Marketing Video Producer and Editor

📌 Core Information

🔹 Job Title: Marketing Video Producer and Editor

🔹 Company: ButterflyMX

🔹 Location: New York, NY, United States

🔹 Job Type: Hybrid (3 office days per week)

🔹 Category: Marketing

🔹 Date Posted: July 30, 2025

🔹 Experience Level: Mid-to-senior level (5+ years)

🔹 Remote Status: Hybrid (Remote work available)

🚀 Job Overview

Key aspects of this role include:

• Leading video marketing efforts and managing the full lifecycle of video production
• Collaborating with cross-functional teams to create compelling content that aligns with brand guidelines
• Optimizing video performance on YouTube and other social platforms
• Working with external vendors and freelancers as needed
• Traveling up to 5 times per year for on-location shoots

ASSUMPTION: This role requires a high level of creativity, strong project management skills, and the ability to work effectively with various teams and stakeholders.

📋 Key Responsibilities

✅ Produce a wide range of video content, including short-form social media videos, long-form case studies, product tutorials, industry explainer videos, and paid promotional ads

✅ Manage all stages of video production, from pre-production (storyboarding, scripting, and planning) to post-production (editing, color correction, sound design, and designing thumbnails)

✅ Collaborate with the marketing team to pitch new video ideas, manage project timelines, and ensure all content is delivered on schedule

✅ Work closely with graphic designers and various members of the marketing team to ensure a cohesive visual and brand identity across all content

✅ Optimize our YouTube channel to improve performance by creating compelling thumbnails, video titles, descriptions, and track the performance of your content to help optimize future campaigns

✅ Utilize your own professional video equipment and provide recommendations for additional gear the company should purchase to elevate our video production quality

ASSUMPTION: This role requires strong technical skills in video production and editing, as well as a deep understanding of YouTube and other social media platforms.

🎯 Required Qualifications

Education: Bachelor's degree in Film Studies, Communications, Marketing, or a related field

Experience: 5+ years of experience producing, filming, and editing high-quality video content in a corporate environment

Required Skills:

• High proficiency in Adobe Premiere Pro
• Working knowledge of Adobe After Effects and Adobe Photoshop
• Ownership of professional video equipment
• Proven experience growing an organization’s YouTube channel and other social platforms through video content
• Understanding and application of YouTube and Vimeo Analytics
• Strong project management skills with the ability to work across various teams and departments, executive stakeholders, and partners
• Experience working with freelancers and external platforms/vendors
• Ability to commute to our NYC office to film content

Preferred Skills:

• Experience working alongside a social media team to support content needs
• Ability to travel up to 5 times per year for multiple days to do on-location shoots
• Strong attention to detail, timelines, and budgets
• Proficient cross-functional collaborator

ASSUMPTION: Candidates with a strong portfolio or reel showcasing product videos, sit-down interviews, or talking head videos will be given priority.

💰 Compensation & Benefits

Salary Range: $85,000 - $120,000 per year (Based on industry standards for a mid-to-senior level marketing video producer and editor in New York, NY)

Benefits:

• Comprehensive Medical, Dental, and Vision plans (ButterflyMX covers 90% or 100% of the cost)
• 401(k) plan with a match
• 13 paid holidays, 25 PTO days
• Paid Family Leave
• Employee Assistance Program
• Quarterly self-care stipends
• Optional benefits including pre-tax flexible healthcare spending accounts (FSA and HSA), Dependent Care FSA, and Commuter Benefits, as well as optional Supplemental Life, AD&D, Hospital Indemnity, Disability, Legal, Accident, Critical Illness, Pet, and Personal Liability Insurance

Working Hours: Full-time (40 hours per week) with flexible hours and the ability to work remotely some days

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Proptech (Property Technology)

Company Size: 201-500 employees (Mid-sized company with a startup-like culture)

Founded: 2014 (Over a decade of experience in the proptech industry)

Company Description:

• ButterflyMX is real estate’s leading access and security platform, built to simplify property access, enhance security, boost revenue, and lower expenses.
• The company offers a cloud-based suite of hardware and software solutions, including video intercoms, package rooms, keypads, smart lock integrations, vehicle readers, and security cameras.
• ButterflyMX is trusted by over 20,000 multifamily, commercial, and gated properties to reduce costs, increase NOI, and deliver the tech-forward experience that staff, residents, and visitors expect.

Company Specialties:

• Smartphone Security
• Property Management Software
• Video Intercom
• Touchscreen
• Application Development
• Multi Family Real Estate
• Commercial Office Real Estate
• proptech
• cretech
• access control
• and property management

Company Website: butterflymx.com

ASSUMPTION: ButterflyMX is a well-established company in the proptech industry with a strong focus on innovation and customer satisfaction.

