🔹 Job Title: Marketing Performance & Insights Manager
🔹 Company: Singapore Post
🔹 Location: Colorado, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 4, 2025
🔹 Experience Level: Mid-Senior level (3-5 years)
🔹 Remote Status: Remote OK (specific states only)
Key aspects of this role include:
ASSUMPTION: This role requires a high level of analytical thinking, strong communication skills, and the ability to manage competing priorities. It is ideal for someone who thrives in ambiguity and enjoys finding clarity in data.
✅ Monitor and report on opportunity trends weekly and monthly
✅ Analyze and provide insights into current-quarter pipeline targets and gaps
✅ Drive data hygiene rigor and enforce pipeline accuracy in partnership with Sales and RevOps
✅ Validate and refine YoY pipeline performance trends, with reference to J-curve investment assumptions
✅ Conduct deep-dive analysis across marketing channels and segments
✅ Partner with Product Marketing to assess ICP fit, vertical traction, and win/loss patterns
✅ Analyze deal size fluctuations, MQL volume, and lead quality by company size and region
✅ Track progression of MQLs through each funnel stage, highlighting drop-off points and conversion issues
✅ Forecast funnel performance based on upcoming campaigns, spend plans, and marketing activities
✅ Reconcile marketing-reported spend against Finance actuals to identify and explain variances
✅ Build a clear POV on marketing budget allocation, investment pacing, and ROI
✅ Support monthly FP&A and Marketing performance check-ins with actionable insights
✅ Maintain and communicate key marketing KPIs on a weekly basis
✅ Manage and validate single-source-of-truth funnel reporting across all business units
✅ Lead preparation of Monthly Business Reviews (MBRs) and Quarterly Business Reviews (QBRs)
✅ Provide TOFU forecasting and insight rollups for board and executive-level presentations
ASSUMPTION: This role requires a strong focus on data analysis, reporting, and communication. It involves working with various teams and stakeholders to provide actionable insights and drive marketing performance.
Education: Bachelor's degree in Marketing, Business, Statistics, or a related field
Experience: 3-5+ years in Marketing Ops, RevOps, FP&A, or Strategy roles supporting a B2B marketing team
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates should have a strong background in data analysis, marketing operations, and cross-functional team collaboration. Excellent communication skills are essential for success in this role.
Salary Range: $120,000 - $160,000 per year (based on industry standards for the role, experience level, and location)
Benefits:
Working Hours: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: The salary range is estimated based on industry standards for a mid-senior level marketing role in the United States. Benefits are comprehensive and include health, retirement, and work-life balance offerings.
Industry: Transportation, Logistics, Supply Chain, and Storage. Singapore Post is a leading postal and eCommerce logistics provider in Asia Pacific, with a portfolio of businesses spanning national and international postal services, warehousing and fulfillment, international freight forwarding, and last-mile delivery.
Company Size: 5,001-10,000 employees. As a large organization, Singapore Post offers diverse opportunities for growth and collaboration.
Founded: 1858. With over 165 years of history, Singapore Post has evolved and innovated to bring about best-in-class integrated logistics solutions and services.
Company Description:
Company Specialties:
Company Website: Singapore Post
ASSUMPTION: Singapore Post is a well-established company with a diverse range of services and a global presence. Its extensive experience in the logistics industry makes it a stable and reputable employer.
Career Level: Mid-Senior level. This role offers opportunities for career progression and development within the marketing function.
Reporting Structure: This role reports directly to the Marketing Leadership Team and collaborates with various cross-functional teams, including Marketing, Sales, Finance, and Product Marketing.
Work Arrangement: Remote OK (specific states only). This role offers flexible work arrangements, including remote work and 'Work from Anywhere' time.
Growth Opportunities:
ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in marketing, with opportunities for skill development, career progression, and international exposure.
Office Type: Hybrid (in-office and remote work available)
Office Location(s): 10 Eunos Road 8, Singapore 408600, SG (headquarters); remote work available for specific states in the United States
Geographic Context:
Work Schedule: Full-time (40 hours/week) with flexible work arrangements, including remote work and 'Work from Anywhere' time
ASSUMPTION: The hybrid work environment offers candidates the best of both worlds, with the opportunity to work from home and collaborate with colleagues in the office. The location in Colorado provides access to a high quality of life and a strong job market.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing Performance, Insights, Data Analysis, Dashboarding, Marketing Operations, Revenue Operations, Financial Planning & Analysis, Strategy, Cross-Functional Teams, Communication, Pipeline Management, Performance Analytics, Budget Alignment, Forecasting, Reporting, Executive Reporting, Marketing KPIs
ASSUMPTION: The interview process focuses on assessing the candidate's data analysis and reporting skills, communication abilities, problem-solving abilities, and cultural fit. Tailoring your application materials to emphasize these skills and experiences will increase your chances of success.
ASSUMPTION: Familiarity with relevant data analysis and reporting tools, as well as marketing automation and CRM platforms, is essential for success in this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates should assess their fit with the company's values and work style, as well as their ability to thrive in a fast-paced, data-driven, and collaborative environment.
ASSUMPTION: This role presents unique challenges that require strong organizational skills, adaptability, and the ability to work effectively in a remote environment.
ASSUMPTION: This role is unique in its focus on data analysis, reporting, and performance management, requiring a specific skill set and experience level. However, it offers strong career progression opportunities within the marketing function.
ASSUMPTION: These sample projects illustrate the data-driven, analytical, and collaborative nature of the role, as well as the opportunity to work on strategic initiatives that impact marketing performance.
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and the company, as well as your ability to think critically about the position and its context.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.