π Core Information
πΉ Job Title: Marketing Technology & Platform Operations Program Manager
πΉ Company: GlobalFoundries
πΉ Location: Austin, Texas, United States
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: 2025-05-20
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Overseeing marketing technology platforms and internal collaboration tools
- Managing platform adoption, governance, and continuous improvement
- Partnering with stakeholders across IT, marketing, and business partners
- Researching and recommending new martech platforms aligned to business strategy
- Leading implementation efforts for new platforms and enhancements
ASSUMPTION: This role requires a proactive and detail-oriented individual with strong project management and communication skills. Experience in marketing operations or related fields is essential.
π Key Responsibilities
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Manage, govern, and evolve marketing technology platforms and internal collaboration tools
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Develop and maintain training materials and governance policies
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Create platform-specific KPIs to measure adoption, satisfaction, and operational impact
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Build and manage platform improvement roadmaps
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Research and recommend new martech platforms aligned to business strategy
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Upon approval, lead implementation efforts including configuration, user onboarding, and cross-functional coordination
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Oversee structure, governance, and best practices across internal collaboration tools
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Partner with IT, sales, and additional stakeholders to define strategic initiatives and goals for measuring customer experience
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Analyze customer feedback data to uncover actionable insights and understand customer sentiment
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Prepare and distribute insight summaries and reports to executives and other stakeholders
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Recommend, implement, and manage email and demand generation tools to accomplish strategic business goals
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Create demand gen campaigns and strategies to nurture existing business and win new customers
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Perform all activities in a safe and responsible manner and support all Environmental, Health, Safety & Security requirements and programs.
ASSUMPTION: This role requires a strong understanding of marketing workflows and platform integrations. Excellent project management, organization, and communication skills are essential.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3+ years of experience in marketing operations, digital platforms, content governance, or martech
Required Skills:
- Experience managing customer experience platforms, CRMs, email management platforms, content management systems, and collaboration tools
- Strong understanding of marketing workflows and platform integrations
- Excellent project management, organization, and communication skills
- Ability to drive change and influence without direct authority across a matrixed environment
Preferred Skills:
- Experience in the semiconductor or B2B technology space
- Familiarity with martech tools such as MAPs, CMSs, CRM integrations
- Experience conducting platform audits, user research, and process optimization
ASSUMPTION: While a degree in Marketing, Business, or a related field is preferred, relevant experience may be considered equivalent.
π° Compensation & Benefits
Salary Range: $47,300.00 - $84,400.00 per year
Benefits:
- Competitive benefits package
- 401(k) matching
- Health, dental, and vision insurance
- Paid time off and holidays
Working Hours: Full-time, typically Monday - Friday, 9:00 AM - 5:00 PM
ASSUMPTION: The salary range provided is an estimate based on industry standards for this role, experience level, and location. The exact salary will be determined based on qualifications, experience, and location.
π Applicant Insights
π Company Context
Industry: GlobalFoundries is a leading full-service semiconductor foundry providing a unique combination of design, development, and fabrication services to some of the worldβs most inspired technology companies.
Company Size: GlobalFoundries has over 10,000 employees worldwide, providing a large and diverse work environment.
Founded: GlobalFoundries was founded in 2009 and is headquartered in Malta, NY, with additional locations in the United States, Europe, and Asia.
Company Description:
- GlobalFoundries is one of the worldβs leading semiconductor manufacturers.
- It is redefining innovation and semiconductor manufacturing by developing and delivering feature-rich process technology solutions.
- GlobalFoundries offers a unique mix of design, development, and fabrication services.
Company Specialties:
- Semiconductor manufacturing
- Foundry services
- Manufacturing
- Design enablement
- Advanced node
- PDK
- Lithography
- Analog RF
- High voltage
- Embedded memories
- Electronic Design Automation (EDA) tools
- ASICs
Company Website: https://gf.com/
ASSUMPTION: GlobalFoundries is a large, established company with a global presence, offering opportunities for career growth and development.
π Role Analysis
Career Level: This role is at the mid-level career stage, requiring 3+ years of experience in marketing operations or related fields.
Reporting Structure: This role reports directly to the Marketing Operations Manager or a similar role within the marketing department.
Work Arrangement: This is an on-site role based in Austin, Texas, with the possibility of occasional remote work.
Growth Opportunities:
- Potential career progression into senior marketing operations roles or management positions
- Opportunities to work on high-impact projects and collaborate with cross-functional teams
- Chance to gain experience in a fast-paced, dynamic industry
ASSUMPTION: This role offers opportunities for career growth and development within the marketing operations function and the broader organization.
π Location & Work Environment
Office Type: GlobalFoundries' Austin office is a modern, collaborative workspace with open-plan areas and dedicated meeting rooms.