📊 Role Analysis

Career Level: Mid-to-senior level marketing professional with a focus on video production and editing

Reporting Structure: This role reports directly to the Marketing Manager and collaborates with various teams, including Marketing Design, Social Media, and Content Marketing

Work Arrangement: Hybrid (3 office days per week) with the ability to work remotely some days

Growth Opportunities:

• Potential to grow into a leadership role within the marketing department as the company expands
• Opportunity to work on high-impact projects that directly support the company's growth and success
• Chance to learn and develop new skills in a dynamic and innovative industry

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the company's marketing efforts.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art technology and amenities

Office Location(s): 44 W 28th St, 4th Floor, New York, NY 10001, US

Geographic Context:

• New York, NY is a major hub for the real estate and technology industries, providing ample opportunities for networking and professional growth
• The office is located in the heart of Manhattan, offering easy access to public transportation, restaurants, and cultural attractions
• The area is known for its diverse and vibrant community, with a strong focus on innovation and entrepreneurship

Work Schedule: Full-time (40 hours per week) with flexible hours and the ability to work remotely some days

ASSUMPTION: The office environment at ButterflyMX is collaborative, innovative, and focused on driving results through teamwork and creativity.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess communication skills and cultural fit
• In-depth video interview with the Marketing Manager and other team members to discuss the candidate's portfolio, experience, and qualifications
• Final interview with the CEO or another senior leader to discuss the candidate's long-term fit and growth potential within the company

Key Assessment Areas:

• Portfolio and reel quality, showcasing a strong track record of producing high-quality video content
• Technical skills in video production and editing, with a focus on Adobe Premiere Pro, After Effects, and Photoshop
• Project management skills and the ability to work effectively with cross-functional teams
• Cultural fit and alignment with the company's core values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Include a link to your portfolio or reel, showcasing your best work and demonstrating your ability to produce high-quality video content
• Prepare for interview questions that focus on your technical skills, project management experience, and cultural fit

ATS Keywords: Video Production, Editing, Adobe Premiere Pro, Adobe After Effects, Adobe Photoshop, Project Management, YouTube Analytics, Social Media, Collaboration, Filming, Lighting, Sound Recording, Color Correction, Graphic Design, Content Creation, Performance Tracking

ASSUMPTION: The interview process at ButterflyMX is designed to assess the candidate's technical skills, cultural fit, and long-term potential within the company.

🛠️ Tools & Technologies

• Adobe Premiere Pro
• Adobe After Effects
• Adobe Photoshop
• YouTube and Vimeo Analytics
• Professional video equipment (cameras, lighting, audio recorders, etc.)

ASSUMPTION: Candidates should have a strong working knowledge of Adobe Premiere Pro, After Effects, and Photoshop, as well as experience using YouTube and Vimeo Analytics to optimize video performance.

👔 Cultural Fit Considerations

Company Values:

• We delight our customers
• We take ownership
• We are a community of collaborators
• We speak up
• We think big and do small
• We are tenacious

Work Style:

• Collaborative and team-oriented, with a strong focus on driving results through collective effort
• Innovative and forward-thinking, with a commitment to staying at the forefront of the proptech industry
• Adaptable and flexible, with the ability to thrive in a dynamic and evolving work environment

Self-Assessment Questions:

• Do I have a strong portfolio or reel showcasing my ability to produce high-quality video content?
• Am I proficient in Adobe Premiere Pro, After Effects, and Photoshop, with a strong understanding of YouTube and Vimeo Analytics?
• Do I have strong project management skills and the ability to work effectively with cross-functional teams?
• Do I align with the company's core values and cultural fit?

ASSUMPTION: Candidates who demonstrate a strong alignment with ButterflyMX's core values and work style will be the best fit for this role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously, requiring strong organizational skills and time management
• Working with external vendors and freelancers, necessitating effective communication and project management skills
• Traveling up to 5 times per year for on-location shoots, which may require extended periods away from home
• Keeping up with the latest trends and best practices in video production and marketing, demanding continuous learning and adaptation

ASSUMPTION: These challenges can be overcome by a proactive, adaptable, and tenacious candidate with strong project management skills and a commitment to continuous learning.

📈 Similar Roles Comparison

• This role is unique in its focus on video marketing within the proptech industry, with few direct comparisons available
• Similar roles may include Video Producer/Editor positions within marketing agencies or other technology-focused companies, but may not offer the same level of industry-specific context or growth opportunities
• Career paths for this role may include advancement to a leadership position within the marketing department or transitioning to a more specialized role within the video production or marketing fields

ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their long-term career goals when comparing it to similar positions in other industries.

📝 Sample Projects

• Producing a series of short-form social media videos to promote a new product launch, showcasing the product's features and benefits in an engaging and visually appealing way
• Creating a long-form case study video to highlight the success of a recent marketing campaign, demonstrating the impact of video content on the company's growth and bottom-line results
• Developing a series of product tutorial videos to educate customers on how to use the company's hardware and software solutions, improving user satisfaction and reducing support costs

ASSUMPTION: These sample projects demonstrate the range of video content that may be required for this role, showcasing the candidate's ability to produce high-quality videos that meet the company's marketing goals.

❓ Key Questions to Ask During Interview

• Can you describe the typical timeline for video production projects, from ideation to final delivery?
• How does the marketing team collaborate with other departments, such as Sales and Product, to ensure our video content aligns with the company's overall marketing strategy?
• What opportunities are there for professional development and growth within the marketing department and the company as a whole?
• How does the company support work-life balance for employees, particularly those working in a hybrid or remote environment?
• What are the most significant challenges facing the company in the coming years, and how can this role contribute to addressing them?

ASSUMPTION: These questions are designed to provide insight into the day-to-day responsibilities, company culture, and long-term growth potential of the role, helping candidates make an informed decision about their fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Include a link to your portfolio or reel, showcasing your best work and demonstrating your ability to produce high-quality video content
• Prepare for interview questions that focus on your technical skills, project management experience, and cultural fit
• Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.