Marketing Operations Manager (m/w/d)

📌 Core Information

🔹 Job Title: Marketing Operations Manager (m/w/d)

🔹 Company: STABL Energy

🔹 Location: Munich, Bavaria, Germany

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 18, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid (On-site and Remote)

🚀 Job Overview

Key aspects of this role include:

• Responsibility for marketing automation in HubSpot, including workflows, emails, and lead nurturing
• Ensuring seamless integration between HubSpot and Salesforce
• Website management and development in WordPress
• Lead process optimization and campaign support
• Data analysis and dashboard creation for informed decision-making

ASSUMPTION: This role requires a high level of technical proficiency in marketing automation tools and a strong understanding of lead management processes. The ideal candidate will have experience working in a B2B marketing environment, preferably in a startup or scale-up company.

📋 Key Responsibilities

✅ Responsible for marketing automation in HubSpot, including workflows, emails, and lead nurturing

✅ Ensures seamless integration between HubSpot and Salesforce

✅ Manages and develops the company's website (WordPress) in close collaboration with content and design teams

✅ Optimizes lead processes, supports campaigns, and ensures no leads are lost

✅ Analyzes data, builds dashboards, and draws conclusions for data-driven decisions

ASSUMPTION: The responsibilities listed above are based on the provided job description. However, the specific tasks and priorities may vary depending on the company's current projects and needs.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: At least 4 years of experience in B2B marketing, preferably in a startup or scale-up environment

Required Skills:

• Proven expertise in HubSpot (Marketing Hub) and experience in its operational use
• Strong knowledge of Salesforce and understanding of CRM structures and lead management
• Technical aptitude, analytical thinking, and a passion for clear processes
• Solution-oriented mindset, optimizes processes, and works closely with sales teams

Preferred Skills:

• Experience with WordPress and website management
• Fluency in German and English

ASSUMPTION: While the job listing does not explicitly state preferred skills, based on the responsibilities and required skills, experience with WordPress and proficiency in both German and English would be highly beneficial for this role.

💰 Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (Based on industry standards for a Marketing Operations Manager with 5-10 years of experience in Germany)

Benefits:

• 30 days of vacation
• Lunch subsidy
• Wellpass membership
• Monthly benefit card
• Retirement plan subsidy
• Regular team events

Working Hours: Full-time (40 hours per week) with flexible working hours and the possibility to work remotely

ASSUMPTION: The salary range provided is an estimate based on industry standards for the given role, experience level, and location. The actual salary may vary depending on the candidate's qualifications and the company's internal policies.

📌 Applicant Insights

🔍 Company Context

Industry: Renewable Energy Equipment Manufacturing. STABL Energy specializes in advanced industrial battery storage systems, emphasizing reliability, safety, and efficiency.

Company Size: 51-200 employees. As a mid-sized company, STABL Energy offers a dynamic working environment with opportunities for growth and impact.

Founded: 2019. STABL Energy was founded in Munich, Bavaria, and has since grown to become a leading provider of battery storage solutions.

Company Description:

• STABL Energy focuses on optimizing energy management for renewable sources, ensuring responsive systems to energy demands and variations
• The company extends the lifecycle of automotive batteries, championing a circular economy and reducing waste
• STABL Energy's solutions are designed and engineered in Germany, exceeding industry standards for performance, reliability, and safety

Company Specialties:

• Battery Storage
• Power Electronics
• Energy Management
• Inverters
• Commercial Energy Storage Systems
• Second-life Automotive Batteries

Company Website: https://www.stabl.com/

ASSUMPTION: STABL Energy's focus on sustainability and innovation creates an exciting work environment for candidates passionate about renewable energy and making a positive impact.

📊 Role Analysis

Career Level: Mid-level to senior. This role offers opportunities for growth and leadership within the marketing operations function.

Reporting Structure: The Marketing Operations Manager reports directly to the Head of Marketing and works closely with sales, content, and design teams.

Work Arrangement: Hybrid. The role requires a mix of on-site and remote work, with flexibility in working hours.

