Media Buyer & Ad Operations Success Manager (Remote)

📌 Core Information

🔹 Job Title: Media Buyer & Ad Operations Success Manager (Remote)

🔹 Company: MonetizeMore

🔹 Location: Remote (Canada, APAC region)

🔹 Job Type: Full-time

🔹 Category: Advertising Services

🔹 Date Posted: July 7, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (solely)

🚀 Job Overview

Key aspects of this role include:

• Planning, executing, and optimizing performance-driven media buys across platforms
• Managing ad tech infrastructure, including ad trafficking, tag implementation, and QA
• Troubleshooting discrepancies in delivery, tracking, or attribution
• Monitoring KPIs and providing actionable insights to stakeholders
• Acting as a trusted advisor to internal teams or clients on best practices

ASSUMPTION: This role requires a strong balance of analytical, technical, and communication skills. The ideal candidate will have a proven track record in media buying and ad operations, with a deep understanding of digital advertising tools and platforms.

📋 Key Responsibilities

✅ Plan, execute, and optimize performance-driven media buys across platforms (Meta, Google, DSPs, etc.)

✅ Manage budgets, bids, and targeting strategies to maximize campaign performance

✅ Conduct A/B testing, audience segmentation, and funnel optimization

✅ Oversee ad trafficking, tag implementation (Google Tag Manager, pixels, etc.), and QA

✅ Troubleshoot discrepancies in delivery, tracking, or attribution

✅ Collaborate with internal teams and vendors to resolve technical issues

✅ Monitor KPIs (CTR, CPA, ROAS) and provide actionable insights

✅ Generate reports and present findings to stakeholders

✅ Ensure alignment between media spend and business objectives

✅ Act as a trusted advisor to internal teams or clients on best practices

✅ Proactively identify opportunities for campaign improvement

ASSUMPTION: The responsibilities listed above are essential for the success of this role. However, the ideal candidate should be prepared to adapt and take on additional tasks as needed.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 2-5 years of proven experience in media buying, ad operations, or a related role

Required Skills:

• Proficient in digital advertising tools and platforms (Google Ad Manager, WordPress, GAM 360, etc.)
• Strong analytical thinking and data-driven decision-making skills
• Excellent technical proficiency and problem-solving skills
• Attention to detail and precision in campaign setup and management
• Strong communication skills, with the ability to convey technical details to stakeholders
• Client-centric mindset, with a focus on understanding client needs and providing personalized solutions
• Knowledge of key ad metrics (CPM, CPC, CTR, RPM) and ad yield optimization strategies
• Strategic thinking and sales acumen
• Results-oriented, with a strong drive to achieve and exceed KPIs and revenue targets
• Negotiation skills and resilience
• Data visualization skills to create clear and impactful reports or dashboards

Preferred Skills:

• Experience with traffic acquisition tools (e.g., Active Campaign)
• Familiarity with header bidding solutions
• Bilingual or multilingual skills

ASSUMPTION: While the required skills listed above are crucial for success in this role, the ideal candidate will also possess a strong work ethic, a positive attitude, and the ability to thrive in a dynamic, fast-paced environment.

💰 Compensation & Benefits

Salary Range: CAD 60,000 - 80,000 per year (based on experience and performance)

Benefits:

• Health, dental, and vision insurance
• Retirement savings plan with company matching
• Flexible work hours and remote work options
• Professional development opportunities
• Company-sponsored events and team-building activities

Working Hours: Full-time (40 hours per week), with flexible scheduling to accommodate different time zones

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. The actual salary may vary depending on the candidate's experience, skills, and performance.

📌 Applicant Insights

🔍 Company Context

Industry: MonetizeMore is a leading ad-tech company dedicated to empowering digital publishers to maximize their ad revenue through innovative technology and strategic partnerships. The company specializes in ad optimization, website monetization, ad network management, and ad server optimization.

Company Size: MonetizeMore is a mid-sized company with 51-200 employees, providing a dynamic and collaborative work environment.

