Marketing Specialist Salewa & Wild Country & Evolv im Bereich Messen / Events & Sponsoring

📌 Core Information

🔹 Job Title: Marketing Specialist (Salewa & Wild Country & Evolv) - Messen / Events & Sponsoring

🔹 Company: Oberalp

🔹 Location: Kiefersfelden, Bavaria, Germany

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: 2025-04-08

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Organizing and executing B2B & B2C events in Austria and Germany
• Supporting international events and developing communication plans
• Coordinating event teams and managing sponsorship strategies
• Creating and negotiating sponsorship contracts

ASSUMPTION: This role requires strong organizational skills, creativity, and a passion for outdoor sports. Previous event management or marketing experience is beneficial.

📋 Key Responsibilities

✅ Organize and execute B2B & B2C events in Austria and Germany

✅ Support international events and develop communication plans

✅ Coordinate event teams and manage sponsorship strategies

✅ Create and negotiate sponsorship contracts

✅ Coordinate test material handling and inventory management

✅ Plan and execute athlete events and projects

ASSUMPTION: This role involves a mix of strategic planning, operational execution, and creative problem-solving. Strong communication and teamwork skills are essential.

🎯 Required Qualifications

Education: Completed degree or training in marketing, event management, or a related field

Experience: Some experience in marketing or event management

Required Skills:

• Excellent organizational skills
• Strong communication skills in German and English
• Creativity and a passion for outdoor sports
• Basic knowledge of project management
• Proficiency in MS Office

Preferred Skills:

• Experience in event management or marketing
• Fluency in additional languages

ASSUMPTION: Candidates with relevant experience and a strong passion for outdoor sports will be most successful in this role.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (estimate based on industry standards for entry-level marketing roles in Germany)

Benefits:

• Health insurance
• Retirement plan
• Employee discounts on products

Working Hours: Full-time (40 hours/week), with flexibility for event schedules

ASSUMPTION: Salary range is estimated based on industry standards for entry-level marketing roles in Germany. Actual salary may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Oberalp is a family-owned company in the sporting goods manufacturing industry, with a focus on mountain sports products.

Company Size: Oberalp has 1,001-5,000 employees worldwide, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Oberalp was founded in 1981 and has since grown into a global company with a strong commitment to sustainability and innovation.

Company Description:

• Oberalp is a management-led family business that designs, develops, and produces high-quality technical mountain sports products.
• The company has six own brands: Salewa, Dynafit, Pomoca, Wild Country, Evolv, and LaMunt.
• Oberalp also acts as an exclusive partner for other sports brands, offering its expertise in communication, sales, and image building.

Company Specialties:

• Mountain sports products
• Sustainable sports
• Worldwide distribution
• Circularity
• Climbing

Company Website: http://www.oberalp.com

ASSUMPTION: Oberalp's commitment to sustainability and innovation makes it an attractive employer for environmentally conscious individuals.

📊 Role Analysis

Career Level: This role is an entry-level to mid-level marketing position, offering opportunities for growth and development within the company.

Reporting Structure: The Marketing Specialist will report directly to the Marketing Manager and work closely with cross-functional teams, including sales, product management, and event organizers.

Work Arrangement: This is an on-site position, with flexibility for event schedules and potential remote work for specific tasks.

Growth Opportunities:

• Progression to senior marketing roles within the company
• Expansion into international marketing or event management positions
• Potential to work on special projects or take on additional responsibilities

ASSUMPTION: Successful candidates will have the opportunity to grow within the company and take on more responsibilities as they gain experience.

🌍 Location & Work Environment

Office Type: Oberalp's Kiefersfelden office is a modern, collaborative workspace with a casual dress code and a focus on teamwork.

Office Location(s): Kiefersfelden, Germany

Geographic Context:

• Kiefersfelden is located in the Bavarian Alps, offering easy access to outdoor activities and a high quality of life.
• The region has a strong sports culture and a vibrant outdoor community.
• Kiefersfelden is close to the Austrian border, providing opportunities for international travel and collaboration.

Work Schedule: Full-time (40 hours/week), with flexibility for event schedules

ASSUMPTION: The location and work environment at Oberalp's Kiefersfelden office are well-suited for outdoor enthusiasts who enjoy a collaborative and dynamic work environment.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screening
• On-site or virtual interview with the hiring manager and team members
• Final interview with the Marketing Manager

Key Assessment Areas:

• Problem-solving skills
• Creativity and innovation
• Communication and teamwork skills
• Passion for outdoor sports and mountain activities

Application Tips:

• Highlight relevant experience and skills in your resume and cover letter
• Demonstrate your passion for outdoor sports and mountain activities
• Prepare examples of successful events or marketing campaigns you've worked on
• Research Oberalp's company culture and values to show your fit for the role

ATS Keywords: Marketing, Event Management, Sponsorship, Outdoor Sports, Mountain Activities, Communication, Organization, Project Management

ASSUMPTION: Oberalp's application process is designed to assess candidates' skills, experience, and cultural fit for the role and the company.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Event management software (e.g., Eventbrite, Cvent)
• Project management tools (e.g., Asana, Trello)
• Graphic design software (e.g., Adobe Creative Suite)

ASSUMPTION: Familiarity with relevant tools and technologies is beneficial but not always required for this role.

👔 Cultural Fit Considerations

Company Values:

• Passion for mountains and outdoor sports
• Curated simplicity and work-life balance
• Positive and collaborative teamwork

Work Style:

• Dynamic and fast-paced environment
• Strong focus on teamwork and collaboration
• Opportunities for growth and development

Self-Assessment Questions:

• Do you have a strong passion for outdoor sports and mountain activities?
• Are you comfortable working in a dynamic and fast-paced environment?
• Do you thrive in a collaborative and team-oriented work environment?

ASSUMPTION: Successful candidates will demonstrate a strong passion for outdoor sports, a collaborative work style, and a commitment to Oberalp's company values.

⚠️ Potential Challenges

• Balancing multiple projects and deadlines
• Working in a fast-paced and dynamic environment
• Managing event logistics and vendor relationships
• Adapting to changes in event plans or sponsorship agreements

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.

📈 Similar Roles Comparison

• This role focuses more on event management and sponsorship than traditional marketing roles
• Oberalp's company culture emphasizes outdoor sports and mountain activities, which may appeal to candidates with a strong passion for these pursuits
• Compared to similar roles, this position offers opportunities for growth and development within a mid-sized company

ASSUMPTION: Candidates should consider their preferences for event management vs. traditional marketing and their interest in Oberalp's company culture when comparing this role to similar positions.

📝 Sample Projects

• Planning and executing a successful B2B event for Salewa in Austria
• Developing a communication plan for an international event featuring Wild Country and Evolv products
• Managing test material inventory and coordinating test events for multiple brands

ASSUMPTION: These sample projects demonstrate the range of responsibilities and required skills for the Marketing Specialist role at Oberalp.

❓ Key Questions to Ask During Interview

• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does Oberalp support the growth and development of its employees?
• What opportunities are there for international travel or collaboration with other Oberalp offices?
• How does Oberalp measure the success of its events and marketing campaigns?
• What is the company's long-term vision for the Marketing Specialist role and the marketing department as a whole?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, the company, and their own professional development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Prepare examples of successful events or marketing campaigns you've worked on
• Research Oberalp's company culture and values to show your fit for the role
• Follow up with the hiring manager one week after your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.