📌 Core Information
🔹 Job Title: Marketing Operations Program Manager
🔹 Company: Wrike
🔹 Location: Prague, Czech Republic
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: April 28, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site with hybrid option
🚀 Job Overview
Key aspects of this role include:
- Driving operational excellence within the marketing organization
- Managing cross-functional initiatives and marketing workflows
- Analyzing marketing performance data and providing actionable insights
- Collaborating with stakeholders to enhance efficiency and effectiveness
ASSUMPTION: This role requires a strong understanding of marketing workflows and data analytics, as well as excellent communication skills to work effectively with various teams.
📋 Key Responsibilities
✅ Program Management: Utilize Wrike to oversee and manage Tier 1/Priority marketing projects, ensuring alignment with goals, timelines, and budgets.
✅ Process Optimization: Own and evolve the Marketing Processes. Enable Wrike Marketing to deliver best-in-class workflows that are scalable, repeatable, and showcase-ready for customers.
✅ Cross-functional Collaboration: Drive alignment through ownership of the marketing operating calendar and key cadences, ensuring consistency, accountability, and proactive communication across teams.
✅ Data-Driven Decision Making: Analyze marketing data to identify trends, measure campaign effectiveness, and provide actionable insights.
✅ Resource Coordination: Ensure the right teams have the necessary tools, assets, and information to execute campaigns successfully.
✅ Reporting & Insights: Develop dashboards and reports to track marketing performance and operational KPIs, ensuring visibility into key metrics.
ASSUMPTION: This role involves a mix of strategic planning, project management, and data analysis, requiring a versatile skill set.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (2-5 years) managing complex marketing programs using Wrike or similar project management tools or methodologies
Required Skills:
- Project management expertise
- Marketing operations knowledge
- Data analytics skills
- Strong communication skills
- Process improvement mindset
- Familiarity with CRM, automation platforms, and analytics tools
Preferred Skills:
- Proven knowledge of marketing business models
- Experience in setting up campaigns, implementing system changes, or improving processes for Marketing organizations
- Strong technical skills in reporting tools, dashboards, and data analysis (e.g., Salesforce, Tableau)
- Background in consulting, operations, or revenue strategy with hands-on exposure to marketing teams and initiatives
ASSUMPTION: While a background in marketing is preferred, candidates with relevant experience in operations, project management, or data analysis may also be considered.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a mid-level marketing role in Prague, the estimated salary range is 120,000 - 160,000 CZK per year.
Benefits:
- 25 days of holidays
- Sick leave compensation
- Cafeteria bonuses
- Private healthcare membership
- Meal vouchers (220 CZK per working day)
- Pension plan
- Mobile tariffs
- Transportation annual coupon reimbursement
- Multisport card
- Parental leave
Working Hours: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development
Company Size: Medium (1,001-5,000 employees)
Founded: 2006 (headquarters in San Diego, California)
Company Description:
- Wrike is an intelligent work management platform that enables anyone to build, connect, automate, and scale workflows
- With unmatched intelligence, versatility, flexibility, scalability, and security, Wrike breaks down the barriers that hinder modern work and creates new pathways to success
- Wrike has over 20,000 customers and offers a hybrid work mode for employees
Company Specialties:
- Project management
- Team collaboration
- Task management
- Work management
- Gantt charts
- Document collaboration
- Productivity
- Software
- Project scheduling
- Time-tracking
- Mobile project management
- Cross-platform software
- iPhone app
- Android app
- and SaaS
Company Website: Wrike
ASSUMPTION: Wrike is a well-established company in the software development industry, with a strong focus on collaboration and productivity tools.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Senior Marketing Operations Manager
Work Arrangement: Hybrid (2-3 days in the office per week)
Growth Opportunities:
- Potential career progression into senior marketing operations roles or management positions
- Opportunities to work on high-impact projects and initiatives
- Chance to gain experience in a fast-paced, dynamic environment
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn and develop new skills.