Founded: MonetizeMore was founded in 2010 and has since grown to become a Google Certified Publishing Partner, working with major premium publishers worldwide.

Company Description:

• MonetizeMore is a Google Certified Publishing Partner, offering an award-winning suite of AdTech to empower digital publishers
• The company has partnerships across the ad supply chain and premium demand partners, accelerating revenue growth for major premium publishers
• MonetizeMore offers actionable, expert Ad Ops strategies and weekly newsletters to help publishers unlock their ad revenue potential

Company Specialties:

• Ad Optimization
• Website Monetization
• Ad Network Management
• Ad Server Optimization
• Adsense Optimization
• Ad Network Partnership
• Doubleclick Ad Exchange (AdX)
• DFP for Small Business
• Doubleclick for Publishers (DFP)

Company Website: https://www.monetizemore.com/

ASSUMPTION: MonetizeMore is a well-established company with a strong reputation in the ad-tech industry. The company's expertise and partnerships make it an attractive employer for professionals looking to grow their careers in digital advertising.

📊 Role Analysis

Career Level: This role is suitable for candidates with 2-5 years of experience in media buying, ad operations, or a related field. The position offers opportunities for growth and career advancement within the company.

Reporting Structure: The Media Buyer & Ad Operations Success Manager will report directly to the Director of Ad Operations and work closely with internal teams, clients, and vendors.

Work Arrangement: This role is remote, with flexible scheduling to accommodate different time zones. The ideal candidate should be comfortable working independently and managing their time effectively.

Growth Opportunities:

• Advancement to senior or management roles within the ad operations or media buying teams
• Expansion into other areas of the business, such as account management, business development, or product management
• Opportunities to work with and learn from experienced professionals in the ad-tech industry

ASSUMPTION: The growth opportunities listed above are based on the company's size, industry, and track record of promoting from within. However, the actual opportunities available may vary depending on the candidate's performance and the company's future needs.

🌍 Location & Work Environment

Office Type: Remote (fully virtual)

Office Location(s): The company is headquartered in White Rock, British Columbia, Canada, but this role can be performed remotely from anywhere in Canada or the APAC region.

Geographic Context:

• The company's headquarters are located in White Rock, British Columbia, Canada, a coastal city with a mild climate and a population of approximately 19,000 people
• The APAC region is home to a diverse range of cultures, languages, and time zones, offering unique opportunities for remote collaboration and learning
• The company's remote work policy allows for greater flexibility and work-life balance, enabling employees to work from the comfort of their own homes or co-working spaces

Work Schedule: Full-time (40 hours per week), with flexible scheduling to accommodate different time zones

ASSUMPTION: The remote work arrangement and flexible scheduling offered by MonetizeMore provide candidates with the opportunity to balance their professional and personal lives more effectively.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR team
• Technical assessment or case study
• Final interview with the hiring manager and/or team members

Key Assessment Areas:

• Technical proficiency in digital advertising tools and platforms
• Analytical thinking and data-driven decision-making skills
• Communication skills and the ability to convey technical details to stakeholders
• Client-centric mindset and a focus on understanding client needs
• Problem-solving skills and resilience in the face of challenges

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Include specific examples of your media buying and ad operations experience, as well as any relevant achievements or successes
• Demonstrate your understanding of the company and its mission by addressing how your skills and experience align with the role's requirements
• Prepare for the technical assessment or case study by brushing up on your knowledge of digital advertising tools and platforms

ATS Keywords: Media Buying, Ad Operations, Digital Advertising, Performance Marketing, Campaign Optimization, Ad Tech, Data-Driven Decision Making, Client Success, Stakeholder Management, Technical Troubleshooting, KPI Monitoring, Reporting, Analytics, Google Ad Manager, WordPress, GAM 360, Traffic Acquisition, Header Bidding, Ad Metrics, CPM, CPC, CTR, RPM, Ad Yield Optimization

ASSUMPTION: The application process for this role is designed to assess the candidate's technical skills, analytical thinking, and communication abilities, as well as their fit with the company's culture and values.

