Media Buyer- PPC Specialist Remote UE

📌 Core Information

🔹 Job Title: Media Buyer - PPC Specialist (Remote - UE)

🔹 Company: LDX Digital

🔹 Location: United Kingdom (Remote)

🔹 Job Type: Full-time

🔹 Category: Advertising Services

🔹 Date Posted: June 21, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (Solely)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing data-driven Google Ads strategies
• Managing day-to-day campaign execution across multiple accounts
• Collaborating with creative teams and analyzing metrics to optimize performance
• Ensuring alignment with business goals and driving client success

ASSUMPTION: This role requires a strong balance of analytical and creative skills, with a focus on data-driven decision making and continuous optimization.

📋 Key Responsibilities

✅ Developing and implementing Google Ads strategies tailored to target audiences and aligned with business goals

✅ Analyzing campaign performance using tools like Google Analytics, Shopify, and third-party attribution tools

✅ Managing day-to-day campaign execution, including budgeting, pacing, targeting, and A/B testing

✅ Collaborating with marketing and creative teams to ensure cohesive campaigns

✅ Staying updated on PPC trends and testing new betas and strategies

✅ Communicating results, insights, and strategy updates to internal and external stakeholders

✅ Designing content and providing landing page feedback to optimize user experience

ASSUMPTION: This role involves a high degree of autonomy and requires strong self-management skills to balance multiple projects and tight deadlines.

🎯 Required Qualifications

Education: Bachelor’s degree in digital marketing, communication, computer science, or a related field

Experience: 3-5 years of hands-on experience managing Google Ads campaigns, ideally in an eCommerce or direct-response environment

Required Skills:

• Proficiency in Google Ads, Google Analytics, Looker Studio, Shopify, and third-party attribution tools
• Strong data analysis skills and ability to draw insights from numbers
• Creative thinking and ability to test and optimize ad creatives and landing pages
• Exceptional verbal and written English skills
• Strong communication skills to collaborate effectively with stakeholders
• Self-starter with high attention to detail and ability to work autonomously
• Project management skills to manage multiple projects simultaneously
• Adaptability and flexibility to adjust strategies based on analytics, industry trends, and evolving customer needs

Preferred Skills:

• Advanced certifications in SEO, SEM, Google Ads, or analytics tools

ASSUMPTION: Candidates with relevant industry experience and a proven track record of driving results through data-driven strategies will be most successful in this role.

💰 Compensation & Benefits

Salary Range: £35,000 - £50,000 per year (Based on experience and industry standards for the role and location)

Benefits:

• Fully remote work
• Growth opportunities
• Continuous learning and professional development
• Competitive compensation with performance-based bonuses
• Vibrant culture and supportive work environment
• Client impact and high-profile projects

Working Hours: Full-time (40 hours per week, flexible schedule)

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 11-50 employees (Small to medium-sized, offering a close-knit work environment and opportunities for growth)

Founded: 2018 (Established, with a history of growth and success)

Company Description:

• LDX Digital specializes in Google Ads and native advertising, delivering exceptional results for clients through data-driven strategies and innovative ad solutions
• Committed to helping clients achieve scalable, measurable, predictable, and sustainable compounding growth
• Fully remote team with professionals from around the globe, fostering a collaborative and inclusive work environment

Company Specialties:

• Google Ads management
• Native advertising
• Data-driven digital marketing strategies

Company Website: ldx.digital

ASSUMPTION: LDX Digital's focus on data-driven strategies and innovative ad solutions sets it apart in the advertising services industry, offering applicants the opportunity to work on cutting-edge campaigns and drive meaningful results for clients.

📊 Role Analysis

Career Level: Mid-level (Requires relevant experience and a strong foundation in PPC and digital marketing)

Reporting Structure: This role reports directly to the Hiring Manager and works closely with the marketing, creative, and client teams

Work Arrangement: Fully remote, with the flexibility to work from anywhere

Growth Opportunities:

• Progression to senior roles within the PPC team or other departments
• Expanding skills and expertise through continuous learning and professional development
• Gaining experience working with high-profile clients and driving significant business impact

ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in digital marketing and PPC management.