Growth Opportunities:

• Expanding the marketing automation function as the company grows
• Potential to lead a team and mentor junior marketing operations professionals
• Opportunities to collaborate with cross-functional teams and contribute to overall business strategy

ASSUMPTION: The Marketing Operations Manager role at STABL Energy offers a unique blend of technical, analytical, and leadership skills, providing ample opportunities for professional growth and development.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace with a focus on sustainability and innovation

Office Location(s): Baierbrunner Straße 30, Munich, Bavaria 81379, DE

Geographic Context:

• Munich is the capital of Bavaria and the third-largest city in Germany, offering a high quality of life and a vibrant cultural scene
• The city is known for its strong economy, with a particular focus on technology, innovation, and sustainability
• Munich is well-connected by public transportation, making it easy to commute to the office from various neighborhoods

Work Schedule: Full-time (40 hours per week) with flexible working hours and the possibility to work remotely

ASSUMPTION: Munich's thriving economy, rich cultural offerings, and excellent public transportation make it an attractive location for professionals seeking a dynamic and vibrant work environment.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR department
• On-site or video interview with the hiring manager and team members
• Final interview with the Head of Marketing or another senior leader

Key Assessment Areas:

• Technical proficiency in HubSpot and Salesforce
• Analytical and problem-solving skills
• Communication and collaboration skills
• Alignment with company values and culture

Application Tips:

• Highlight relevant experience with HubSpot, Salesforce, and WordPress in your resume
• Tailor your cover letter to demonstrate your understanding of STABL Energy's mission and values
• Prepare examples of your data analysis and dashboard creation skills
• Research the company's products, services, and industry to show your enthusiasm and commitment

ATS Keywords: Marketing Automation, HubSpot, Salesforce, Lead Management, Data Analysis, Dashboard Creation, B2B Marketing, Technical Understanding, Analytical Thinking, Process Optimization, Collaboration with Sales

ASSUMPTION: STABL Energy's interview process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's mission and values. Applicants should be prepared to demonstrate their expertise and passion for the role.

🛠️ Tools & Technologies

• HubSpot (Marketing Hub)
• Salesforce
• WordPress
• Data analysis and visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: The tools and technologies listed above are based on the required and preferred skills mentioned in the job description. The actual tools used may vary depending on the company's internal processes and preferences.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Sustainability
• Collaboration
• Trust
• Responsibility

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on continuous learning and improvement
• Committed to making a positive impact on the environment and society

Self-Assessment Questions:

• How do you embody STABL Energy's values in your daily work?
• Describe a time when you had to adapt to a rapidly changing environment. How did you handle it?
• How do you approach learning new tools and technologies to improve your work?

ASSUMPTION: STABL Energy's company culture emphasizes innovation, sustainability, and collaboration. Candidates should be prepared to demonstrate their alignment with these values and their ability to thrive in a dynamic, fast-paced work environment.

⚠️ Potential Challenges

• Managing multiple projects and priorities in a fast-growing company
• Keeping up with the latest trends and best practices in marketing automation and data analysis
• Collaborating effectively with cross-functional teams and stakeholders
• Adapting to changes in the company's products, services, or market position

ASSUMPTION: The Marketing Operations Manager role at STABL Energy presents unique challenges and opportunities for growth. Candidates should be prepared to tackle these challenges head-on and contribute to the company's success.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses heavily on marketing automation, data analysis, and process optimization
• In the renewable energy industry, STABL Energy's focus on sustainability and innovation sets it apart from competitors
• As a mid-sized company, STABL Energy offers opportunities for growth and impact that may not be available in larger corporations

ASSUMPTION: When comparing this role to similar positions in other industries or company sizes, candidates should consider the unique aspects of STABL Energy's mission, values, and work environment.

📝 Sample Projects

• Developing and implementing a new lead nurturing campaign in HubSpot
• Creating a comprehensive dashboard to track marketing performance and ROI
• Optimizing the integration between HubSpot and Salesforce to improve data accuracy and lead management

ASSUMPTION: The sample projects listed above are based on the responsibilities and required skills mentioned in the job description. The actual projects assigned may vary depending on the company's current priorities and needs.

❓ Key Questions to Ask During Interview

• Can you describe a typical day or week in this role?
• How does this role collaborate with other marketing functions, such as content and design?
• What are the biggest challenges facing the marketing operations function at STABL Energy, and how can this role address them?
• How does STABL Energy support the professional development and growth of its employees?
• What are the key performance indicators (KPIs) for this role, and how are they measured?

ASSUMPTION: The key questions listed above are designed to help candidates better understand the role, the company, and the opportunities for growth and development. Applicants should tailor their questions to demonstrate their interest in the position and alignment with the company's mission and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the job posting
• Highlight your relevant experience with HubSpot, Salesforce, and WordPress in your resume
• Tailor your cover letter to demonstrate your understanding of STABL Energy's mission and values
• Prepare examples of your data analysis and dashboard creation skills
• Research the company's products, services, and industry to show your enthusiasm and commitment
• Follow up with the HR department one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.