🌍 Location & Work Environment
Office Type: Hybrid (combination of on-site and remote work)
Office Location(s): Prague, Czech Republic
Geographic Context:
- Prague is the capital and largest city of the Czech Republic, with a population of approximately 1.3 million people
- The city is known for its rich history, vibrant culture, and beautiful architecture
- Prague offers a high quality of life, with affordable living costs compared to other European capitals
Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: Prague offers a unique blend of history and modernity, providing a pleasant work environment for employees.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- On-site or virtual interview with the marketing team
- Final interview with the Senior Marketing Operations Manager
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills and strategic thinking
- Data analysis and interpretation skills
- Communication and collaboration skills
- Process improvement mindset
- Familiarity with Wrike or similar project management tools
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of marketing operations and data analytics in your application materials
- Prepare for behavioral interview questions that focus on your problem-solving skills and experience with process improvement
- Showcase your ability to work effectively in a hybrid work environment
ATS Keywords: Marketing Operations, Program Management, Process Optimization, Data Analysis, Marketing Performance, Stakeholder Collaboration, Wrike, Project Management, Hybrid Work
ASSUMPTION: The interview process for this role will focus on assessing the candidate's technical skills, problem-solving abilities, and cultural fit within the marketing team.
🛠️ Tools & Technologies
- Wrike (project management)
- CRM (e.g., Salesforce)
- Automation platforms (e.g., Workato)
- Analytics tools (e.g., Tableau)
- Microsoft Office Suite
- Google Workspace
ASSUMPTION: This role requires proficiency in Wrike and familiarity with various marketing technologies and tools.
👔 Cultural Fit Considerations
Company Values:
- Customer-Focused
- Collaborative
- Creative
- Committed
Work Style:
- Hybrid work mode (2-3 days in the office per week)
- Focus on collaboration and cross-functional teamwork
- Data-driven decision-making
- Continuous innovation and improvement
Self-Assessment Questions:
- How do you ensure that marketing initiatives align with overall business objectives and customer needs?
- Can you provide an example of a time when you optimized a marketing process or workflow to improve efficiency?
- How do you approach working in a hybrid work environment, and what tools do you use to stay organized and connected with your team?
ASSUMPTION: Wrike values candidates who are customer-focused, collaborative, creative, and committed to driving operational excellence within the marketing organization.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Collaborating effectively with cross-functional teams and stakeholders
- Adapting to changes in marketing strategies and priorities
- Working in a hybrid work environment, balancing on-site and remote work
ASSUMPTION: This role may present challenges related to managing multiple priorities, collaborating effectively with various teams, and adapting to changes in marketing strategies.
📈 Similar Roles Comparison
- Compared to other marketing operations roles, this position places a stronger emphasis on program management and cross-functional collaboration
- Industry-specific context: Marketing operations roles may vary depending on the company's size, industry, and specific marketing needs
- Career path comparison: This role offers potential progression into senior marketing operations roles or management positions within the marketing organization
ASSUMPTION: This role is unique in its focus on program management and cross-functional collaboration, providing a distinct career path within the marketing organization.
📝 Sample Projects
- Optimizing the marketing workflow for a major product launch, including campaign planning, resource allocation, and performance tracking
- Implementing a new marketing automation platform to improve campaign efficiency and effectiveness
- Developing and maintaining marketing performance dashboards to provide real-time insights and drive data-driven decision-making
ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that a Marketing Operations Program Manager might undertake in this role.
❓ Key Questions to Ask During Interview
- Can you describe the current marketing workflows and how this role will contribute to their optimization?
- How does the marketing team collaborate with other departments, and what tools are used to facilitate cross-functional communication?
- What are the key priorities for this role in the first 30-60-90 days?
- How does Wrike support the growth and development of its marketing operations team members?
- What are the most significant challenges facing the marketing organization, and how can this role help address them?
ASSUMPTION: These key questions will help candidates better understand the role's responsibilities, the team's dynamics, and the company's growth prospects.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through Wrike's careers page
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills and experience with process improvement
- Showcase your ability to work effectively in a hybrid work environment
- Follow up with the hiring manager, Aziza Talhi, one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