🌍 Location & Work Environment

Office Type: Fully remote (No physical office location)

Office Location(s): United Kingdom (Remote)

Geographic Context:

• The United Kingdom offers a diverse and multicultural work environment, with a strong focus on innovation and technology
• The remote work arrangement allows for flexibility and work-life balance
• The time zone (GMT) facilitates collaboration with team members and clients across different regions

Work Schedule: Full-time (40 hours per week, with flexible hours and the ability to work autonomously)

ASSUMPTION: The fully remote work environment offers applicants the opportunity to work from anywhere, with the flexibility to balance personal and professional responsibilities.

💼 Interview & Application Insights

Typical Process:

• Click Apply and submit your CV
• Fill in a short survey
• 1-on-1 video interview with HR
• Complete a short test task
• 1-on-1 video interview with the Hiring Manager

Key Assessment Areas:

• Google Ads and PPC expertise
• Data analysis and interpretation skills
• Communication and collaboration skills
• Creativity and problem-solving abilities
• Adaptability and cultural fit

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of data-driven strategies and PPC best practices
• Showcase your ability to work autonomously and manage multiple projects
• Prepare examples of successful PPC campaigns you've managed and the results you achieved

ATS Keywords: Google Ads, PPC, data analysis, campaign management, digital marketing, client communication, creative testing, landing page optimization, problem-solving

ASSUMPTION: The interview process is designed to assess candidates' technical skills, cultural fit, and ability to thrive in a remote, performance-driven environment.

🛠️ Tools & Technologies

• Google Ads
• Google Analytics
• Looker Studio
• Shopify
• Third-party attribution tools (e.g., Triple Whale, Northbeam)

ASSUMPTION: Proficiency in these tools is essential for success in this role, and candidates should be comfortable using them to manage campaigns and analyze performance.

👔 Cultural Fit Considerations

Company Values:

• Data-driven decision making
• Continuous learning and improvement
• Collaboration and teamwork
• Client focus and results orientation
• Innovation and creativity

Work Style:

• Autonomous and self-driven
• Performance-focused and results-oriented
• Collaborative and team-oriented
• Adaptable and flexible
• Continuously learning and improving

Self-Assessment Questions:

• Do you thrive in a fast-paced, performance-driven environment?
• Are you comfortable working autonomously and managing multiple projects?
• Do you have a strong data-driven mindset and enjoy analyzing numbers to inform decision-making?
• Are you a creative problem-solver with a passion for digital marketing?
• Do you enjoy collaborating with diverse teams and working with high-profile clients?

ASSUMPTION: LDX Digital values candidates who are data-driven, results-oriented, and passionate about digital marketing, with a strong work ethic and a collaborative mindset.

⚠️ Potential Challenges

• Managing multiple projects and tight deadlines in a fast-paced environment
• Adapting to new tools, trends, and best practices in the ever-evolving PPC landscape
• Working remotely and maintaining productivity without direct supervision
• Balancing client needs and expectations with internal team dynamics

ASSUMPTION: These challenges can be overcome by strong project management skills, adaptability, and a results-oriented mindset.

📈 Similar Roles Comparison

• This role focuses more on data-driven strategies and campaign optimization than traditional media buying roles
• It offers a unique blend of analytical and creative skills, with a strong emphasis on continuous learning and improvement
• Career progression may involve moving into senior roles within the PPC team or exploring other departments within the company

ASSUMPTION: This role offers a distinct combination of skills and responsibilities, setting it apart from other media buying or PPC specialist positions.

📝 Sample Projects

• Developing and executing a data-driven Google Ads strategy for an eCommerce client, resulting in a 30% increase in conversions
• Optimizing a direct-response campaign using A/B testing and landing page feedback, leading to a 25% reduction in cost per acquisition
• Managing a high-profile client's PPC campaign, collaborating with cross-functional teams to ensure cohesive messaging and alignment with business goals

ASSUMPTION: These sample projects demonstrate the data-driven, results-oriented approach required for success in this role.

❓ Key Questions to Ask During Interview

• Can you describe the typical day-to-day responsibilities of this role?
• How does this role collaborate with other departments, such as marketing and creative teams?
• What are the most significant challenges facing the PPC team currently, and how can this role help address them?
• How does LDX Digital support the professional growth and development of its employees?
• What are the key performance indicators (KPIs) for this role, and how are they measured and tracked?

ASSUMPTION: These questions help applicants better understand the role's responsibilities, dynamics, and growth opportunities, as well as the company's performance metrics and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of successful PPC campaigns you've managed and the results you achieved
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.