Media Buyer- PPC Specialist Full Remote UE

📌 Core Information

🔹 Job Title: Media Buyer - PPC Specialist (Full Remote UE)

🔹 Company: LDX Digital

🔹 Location: Remote (Germany)

🔹 Job Type: Full-Time

🔹 Category: Advertising & Marketing

🔹 Date Posted: June 21, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Developing and executing data-driven Google Ads strategies
• Managing day-to-day campaign execution across multiple accounts
• Collaborating with marketing and creative teams for cohesive campaigns
• Analyzing campaign performance and optimizing strategies
• Staying updated on digital marketing trends and tools

ASSUMPTION: This role requires a strong balance of analytical, creative, and communication skills. The ideal candidate will be comfortable working independently and managing multiple projects simultaneously.

📋 Key Responsibilities

✅ Develop and implement data-driven Google Ads strategies

✅ Manage day-to-day campaign execution, including budgeting, pacing, targeting, and A/B testing

✅ Collaborate with marketing and creative teams to ensure cohesive campaigns

✅ Analyze campaign performance using tools like Google Analytics and third-party attribution tools

✅ Monitor market trends and test new betas and strategies

✅ Communicate results, insights, and strategy updates to internal and external stakeholders

✅ Design content and collaborate with graphic design and content creation teams

✅ Provide landing page feedback to designers and CRO specialists

ASSUMPTION: This role involves a high degree of autonomy and requires strong self-management skills. The ideal candidate will be proactive, detail-oriented, and able to work effectively in a remote setting.

🎯 Required Qualifications

Education: Bachelor’s degree in digital marketing, communication, computer science, or a related field

Experience: 3-5 years of hands-on experience managing Google Ads campaigns, ideally in an eCommerce or direct-response environment

Required Skills:

• Proficient in Google Ads, Google Analytics, Looker Studio, Shopify, and third-party attribution tools
• Strong data analysis skills
• Creative thinking and problem-solving abilities
• Exceptional verbal and written English skills
• Strong project management skills
• Adaptability and flexibility

Preferred Skills:

• Advanced certifications in SEO, SEM, Google Ads, or analytics tools
• Experience with specific eCommerce platforms or direct-response environments

ASSUMPTION: While a degree in a related field is required, the company values practical experience and skills over formal education. Relevant certifications and industry-specific experience are highly desirable.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (AI estimate based on experience level and industry standards)

Benefits:

• Fully remote work
• Impactful voice in shaping media strategies
• Growth opportunities in a dynamic environment
• Continuous learning and professional development
• Competitive compensation with performance-based bonuses
• Vibrant culture and collaborative work environment
• Client impact and high-profile projects

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The salary range provided is an AI estimate based on industry standards for this role and experience level. The actual salary may vary depending on the candidate's skills, experience, and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: Small (11-50 employees) - Offers a close-knit, collaborative work environment with ample opportunities for growth and impact

Founded: 2018 - Relatively new but well-established in the digital marketing industry

Company Description:

• LDX Digital specializes in Google Ads and native advertising
• Committed to delivering exceptional results through data-driven strategies and innovative ad solutions
• Fully remote team with professionals from around the globe

Company Specialties:

• Google Ads management
• Native advertising
• Data-driven digital marketing strategies

Company Website: ldx.digital

ASSUMPTION: LDX Digital's small size and remote nature allow for close collaboration and direct impact on the company's success. This can lead to rapid career growth and development opportunities.

📊 Role Analysis

Career Level: Mid-Level - Requires significant experience and expertise in Google Ads management and digital marketing strategies

Reporting Structure: Reports directly to the Hiring Manager, with close collaboration with marketing, creative, and client teams

Work Arrangement: Fully Remote - Offers flexibility and autonomy, with regular video interviews and team meetings

Growth Opportunities:

• Advancement to senior roles within the media buying team
• Expansion into other areas of digital marketing or management
• Potential to lead high-profile client campaigns and drive significant business impact

ASSUMPTION: This role offers significant growth potential due to the company's small size, remote nature, and focus on client success. The ideal candidate will be proactive, ambitious, and eager to take on new challenges.

🌍 Location & Work Environment

Office Type: Fully Remote - No physical office location

Office Location(s): N/A

Geographic Context:

• Germany - Requires strong English language skills and familiarity with the German market
• Remote work - Offers flexibility and autonomy, with regular virtual team meetings and collaboration
• Global team - Allows for diverse perspectives and cultural exchange

Work Schedule: Full-time (40 hours/week) with flexible scheduling and regular team meetings

ASSUMPTION: The fully remote work environment requires strong self-management skills, clear communication, and effective time management. The ideal candidate will be comfortable working independently and collaborating virtually with a global team.

