data-driven decision-making, creativity, and innovation. Candidates who demonstrate strong alignment with these values and work styles are most likely to succeed in the organization.

⚠️ Potential Challenges

  • The role requires strong leadership and communication skills, as well as the ability to influence complex organizations and build trust with leaders, peers, and teams
  • The role may involve managing multiple projects and priorities, requiring strong organizational and time management skills
  • The role may require occasional travel for trade shows, customer visits, and training, which may disrupt personal schedules and routines
  • The role may involve working with cross-functional teams and stakeholders, requiring strong collaboration and communication skills

ASSUMPTION: The role of Marketing Manager, Brand, Faucets presents several challenges, including the need for strong leadership and communication skills, as well as the ability to manage multiple projects and priorities, and collaborate effectively with cross-functional teams and stakeholders.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other brand management and marketing manager positions in the consumer goods, home, lifestyle, or luxury brand teams/organizations
  • The role requires a strong understanding of brand management principles and marketing strategies, as well as experience in classical brand management and exposure to various aspects of marketing
  • The role offers opportunities for career growth and development within the marketing department and across the organization, with a large and diverse product offerings providing ample opportunities for associates to expand their skills and take on new challenges

ASSUMPTION: The role of Marketing Manager, Brand, Faucets is similar to other brand management and marketing manager positions in the consumer goods, home, lifestyle, or luxury brand teams/organizations. The role requires a strong understanding of brand management principles and marketing strategies, as well as experience in classical brand management and exposure to various aspects of marketing.

πŸ“ Sample Projects

  • Developing and executing integrated marketing campaigns to launch a new product line or expand into a new market
  • Conducting market research and consumer insights analysis to inform brand strategy and positioning
  • Managing cross-functional teams to deliver business objectives and drive brand growth through innovative strategies and go-to-market plans
  • Evaluating and optimizing marketing mix strategies to build integrated, engaging consumer brand experiences across all channels
  • Collaborating with media teams to align the right content for the right platforms to support new launches and monitor performance to identify opportunities for improvement and in-campaign optimization

ASSUMPTION: The specific projects and initiatives for this role may vary based on the candidate's experience and the team's needs. However, the role is likely to involve a mix of strategic planning, cross-functional collaboration, and tactical execution to drive brand growth and market share.

❓ Key Questions to Ask During Interview

  • Can you describe the marketing team's structure and how this role fits within the organization?
  • How does the company support the growth and development of marketing professionals?
  • Can you provide an example of a successful marketing campaign and the strategies behind it?
  • How does the company approach cross-functional collaboration and communication within the marketing department and across the organization?
  • What are the key performance indicators (KPIs) for this role, and how are they measured and tracked?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and the company, as well as their ability to assess the fit between their skills, experiences, and the organization's needs.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for behavioral and situational interview questions that assess your leadership, communication, and problem-solving skills
  • Research Kohler Co.'s company culture and values to ensure a strong cultural fit
  • Follow up with the hiring manager or HR department within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.