🛠️ Tools & Technologies

• Google Ad Manager
• WordPress
• GAM 360
• Traffic acquisition tools (e.g., Active Campaign)
• Header bidding solutions
• Data visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: The tools and technologies listed above are commonly used in the digital advertising industry. However, the specific tools and platforms used by MonetizeMore may vary depending on the candidate's role and responsibilities.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Innovation and continuous improvement
• Collaboration and teamwork
• Integrity and transparency
• Accountability and results-driven

Work Style:

• Remote and flexible work arrangements
• Data-driven decision making and continuous learning
• Collaborative and supportive team environment
• Focus on results and accountability

Self-Assessment Questions:

• Do you have a proven track record of success in media buying and ad operations?
• Are you comfortable working remotely and managing your time effectively?
• Do you possess strong analytical thinking, technical, and communication skills?
• Are you a results-oriented individual with a strong drive to achieve and exceed KPIs and revenue targets?
• Do you thrive in a dynamic, fast-paced environment and enjoy working with a diverse range of stakeholders?

ASSUMPTION: The company values and work style listed above are designed to foster a collaborative, innovative, and results-driven work environment. Candidates should assess their fit with these values and work style preferences before applying for the role.

⚠️ Potential Challenges

• The remote work arrangement may present challenges in terms of communication, collaboration, and time management
• The dynamic and fast-paced nature of the digital advertising industry may require candidates to adapt quickly and manage multiple priorities simultaneously
• The role may involve working with a diverse range of stakeholders, each with their own unique needs and expectations, which can be challenging to manage
• The competitive nature of the digital advertising industry may present challenges in terms of campaign performance, market share, and revenue growth

ASSUMPTION: The potential challenges listed above are based on the nature of the role, the industry, and the company's size and structure. However, the actual challenges faced by the candidate may vary depending on their individual strengths, weaknesses, and the specific context of their work.

📈 Similar Roles Comparison

• This role is unique in its focus on both media buying and ad operations, requiring a strong balance of analytical, technical, and communication skills
• Compared to other media buying or ad operations roles, this position offers a more holistic view of the digital advertising ecosystem and the opportunity to work closely with a diverse range of stakeholders
• Career progression in this role may involve advancement to senior or management positions within the ad operations or media buying teams, or expansion into other areas of the business, such as account management, business development, or product management

ASSUMPTION: The comparison points listed above are based on industry standards and the company's size, structure, and culture. However, the actual comparison may vary depending on the candidate's individual strengths, weaknesses, and career goals.

📝 Sample Projects

• Developing and executing a comprehensive media buying strategy for a major publisher, resulting in a 30% increase in ad revenue
• Optimizing ad server settings and header bidding configuration to improve ad yield by 25% for a small business client
• Identifying and troubleshooting discrepancies in campaign delivery, tracking, or attribution, leading to a 15% improvement in campaign performance

ASSUMPTION: The sample projects listed above are intended to illustrate the types of tasks and responsibilities that may be encountered in this role. However, the actual projects and tasks assigned may vary depending on the candidate's individual strengths, weaknesses, and the specific needs of the company.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow for media buying and ad operations campaigns at MonetizeMore?
• How does the company support the professional development and growth of its employees in this role?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company measure the success of its media buying and ad operations campaigns, and how are these metrics communicated to stakeholders?
• What are the most challenging aspects of working remotely for this role, and how does the company support its remote employees in overcoming these challenges?

ASSUMPTION: The key questions listed above are designed to provide candidates with a better understanding of the role, the company, and the work environment. However, the actual questions asked may vary depending on the candidate's individual interests, concerns, and the specific context of the interview.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for the technical assessment or case study by brushing up on your knowledge of digital advertising tools and platforms
• Research the company and its mission to demonstrate your understanding and alignment with its values and culture
• Follow up with the hiring manager or HR team one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.