📌 Core Information
🔹 Job Title: Marketing Merchandising
🔹 Company: Wayfair
🔹 Location: London, UK
🔹 Job Type: On-site
🔹 Category: Retail
🔹 Date Posted: May 20, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing curated product assortments for key promotional and brand campaigns
- Aligning merchandising initiatives with business priorities, customer preferences, and seasonal trends
- Collaborating cross-functionally to ensure seamless merchandising execution
- Analyzing campaign and product performance to generate insights and drive continuous improvement
ASSUMPTION: This role requires a strong understanding of data analysis, project management, and cross-functional collaboration to succeed.
📋 Key Responsibilities
✅ Developing and executing curated product assortments for key promotional and brand campaigns within project timelines
✅ Aligning merchandising initiatives with business priorities, customer preferences, and seasonal trends
✅ Addressing tactical and operational challenges to ensure seamless merchandising execution
✅ Collaborating with Category Management and Pricing teams to integrate sales insights, optimize product selections, and identify growth opportunities
✅ Analyzing campaign and product performance to generate insights, refine strategies, and enhance future curated assortments
✅ Conducting post-campaign reviews to identify key learnings and drive continuous improvement
✅ Monitoring consumer trends, competitive activity, and industry shifts to refine Wayfair’s merchandising strategy
✅ Utilizing data-driven insights to enhance curation tactics and optimize category performance
✅ Assisting in developing and executing curated events and cross-functional merchandising initiatives
✅ Collaborating with Marketing, Brand, Creative, Promotions, and Category Management teams to refine Wayfair’s merchandising approach
✅ Optimizing merchandising workflows to enhance efficiency and streamline operations
✅ Implementing best practices to improve the speed, accuracy, and effectiveness of marketing merchandising
ASSUMPTION: This role involves a high level of cross-functional collaboration and requires strong communication skills to succeed.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Advertising, Brand, Business, Economics, or a related field
Experience: 1.5-3 years of experience in buying / merchandising, e-commerce, or retail
Required Skills:
- Ability to translate brand vision, customer insights, and financial objectives into effective product assortments and seamless execution
- Data-driven mindset, with expertise in analyzing large data sets and deriving actionable insights
- Strong aesthetic sense and trend awareness to drive high-quality product curation
- Proven project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment
- Excellent communication and collaboration skills, fostering strong cross-functional partnerships
- Proficiency in Excel, Looker, Google BigQuery (GBQ), or similar performance tracking tools
Preferred Skills:
ASSUMPTION: Candidates with experience in data analysis, project management, and cross-functional collaboration will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: £35,000 - £45,000 per year (Based on industry standards for a role of this level and location)
Benefits:
- Wayfair Employee Discount
- Benefits Hub
- Private Medical Care
- Dental Care
- Gym Membership
- Tuition Reimbursement
- 25 Days starting Holiday (with tenure entitlement) + Bank Holidays
- Pension
- Cycle to work scheme
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The provided salary range is an estimate based on industry standards for a role of this level and location. Actual salary may vary based on experience and other factors.
📌 Applicant Insights
🔍 Company Context
Industry: Wayfair operates in the competitive retail industry, focusing on the online home goods market. The company is known for its wide selection of products and commitment to customer service.
Company Size: Wayfair is a large company with over 10,000 employees globally. This size allows for diverse career opportunities and extensive resources to support employee growth.
Founded: Wayfair was founded in 2002 and has since grown to become one of the world’s largest online destinations for the home.
Company Description:
- Wayfair offers a wide selection of home goods, from furniture to decor and home improvement items
- The company is committed to providing excellent customer service and a seamless shopping experience
- Wayfair’s success is driven by its focus on data-driven decision-making and continuous innovation
Company Specialties:
- E-commerce
- Technology
- Online Retail
- Internet Marketing
- Software Engineering
- Customer Service
- Sales
- Inbound Sales
- Interior Design
- Engineering
- Talent Acquisition
- and analytics
Company Website: http://aboutwayfair.com/careers
ASSUMPTION: Wayfair’s large size and diverse product offerings provide ample opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career professionals looking to gain experience in marketing merchandising and data-driven decision-making.
Reporting Structure: The Associate, Marketing Merchandising will report directly to the Marketing Merchandising Manager and work closely with cross-functional teams, including Category Management, Pricing, and Marketing.
Work Arrangement: This role is on-site, with the expectation of working from Wayfair’s London office.