💼 Interview & Application Insights

Typical Process:

• Click Apply and submit your CV
• Fill in a short survey
• 1-on-1 video interview with HR
• Complete a short test task
• 1-on-1 video interview with Hiring Manager

Key Assessment Areas:

• Google Ads expertise and campaign management skills
• Data analysis and interpretation abilities
• Communication and collaboration skills
• Problem-solving and creative thinking
• Adaptability and flexibility in a remote work environment

Application Tips:

• Highlight relevant experience and achievements in Google Ads campaign management
• Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
• Prepare for interview questions related to campaign strategy, data analysis, and problem-solving
• Demonstrate your ability to work effectively in a remote, global team

ATS Keywords: Google Ads, PPC, campaign management, data analysis, digital marketing, remote work, collaboration, problem-solving

ASSUMPTION: The interview process is designed to assess the candidate's technical skills, communication abilities, and cultural fit within the company's remote, global team.

🛠️ Tools & Technologies

• Google Ads
• Google Analytics
• Looker Studio
• Shopify
• Third-party attribution tools (Triple Whale, Northbeam, etc.)

ASSUMPTION: Proficiency in the listed tools is essential for success in this role. The ideal candidate will be comfortable learning and adapting to new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Data-driven decision making
• Continuous learning and improvement
• Collaboration and teamwork
• Client focus and results orientation

Work Style:

• Autonomous and self-directed
• Adaptable and flexible
• Strong communication and collaboration skills
• Results-driven and performance-focused

Self-Assessment Questions:

• Do you thrive in a remote, autonomous work environment?
• Are you comfortable managing multiple projects and priorities simultaneously?
• Do you have strong communication skills and enjoy collaborating with global teams?
• Are you results-driven and focused on delivering measurable business impact?

ASSUMPTION: LDX Digital values candidates who are self-motivated, adaptable, and comfortable working in a remote, global team. Strong communication skills and a results-driven mindset are essential for success in this role.

⚠️ Potential Challenges

• Managing multiple client campaigns simultaneously, requiring strong project management skills
• Working effectively in a remote, global team with diverse time zones and cultural backgrounds
• Keeping up with the ever-evolving digital marketing landscape and new tools
• Adapting to changing client needs and market trends

ASSUMPTION: The ideal candidate will be proactive, adaptable, and comfortable managing multiple priorities and projects simultaneously. Strong communication skills and cultural awareness will be essential for success in this role.

📈 Similar Roles Comparison

• Compared to traditional in-house media buying roles, this position offers greater flexibility and autonomy, as well as the opportunity to work with a diverse range of clients and industries
• In contrast to agency-side roles, this position focuses exclusively on Google Ads management and does not involve account management or client servicing responsibilities
• Career progression in this role may involve advancing to senior media buying positions, expanding into other areas of digital marketing, or moving into management

ASSUMPTION: This role offers unique opportunities and challenges compared to traditional media buying positions. The ideal candidate will be proactive, adaptable, and eager to take on new challenges in a dynamic, remote work environment.

📝 Sample Projects

• Developing and executing a data-driven Google Ads strategy for an eCommerce client, resulting in a 30% increase in conversions
• Managing a complex, multi-channel PPC campaign for a direct-response client, optimizing performance and reducing cost-per-acquisition by 20%
• Collaborating with a creative team to design and test winning ad creatives and landing pages, improving click-through rates and conversion rates

ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges faced by a Media Buyer - PPC Specialist at LDX Digital. The ideal candidate will have relevant experience and be eager to take on similar projects.

❓ Key Questions to Ask During Interview

• Can you describe the typical structure of a Google Ads campaign managed by LDX Digital?
• How does LDX Digital approach collaboration and communication with global, remote teams?
• What opportunities exist for professional development and career growth within the company?
• How does LDX Digital measure the success of its Google Ads campaigns, and how are these metrics reported to clients?
• Can you provide an example of a challenging Google Ads campaign that LDX Digital has successfully managed?

ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, the company's work environment, and the challenges and opportunities presented by this position.

📌 Next Steps for Applicants

To apply for this position:

• Click the Apply button and submit your CV
• Tailor your resume and cover letter to highlight your relevant experience and skills in Google Ads campaign management and digital marketing
• Prepare for interview questions related to campaign strategy, data analysis, and problem-solving
• Demonstrate your ability to work effectively in a remote, global team
• Follow up with the hiring manager within one week of your interview to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.