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Marketing Strategy and Operations Intern

Johnson Controls
Full-time
On-site
United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Strategy and Operations Intern

πŸ”Ή Company: Johnson Controls

πŸ”Ή Location: JCI HQ Glendale, Milwaukee-Wisconsin, United States

πŸ”Ή Job Type: Full-Time, Intern

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 12, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Rotating through various marketing functions to gain comprehensive experience
  • Working on meaningful projects that contribute to the business
  • Mentoring and coaching from executive mentors
  • Supporting global marketing alignment efforts
  • Collaborating with various marketing teams to develop a global event roadmap

ASSUMPTION: This role is designed to provide a well-rounded marketing experience, focusing on both strategic and operational aspects. It is ideal for recent graduates or students pursuing a degree in marketing, business, communications, or a related field.

πŸ“‹ Key Responsibilities

βœ… Supporting marketing automation platform transition programs

βœ… Comparing regional systems for global CRM alignment

βœ… Mapping current state of Salesforce fields to future state alignment

βœ… Collaborating with marketing teams to develop a global event roadmap

βœ… Compiling information in PowerPoint for presentations

βœ… Supporting teams with day-to-day projects and performing other duties as assigned

ASSUMPTION: The responsibilities listed are subject to change based on business needs and the intern's skills and interests. The role may involve both strategic planning and tactical execution.

🎯 Required Qualifications

Education: Pursuing a degree in Marketing, Business, Communications, or a related field

Experience: None specified (entry-level position)

Required Skills:

  • Strong written and communication skills
  • Familiarity with social media platforms and digital marketing tools
  • Proficiency in Microsoft Office software
  • Strong interpersonal skills and decision-making ability
  • Ability to work independently and collaboratively in a team environment
  • Detail-oriented and highly organized
  • Demonstrated problem-solving skills

Preferred Skills:

  • Demonstrates an ability to learn quickly and independently
  • Strong written and verbal communication skills
  • Program management skills
  • Data-driven thinker who uses insights and analysis to inform decisions

ASSUMPTION: While not explicitly stated, it is assumed that candidates should have a solid academic record and relevant coursework in marketing or a related field.

πŸ’° Compensation & Benefits

Salary Range: $18 - $22 per hour (based on industry standards for marketing internships in the United States)

Benefits:

  • Mentoring and coaching from executive mentors
  • Potential for full-time employment after the internship
  • Opportunity to work for a global leader in smart, healthy, and sustainable buildings

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is an estimate based on industry standards for marketing internships in the United States. Actual compensation may vary based on factors such as the candidate's skills, experience, and academic background.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Industrial Machinery Manufacturing, specifically focused on building automation, fire and hazard protection, industrial refrigeration, HVAC, security, and sustainability

Company Size: 10,001+ employees, providing a large and diverse work environment with ample opportunities for growth and learning

Founded: 1885, with a rich history and extensive experience in the industry

Company Description:

  • Transforms the environments where people live, work, learn, and play
  • Global leader in smart, healthy, and sustainable buildings
  • Offers the world's largest portfolio of building technology and software, as well as service solutions

Company Specialties:

  • Engineering
  • Manufacturing Operations
  • Sales
  • Building Automation
  • Fire & Hazard Protection
  • Industrial Refrigeration
  • HVAC
  • Security
  • Sustainability

Company Website: www.johnsoncontrols.com

ASSUMPTION: Johnson Controls is a well-established company with a strong reputation in the industry. Working for this company provides an excellent opportunity to gain experience and grow professionally.

πŸ“Š Role Analysis

Career Level: Entry-level, with the potential for growth and advancement within the company

Reporting Structure: The intern will report directly to the Global Marketing Team and work closely with various marketing teams across the organization

Work Arrangement: On-site, with the opportunity to work in a dynamic and collaborative office environment

Growth Opportunities:

  • Potential for full-time employment after the internship
  • Exposure to various marketing functions and the opportunity to specialize in a specific area
  • Mentoring and coaching from executive mentors to support professional development

ASSUMPTION: This internship offers a unique opportunity for recent graduates or students to gain valuable experience in the marketing field and potentially launch their careers with a global leader in the industry.