Office Location(s): 5113 Southwest Pkwy, Austin, Texas 78735, US
Geographic Context:
- Austin is the capital of Texas and the 11th-most populous city in the United States
- It is known for its vibrant music and tech industries, as well as its outdoor activities and cultural attractions
- The cost of living in Austin is generally lower than in other major tech hubs like San Francisco or New York City
Work Schedule: Full-time, typically Monday - Friday, 9:00 AM - 5:00 PM, with flexibility for occasional remote work
ASSUMPTION: Austin offers a unique blend of urban and outdoor living, with a thriving tech industry and a lower cost of living compared to other major tech hubs.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the hiring manager or HR representative
- On-site or virtual interview with the marketing operations team and potential stakeholders
- Final interview with the marketing operations director or another senior leader
- Background check and offer extension
Key Assessment Areas:
- Understanding of marketing workflows and platform integrations
- Project management and organizational skills
- Communication and collaboration skills
- Ability to drive change and influence without direct authority
- Alignment with GlobalFoundries' company values and culture
Application Tips:
- Tailor your resume to highlight relevant marketing operations, digital platforms, and content governance experience
- Include specific examples of platform management, stakeholder collaboration, and project management successes
- Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and the company
- If applicable, provide examples of platform audits, user research, and process optimization projects you've led
ATS Keywords: Marketing Operations, Digital Platforms, Content Governance, Martech, Project Management, Stakeholder Collaboration, Platform Management, Customer Experience, Email Management, Collaboration Tools, Data Analysis, Demand Generation
ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application materials and prepare thoroughly for interviews.
π οΈ Tools & Technologies
- Customer experience platforms (e.g., Medallia, Qualtrics)
- CRMs (e.g., Salesforce, HubSpot)
- Email management platforms (e.g., Mailchimp, Marketo)
- Content management systems (e.g., WordPress, Adobe Experience Manager)
- Collaboration tools (e.g., Microsoft Teams, SharePoint)
- Project management tools (e.g., Asana, Jira)
ASSUMPTION: Familiarity with the specific tools and technologies listed, as well as other relevant marketing technology platforms, is essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Innovation: We drive progress through continuous learning and improvement
- Integrity: We act with honesty and transparency in all our interactions
- Collaboration: We work together to achieve common goals
- Accountability: We take ownership of our responsibilities and deliver on our commitments
Work Style:
- GlobalFoundries values a fast-paced, dynamic work environment
- Strong collaboration and communication skills are essential for success
- The company encourages continuous learning and professional development
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable collaborating with cross-functional teams and stakeholders?
- Do you have experience managing marketing technology platforms and driving adoption and continuous improvement?
ASSUMPTION: GlobalFoundries values candidates who are proactive, detail-oriented, and able to drive change and influence without direct authority.
β οΈ Potential Challenges
- Managing multiple stakeholders and balancing competing priorities
- Keeping up with the rapidly evolving martech landscape and emerging tools
- Ensuring consistent user adoption and engagement across multiple platforms
- Navigating a large, matrixed organization and building effective working relationships
ASSUMPTION: These challenges can be overcome with strong project management, communication, and collaboration skills, as well as a deep understanding of marketing workflows and platform integrations.
π Similar Roles Comparison
- This role is unique in its focus on marketing technology and platform operations, but it shares similarities with other marketing operations and martech roles
- Compared to other marketing operations roles, this position has a stronger focus on platform management and stakeholder collaboration
- Career progression in this role may lead to senior marketing operations positions or management roles within the marketing department
ASSUMPTION: While this role shares similarities with other marketing operations and martech positions, its unique focus on platform management and stakeholder collaboration sets it apart.
π Sample Projects
- Conducting a comprehensive audit of the marketing technology stack and recommending improvements to enhance efficiency and effectiveness
- Leading a cross-functional team to implement a new customer experience platform and driving user adoption and engagement
- Optimizing email marketing campaigns to improve open rates, click-through rates, and conversion rates
ASSUMPTION: These sample projects illustrate the range of responsibilities and the opportunity to drive meaningful impact in this role.
β Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing technology stack in the next 12-24 months, and how can this role help address them?
- How does this role collaborate with other marketing teams and stakeholders to ensure consistent user adoption and engagement across platforms?
- What opportunities are there for professional development and growth within the marketing operations function and the broader organization?
- How does GlobalFoundries support work-life balance for employees in this role?
- What are the key priorities for this role in the first 30-60-90 days, and how will success be measured?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and the company, and helps you better understand the opportunities and challenges that lie ahead.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing operations, digital platforms, and content governance experience
- Prepare a cover letter explaining your interest in the role and how your skills and experience make you a strong fit
- If applicable, provide examples of platform audits, user research, and process optimization projects you've led
- Follow up with the hiring manager or HR representative one week after submitting your application to confirm receipt and inquire about next steps
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.