🔹 Job Title: Marketing Technology and Operations Lead
🔹 Company: Capco
🔹 Location: New York, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote OK
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and deep expertise in marketing technology and operations to drive success for Capco's clients.
✅ Collaborate with client stakeholders to identify and define the target-state of marketing operations and map the path forward
✅ Assist clients in understanding which digital and marketing capabilities are needed to deliver on their marketing strategies
✅ Recommend changes to clients’ marketing technology to fully enable the customer journey, including activation and use of data in delivering the content in the right channel
✅ Define target-state marketing operating models for clients and support transition from linear campaign execution to more agile ways of working
✅ Support the redesign and automation of clients’ campaign management processes
✅ Define marketing measurement strategies and provide oversight for the creation and implementation of dashboards and data visualizations
✅ Coach client stakeholders and team members on effective marketing operations at scale and prepare them for change readiness to implement new technology, redefined processes, or new approaches to data use
✅ Document training, job aid, and procedural content for target state marketing operations and technology
✅ Establish trusted relationships with client leadership at all levels and effectively manage a portfolio of highly visible initiatives to their satisfaction while creating transparency to Capco’s client leadership team on your efforts
✅ Support engagement leads with all aspects of client delivery and remediate blockers
✅ Provide thought leadership to guide clients through the creation and review of key metrics, outcomes, and reporting related to end-to-end marketing-led customer experiences
✅ Assess and report the health of project delivery with objectivity, accuracy, and transparency while ensuring appropriate partners are engaged in risk identification and mitigation
✅ Contribute to the ongoing definition of services within the Marketing Services practice
✅ Craft and implement dashboards; synthesize data and present to executive leadership
✅ Build strong client relationships and work collaboratively with diverse leaders
✅ Communicate ideas, status, and risks to both technical and non-technical audiences
✅ Contribute to internal talent development and training initiatives
✅ Support business development and sales pursuits
ASSUMPTION: This role involves a high degree of client interaction and requires strong project management, leadership, and communication skills to succeed.
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 8+ years of experience working in marketing technology and operations or an equivalent background in marketing operational disciplines including marketing technology, campaign management, campaign reporting, and data activation. 5+ years of experience leading cross-functional delivery teams in a large enterprise environment. 5+ years of project management experience with proven project management skills. 3+ years of experience in the financial services industry and operating at a senior leadership level.
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with a strong background in marketing technology and operations, proven leadership skills, and experience working in the financial services industry are most likely to succeed in this role.
Salary Range: $141,000 - $185,000 USD per year (based on AI estimate)
Benefits:
Working Hours: Full-time, with flexibility for remote work
ASSUMPTION: The provided salary range is an estimate based on industry standards for a role of this level and location. Actual compensation may vary based on experience and qualifications.
Industry: Capco is a global technology and management consultancy specializing in driving digital transformation in the financial services industry.
Company Size: Capco has 5,001-10,000 employees worldwide, providing a large and diverse work environment.
Founded: Capco was founded in 1998 and is headquartered in London, UK, with offices across North America, Europe, Asia, and the Middle East.
Company Description:
Company Specialties:
Company Website: http://www.capco.com
ASSUMPTION: Capco's extensive industry expertise and global presence provide ample opportunities for career growth and development for the right candidate.
Career Level: This role is at the senior leadership level, offering significant responsibility and influence within Capco's Marketing Services practice.
Reporting Structure: The Marketing Technology and Operations Lead will report directly to the Marketing Services practice lead and work closely with cross-functional teams and client stakeholders.
Work Arrangement: This role offers a remote-friendly work arrangement, with flexibility for on-site work as needed.
Growth Opportunities:
ASSUMPTION: Success in this role will depend on the candidate's ability to build strong client relationships, deliver exceptional results, and contribute to Capco's growth and expansion.
Office Type: Capco's New York office is a modern, collaborative workspace designed to facilitate innovation and creativity.
Office Location(s): 77 Water Street, 10th Floor, New York, NY 10005, US
Geographic Context:
Work Schedule: Full-time, with flexibility for remote work and potential for occasional travel to client sites.
ASSUMPTION: The New York office provides a dynamic and energetic work environment, with ample opportunities for collaboration and professional development.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing Technology, Operations, Leadership, Project Management, Client Relationship Management, Marketing Analytics, Campaign Management, Data Activation, Change Management, Data Visualization, Communication, Collaboration, Training, Business Development, Sales Pursuits
ASSUMPTION: Capco's interview process is designed to assess the candidate's technical skills, leadership potential, and cultural fit within the organization.
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the client's technology stack and Capco's internal standards.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Capco's Be Yourself At Work culture fosters a diverse, inclusive, and collaborative work environment that values individual contributions and encourages employees to bring their authentic selves to work.
ASSUMPTION: Success in this role requires strong project management, leadership, and communication skills, as well as the ability to adapt to a dynamic and fast-paced work environment.
ASSUMPTION: This role offers a unique opportunity to leverage marketing technology and operations expertise to drive client success and contribute to Capco's growth and expansion.
ASSUMPTION: These sample projects illustrate the diverse and challenging nature of the Marketing Technology and Operations Lead role within Capco's Marketing Services practice.
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to Capco's success.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.