Marketing Operations Manager

📌 Core Information

🔹 Job Title: Marketing Operations Manager

🔹 Company: ScaleOps

🔹 Location: Tel Aviv-Yafo, Tel Aviv, Israel

🔹 Job Type: Full-time

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: 2025-07-03

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Optimizing funnel performance and driving lead nurturing
• Collaborating closely with the Growth team to support pipeline growth
• Analyzing campaign performance metrics to improve outcomes
• Managing operational workflows, scoring models, and segmentation strategies
• Working cross-functionally with various teams to support marketing and sales alignment

ASSUMPTION: This role requires a strong understanding of marketing automation and a data-driven mindset to succeed.

📋 Key Responsibilities

✅ Deep hands-on expertise in HubSpot and basic knowledge in Salesforce (field mapping)

✅ Design, implement, and optimize email marketing and nurture campaign strategies

✅ Maintain operational workflows, scoring models, and segmentation strategies

✅ Partner with the GTM Operations team to ensure lead flow alignment, clean data management, and unified reporting

✅ Analyze campaign performance metrics and provide actionable insights

✅ Assist with event operations (flows, routing, pages, reporting)

✅ Work cross-functionally with content, demand generation, and SDR teams to support pipeline growth

✅ Be the go-to person for the marketing team's operational and data needs

ASSUMPTION: This role involves a mix of strategic planning and hands-on execution to drive marketing success.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 3-5 years of experience in marketing operations or a related field

Required Skills:

• Proven expertise in HubSpot and Salesforce
• Strong background in email marketing, lead nurturing, and marketing automation
• Data-driven mindset with a passion for testing, optimization, and process improvement
• Basic understanding of full-funnel infrastructure
• Experience in a fast-paced startup environment

Preferred Skills:

• Familiarity with DevOps, Cloud infrastructure, or Kubernetes

ASSUMPTION: Candidates with experience in similar roles or relevant transferable skills may also be considered.

💰 Compensation & Benefits

Salary Range: Industry standard for a Marketing Operations Manager role in Tel Aviv, Israel is around ₪250,000 - ₪350,000 per year (approximately $75,000 - $105,000 USD). This estimate is based on market research and may vary depending on the candidate's experience and skills.

Benefits:

• Health insurance
• Retirement plan
• Flexible work hours
• Professional development opportunities

Working Hours: Full-time position with standard office hours (8:30 AM - 5:30 PM, Sunday to Thursday)

ASSUMPTION: The salary range provided is an estimate and may vary based on the final assessment of the candidate's skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: ScaleOps is a leading provider of cloud-native, cloud-agnostic compliance monitoring and management frameworks. They specialize in helping organizations navigate complex compliance regulations in the cloud.

Company Size: ScaleOps is a small company with 11-50 employees, providing a dynamic and agile work environment.

Founded: ScaleOps was founded in 2020, making it a relatively new but rapidly growing startup.

Company Description:

• ScaleOps is committed to helping organizations achieve and maintain compliance in the cloud
• The company offers a comprehensive suite of services, including compliance monitoring, management, and consulting
• ScaleOps serves a diverse range of industries, including healthcare, finance, and technology

Company Specialties:

• Compliance monitoring and management
• Cloud security
• Risk assessment and mitigation
• Regulatory compliance consulting

Company Website: scaleops.io

ASSUMPTION: As a small, growing company, ScaleOps offers ample opportunities for professional growth and impact.

📊 Role Analysis

Career Level: This role is suitable for a mid-level marketing professional looking to expand their operational and analytical skills.

Reporting Structure: The Marketing Operations Manager will report directly to the Head of Growth and work closely with various teams, including content, demand generation, and SDR.

Work Arrangement: This is an on-site position, requiring regular presence at the company's headquarters in San Francisco, CA.

Growth Opportunities:

• Expanding the role's scope as the company grows
• Potential to lead a team as the company scales
• Opportunities to learn and develop skills in cloud infrastructure and compliance

ASSUMPTION: This role offers significant growth potential as the company continues to expand its customer base and services.

🌍 Location & Work Environment

Office Type: ScaleOps has a modern, collaborative office space in San Francisco, CA.

Office Location(s): San Francisco, CA, US

Geographic Context:

• San Francisco is a major tech hub with a vibrant startup ecosystem
• The city offers a diverse range of cultural attractions, dining options, and outdoor activities
• San Francisco has a Mediterranean climate, with mild, wet winters and dry, warm summers

Work Schedule: Standard office hours with some flexibility for remote work

ASSUMPTION: The work environment at ScaleOps is dynamic, collaborative, and focused on driving results.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the Head of Growth
• Technical assessment focused on HubSpot and Salesforce
• On-site interview with the marketing team and other stakeholders
• Final decision and offer

Key Assessment Areas:

• HubSpot and Salesforce expertise
• Email marketing and lead nurturing strategies
• Data analysis and campaign performance optimization
• Cross-functional collaboration and communication skills

Application Tips:

• Highlight your experience with HubSpot and Salesforce in your resume
• Include specific examples of email marketing campaigns you've managed and their outcomes
• Demonstrate your data-driven mindset and analytical skills in your cover letter

ATS Keywords: HubSpot, Salesforce, email marketing, lead nurturing, marketing automation, data analysis, campaign performance, segmentation, operational workflows, event operations, cross-functional collaboration, process improvement, cloud infrastructure, Kubernetes

ASSUMPTION: The interview process at ScaleOps is designed to assess both technical skills and cultural fit.

🛠️ Tools & Technologies

• HubSpot
• Salesforce
• Marketo (or similar marketing automation tools)
• Google Analytics
• Microsoft Office Suite

ASSUMPTION: Familiarity with these tools is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Accountable
• Adaptable

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Data-driven and analytical
• Adaptable and flexible

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working with data and using it to drive decision-making?
• Do you enjoy collaborating with cross-functional teams to achieve common goals?

ASSUMPTION: Candidates who align with ScaleOps' values and work style will be most successful in this role.

⚠️ Potential Challenges

• Managing multiple priorities and stakeholders in a fast-paced environment
• Keeping up with the latest trends and best practices in marketing automation
• Ensuring data accuracy and integrity in a rapidly growing company
• Balancing strategic planning with hands-on execution

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning.

📈 Similar Roles Comparison

• Unlike traditional marketing operations roles, this position requires a strong focus on email marketing and lead nurturing
• This role is unique in its emphasis on driving lead progression and conversion through optimized campaign strategies
• As a small company, ScaleOps offers more opportunities for growth and impact compared to larger organizations

ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions in the industry.

📝 Sample Projects

• Developing and implementing a new lead scoring model to improve lead quality
• Optimizing email marketing campaigns to increase open rates and click-through rates
• Streamlining event operations to improve attendee engagement and follow-up

ASSUMPTION: These sample projects illustrate the hands-on, data-driven nature of this role.

❓ Key Questions to Ask During Interview

• How does this role fit into the company's long-term growth plans?
• What are the biggest challenges facing the marketing team currently, and how can this role address them?
• How does ScaleOps support the professional development of its employees?
• What is the company's approach to work-life balance?
• How does the marketing team collaborate with other departments, such as sales and product?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Highlight your experience with HubSpot and Salesforce in your resume
• Include specific examples of email marketing campaigns you've managed and their outcomes in your cover letter
• Prepare for the technical assessment by brushing up on your HubSpot and Salesforce skills
• Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.