🔹 Job Title: Marketing Manager, Executive GTM
🔹 Company: Elastic
🔹 Location: Canada
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-18
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of enterprise technologies and executive communications. Familiarity with cloud, security, observability, search, or generative AI is a plus.
✅ Develop clear, concise, and compelling messaging that communicates the business impact of Elastic’s platform and solutions to C-level audiences
✅ Create executive-facing content for marketing campaigns, sales enablement, analyst engagements, and Executive Briefing Programs
✅ Partner with campaign and field teams to drive interest and engagement from executive buyers through tailored digital, field, and ABM programs
✅ Translate complex technical use cases into simplified messaging focused on business outcomes like cost savings, efficiency gains, and risk reduction
✅ Collaborate with customer advocacy and value engineering to surface and optimize customer stories that highlight ROI and business outcomes
✅ Support the development of third-party research, surveys, and customer studies to generate insights and proof points for executive content
✅ Build assets that enable sellers and partners to effectively engage and influence business stakeholders in the buying process
✅ Support the “Customer Zero” program by creating awareness of how Elastic uses its own technology to drive business value internally
✅ Collaborate with product marketing, demand gen, communications, and sales enablement teams to align messaging across touchpoints
✅ Ensure executive messaging is consistently represented across global campaigns, thought leadership, and key regional events
✅ Help maintain an internal knowledge base of business value content and train field teams on how to use it effectively
ASSUMPTION: This role requires strong storytelling, writing, and communication skills, especially for simplifying technical concepts for business leaders. Experience working with or selling to enterprise executive stakeholders (CIO, CTO, CISO, CDO, etc.) is a plus.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3-5+ years of experience in product/solution marketing, B2B marketing programs targeting executive buyers, or consulting experience
Required Skills:
Preferred Skills:
ASSUMPTION: A background in enterprise technologies, executive communications, or analyst relations would be beneficial for this role.
Salary Range: The typical starting salary range for new hires in this role is $101,900 - $161,200 CAD per year. This range represents the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.
Benefits:
Working Hours: 40 hours per week
ASSUMPTION: Elastic believes that employees should have the opportunity to share in the value that we create together for our shareholders. Therefore, in addition to cash compensation, this role is currently eligible to participate in Elastic’s stock program.
Industry: Elastic is a Search AI Company that enables everyone to find the answers they need in real time, using all their data, at scale. Their solutions for search, observability, and security are built on the Elastic Search AI Platform, used by more than 50% of the Fortune 500.
Company Size: Elastic is a mid-sized company with 1,001-5,000 employees, providing a dynamic and collaborative work environment.
Founded: Elastic was founded in 2012 and is headquartered in San Francisco, California, with offices worldwide.
Company Description:
Company Specialties:
Company Website: www.elastic.co
ASSUMPTION: Elastic is a well-established company with a strong focus on innovation, growth, and customer success.
Career Level: This role is at the mid-level of the marketing career path, requiring a balance of strategic thinking and tactical execution.
Reporting Structure: The Marketing Manager, Executive GTM will report directly to the Lead for Executive & Business Value Marketing and collaborate with various teams, including product marketing, sales, customer advocacy, and value engineering.
Work Arrangement: This role offers a remote-friendly work arrangement, with the option to work from home or in one of Elastic's global offices.
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on Elastic's global marketing strategy.
Office Type: Elastic has a distributed company culture, with employees working remotely or in one of their global offices.
Office Location(s): Elastic has offices in San Francisco, California; Amsterdam, Netherlands; New York, New York City; London, England; Berlin, Germany; Singapore; Sydney, Australia; Arlington, Virginia; Chicago, Illinois; Paris, Île-de-France; Toronto, Ontario; Austin, Texas; Beijing, China; Tokyo, Japan; Seoul, South Korea; Hong Kong; Bengaluru, India; Gurugram, India; Munich, Bavaria; Stockholm, Stockholm County; Tel Aviv, Israel; Athens, Greece; Mumbai, Maharashtra; and Dubai, United Arab Emirates.
Geographic Context:
Work Schedule: Elastic offers flexible work arrangements, allowing employees to craft their calendars with flexible locations and schedules for many roles.
ASSUMPTION: Working at Elastic offers a dynamic and flexible work environment, with opportunities to collaborate with a global team and make a significant impact on the company's success.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Executive Messaging, Business Value, Marketing Campaigns, Sales Enablement, Analyst Engagements, Executive Briefing Programs, Customer Stories, ROI, Business Outcomes, Collaboration, Cross-functional Teams, Enterprise Technologies, Cloud, Security, Observability, Search, Generative AI
ASSUMPTION: The interview process at Elastic is designed to assess your skills, experience, and cultural fit for the role. Being prepared with relevant examples and a clear understanding of the company's mission and values will help you succeed in the interview process.
ASSUMPTION: Familiarity with Elastic's suite of products and common marketing and collaboration tools is beneficial for this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Elastic values employees who are curious, humble, open, bold, and pioneering, with a strong customer focus and a collaborative work style.
ASSUMPTION: These challenges can be overcome with strong communication skills, a customer-focused mindset, and a willingness to learn and adapt in a dynamic environment.
ASSUMPTION: This role is unique in its focus on executive messaging and business value communication for enterprise technologies, offering a challenging and rewarding career opportunity for the right candidate.
ASSUMPTION: These sample projects illustrate the types of initiatives the Marketing Manager, Executive GTM might work on, focusing on executive messaging, content development, and customer storytelling.
ASSUMPTION: Asking thoughtful, well-researched questions demonstrates your interest in the role and commitment to understanding Elastic's mission and goals.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.