🌍 Location & Work Environment

Office Type: Corporate headquarters with a modern and collaborative work environment

Office Location(s): JCI HQ Glendale, Milwaukee-Wisconsin, United States

Geographic Context:

  • Milwaukee is the largest city in Wisconsin and the fifth-largest city in the Midwest
  • The city is known for its rich history, cultural attractions, and outdoor activities
  • The cost of living in Milwaukee is relatively affordable compared to other major cities in the United States

Work Schedule: Full-time (40 hours per week), with the opportunity for flexible scheduling and remote work arrangements based on business needs and the intern's performance

ASSUMPTION: The work environment at Johnson Controls is dynamic, collaborative, and supportive of professional growth and development.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager and/or team members
  • Background check and offer extension

Key Assessment Areas:

  • Communication skills and ability to articulate thoughts clearly and concisely
  • Problem-solving skills and ability to think critically
  • Cultural fit and alignment with Johnson Controls' values and mission
  • Technical skills and proficiency in relevant marketing tools and platforms

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
  • Demonstrate your understanding of marketing principles and your enthusiasm for the industry
  • Showcase your ability to work collaboratively and adapt to different work environments

ATS Keywords: Marketing, Intern, Strategy, Operations, Global, Alignment, Events, Roadmap, Presentations, CRM, Salesforce, Automation, Projects, Teams, Collaboration, Mentoring, Coaching, Growth, Opportunities

ASSUMPTION: The application process for this internship is competitive, and candidates should tailor their application materials to highlight their relevant skills and experiences. Demonstrating a strong understanding of marketing principles and a passion for the industry will also be beneficial.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing automation platforms (e.g., Marketo, Pardot)
  • CRM software (e.g., Salesforce)
  • Social media platforms (e.g., LinkedIn, Facebook, Twitter)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the marketing function and the intern's assigned projects.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Customer focus
  • Innovation
  • Performance
  • Accountability
  • Teamwork

Work Style:

  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Results-driven and focused on delivering excellence
  • Data-driven and analytical

Self-Assessment Questions:

  • Do you align with Johnson Controls' core values, and can you provide examples of how you have demonstrated these values in your past experiences?
  • How do you approach working collaboratively with diverse teams, and can you share an example of a successful team project you have led or contributed to?
  • Describe a time when you had to adapt to a significant change in your work environment or project scope. How did you handle this change, and what was the outcome?

ASSUMPTION: Johnson Controls values a diverse and inclusive work environment, and candidates who can demonstrate their ability to work effectively with people from different backgrounds and experiences will be well-suited for this role.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Adapting to a fast-paced and dynamic work environment
  • Balancing the need for strategic thinking with tactical execution
  • Working effectively with remote or globally dispersed teams

ASSUMPTION: While this internship offers numerous opportunities for growth and learning, it also presents challenges that will require strong organizational skills, adaptability, and a willingness to learn and grow professionally.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on both strategic and operational aspects of marketing, providing a well-rounded experience for interns
  • Compared to other marketing internships, this role offers a broader range of responsibilities and the opportunity to work on high-impact projects
  • Career paths within Johnson Controls may include specialized marketing roles, management positions, or even opportunities in other areas of the business

ASSUMPTION: This internship offers a unique and valuable experience for candidates interested in pursuing a career in marketing, and the skills and knowledge gained in this role can be applied to a wide range of marketing functions and industries.

πŸ“ Sample Projects

  • Developing a comprehensive marketing plan for a new product launch
  • Conducting market research and analyzing data to inform marketing strategies
  • Creating and executing social media campaigns to raise brand awareness and engagement
  • Collaborating with cross-functional teams to plan and execute global events
  • Assisting with the migration of marketing assets to a new marketing automation platform

ASSUMPTION: The specific projects assigned to the intern may vary depending on business needs and the intern's skills and interests. However, these examples provide a sense of the types of projects the intern may work on during their internship.

❓ Key Questions to Ask During Interview

  • Can you describe the typical day-to-day responsibilities for this role, and how they may vary depending on the marketing function I am assigned to?
  • How does Johnson Controls support the professional development and growth of its interns, and what opportunities are there for full-time employment after the internship?
  • Can you provide an example of a successful marketing campaign or project that the Global Marketing Team has worked on, and what role did interns play in its execution?
  • How does Johnson Controls approach global marketing alignment, and what specific initiatives is the Global Marketing Team currently working on in this area?
  • What is the company culture like at Johnson Controls, and how does the Global Marketing Team foster a collaborative and inclusive work environment?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to learning and growing professionally. It also provides an opportunity to assess the company culture and ensure that it aligns with your personal values and work style.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
  • Prepare a portfolio or examples of your past marketing projects, if applicable
  • Follow up with the hiring manager or HR representative one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.