Growth Opportunities:
- Progression to a Senior Associate or Manager role within the Marketing Merchandising team
- Expansion into other areas of marketing, merchandising, or e-commerce
- Potential relocation to other Wayfair offices, such as Boston or Berlin, for increased career advancement opportunities
ASSUMPTION: This role offers strong potential for career growth and development within Wayfair’s marketing and merchandising teams.
🌍 Location & Work Environment
Office Type: Wayfair’s London office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 338 Goswell Rd, Level 4, London, UK EC1V 7LQ
Geographic Context:
- London is a major global city with a vibrant cultural scene and diverse communities
- The office is located in the Clerkenwell district, offering easy access to public transportation and numerous amenities
- The area is known for its creative industries, providing a dynamic and inspiring work environment
Work Schedule: Full-time, typically 40 hours per week, with flexibility for remote work as needed
ASSUMPTION: Wayfair’s London office provides a collaborative and innovative work environment that supports employee success.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Hiring Manager
- On-site interview with the Marketing Merchandising Manager and a cross-functional team member
- Final interview with the Head of Marketing Merchandising
Key Assessment Areas:
- Data analysis and interpretation skills
- Project management and organizational skills
- Cross-functional collaboration and communication skills
- Creativity and trend awareness in merchandising
Application Tips:
- Highlight relevant experience and skills in data analysis, project management, and cross-functional collaboration
- Tailor your resume and cover letter to emphasize your fit for this role and Wayfair’s company culture
- Prepare examples of your merchandising work or relevant projects to showcase during the interview
- Research Wayfair’s company culture and values to demonstrate your alignment with the organization
ATS Keywords: Marketing Merchandising, Data Analysis, Project Management, Cross-Functional Collaboration, Customer Insights, Product Curation, Performance Tracking, Excel, Google BigQuery
ASSUMPTION: Wayfair’s application process is designed to assess candidates’ skills and cultural fit for the role and the organization.
🛠️ Tools & Technologies
- Excel
- Looker
- Google BigQuery (GBQ)
- Other performance tracking tools as needed
ASSUMPTION: Familiarity with data analysis tools and software is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer Obsessed
- Data Driven
- Innovative
- Collaborative
- Growth Mindset
Work Style:
- Fast-paced and dynamic
- Data-driven and analytical
- Collaborative and cross-functional
- Creative and trend-aware
Self-Assessment Questions:
- How do you approach analyzing large data sets to derive actionable insights?
- Can you provide an example of a successful cross-functional collaboration project you’ve worked on?
- How do you stay up-to-date with industry trends and consumer preferences in home goods?
ASSUMPTION: Wayfair values candidates who are data-driven, collaborative, and passionate about home goods and merchandising.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Collaborating effectively with cross-functional teams, including remote team members
- Adapting to changes in priorities and workflows as business needs evolve
- Staying up-to-date with industry trends and consumer preferences in a rapidly changing market
ASSUMPTION: Success in this role requires strong project management, communication, and adaptability skills.
📈 Similar Roles Comparison
- This role differs from other merchandising positions in its focus on data-driven decision-making and cross-functional collaboration
- Wayfair’s large product selection and diverse customer base offer unique merchandising challenges and opportunities
- Career progression in this role may involve expanding into other areas of marketing, merchandising, or e-commerce
ASSUMPTION: This role offers unique opportunities and challenges compared to similar merchandising positions in the industry.
📝 Sample Projects
- Developing and executing a curated product assortment for a major promotional campaign, resulting in a 20% increase in sales
- Analyzing customer data to identify trends and optimize product selections, leading to a 15% increase in customer engagement
- Collaborating with the Category Management team to optimize product pricing and enhance overall category performance
ASSUMPTION: Success in this role requires a strong track record of data-driven decision-making and cross-functional collaboration in merchandising projects.
❓ Key Questions to Ask During Interview
- How does the Marketing Merchandising team collaborate with other departments to ensure seamless execution of promotional campaigns?
- Can you describe the team structure and reporting lines within the Marketing Merchandising department?
- How does Wayfair support employee growth and development in this role?
- What are the most rewarding aspects of working in Marketing Merchandising at Wayfair?
- How does Wayfair foster a data-driven culture, and how does this impact the Marketing Merchandising team’s work?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills in data analysis, project management, and cross-functional collaboration
- Prepare examples of your merchandising work or relevant projects to showcase during the interview
- Research Wayfair’s company culture and values to demonstrate your alignment with the organization
- Follow up with the Hiring Manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
