📌 Core Information
🔹 Job Title: Medicare Lead Generation Specialist
🔹 Company: HealthPartners
🔹 Location: Bloomington, Minnesota, United States
🔹 Job Type: On-site
🔹 Category: Health Care
🔹 Date Posted: July 18, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Growing HealthPartners Medicare membership through direct-to-consumer sales and community outreach
- Delivering presentations to various audiences and representing HealthPartners Medicare and Special Needs Plans
- Building relationships with service providers and advocates for the Medicare population
- Managing personal sales funnel and meeting sales goals
- Providing secondary inbound phone support to internal agents during busy periods
ASSUMPTION: This role requires a balance of public relations, sales, and customer service skills. It involves significant travel and independent work.
📋 Key Responsibilities
✅ Schedule and deliver face-to-face and virtual Medicare community presentations to appropriate audiences (50%)
✅ Develop leads and subsequently sales from meeting attendees (25%)
✅ Provide secondary inbound phone support to internal agents during busy periods (10%)
✅ Maintain up-to-date knowledge of Medicare and Medicaid regulatory requirements and general industry knowledge (At all times)
✅ Work as a team member supporting fellow sales representatives to cooperatively meet or exceed team goals and objectives (At all times)
ASSUMPTION: This role requires strong communication skills, adaptability, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor’s degree with emphasis on business, marketing, communications, health care or 1-2 years of equivalent Medicare plan sales experience
Experience: Current, valid, unrestricted Minnesota driver’s License free of major traffic violations or a pattern of repeated violations for the last 3 years and daily access to a reliable, insured vehicle
Required Skills:
- Knowledge of Original Medicare, Medicare Advantage and Medicare Supplement plans
- Strong public speaking skills and experience
- Consultative sales experience
- Excellent organizational, time management and problem-solving skills
- Intermediate skill level for Microsoft Excel and Word
- Experience working with CRM systems
- Must be able to travel and work independently
Preferred Skills:
- Two or more years of Medicare Plan sales experience
- Business to Business (B2B) sales experience
- Demonstrated knowledge and experience working with Minnesota Medical Assistance (Medicaid) programs and Medicare Special Needs Plans
- Experience using Microsoft Teams
- Previous Medicare certification such as AHIP Medicare Training
- Experience working with Microsoft Dynamics CRM
ASSUMPTION: While a bachelor's degree is preferred, relevant experience may be considered equivalent. Strong communication and sales skills are crucial for success in this role.
💰 Compensation & Benefits
Salary Range: $40,000 - $55,000 per year (Based on industry standards for entry-level Medicare sales roles in Minnesota)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Tuition reimbursement
Working Hours: Full-time, 40 hours per week, with flexible scheduling based on community events and meetings
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: HealthPartners is a non-profit health care organization that provides a wide range of medical services, including hospitals, clinics, and health plans
Company Size: HealthPartners has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration
Founded: HealthPartners was founded in 1957 and has since grown to become one of the largest health care organizations in Minnesota
Company Description:
- HealthPartners offers a comprehensive range of medical services, including emergency care, primary care, specialty clinics, and health plans
- The organization is committed to improving health and well-being through innovative care, education, and community partnerships
- HealthPartners is part of a larger network of health care providers and organizations, allowing for extensive resources and collaboration
Company Specialties:
- Emergency Services
- Primary Care
- Specialty Clinic
- Pharmacy
- Maternity
- Oncology
- Urgent Care
- Diagnostic Imaging
- Same Day Surgery
Company Website: healthpartners.com
ASSUMPTION: HealthPartners' non-profit status and extensive network of services provide unique opportunities for career growth and development within the organization.
📊 Role Analysis
Career Level: This role is an entry-level position, offering opportunities for growth and advancement within the health care industry
Reporting Structure: The Medicare Lead Generation Specialist reports directly to the sales leadership team and collaborates with various internal departments, such as marketing and customer service
Work Arrangement: This role requires frequent travel and independent work, with flexible scheduling based on community events and meetings
Growth Opportunities:
- Advancement to senior sales roles within the organization
- Expansion into other areas of health care, such as clinical or administrative positions
- Development of leadership and management skills through team collaboration and mentorship
ASSUMPTION: Success in this role may lead to opportunities for career advancement within HealthPartners or the broader health care industry.
🌍 Location & Work Environment
Office Type: HealthPartners operates multiple facilities and clinics throughout Minnesota, with this role primarily based at the Bloomington location
Office Location(s): 535 Hospital Road, New Richmond, Wisconsin 54017, US
Geographic Context:
- Bloomington is a suburb of Minneapolis, offering a mix of urban and suburban living with easy access to cultural attractions, outdoor recreation, and educational opportunities
- The Twin Cities metropolitan area has a thriving health care industry, providing ample opportunities for career growth and development
- Minnesota has a diverse and growing population, with a strong emphasis on health and wellness
Work Schedule: Full-time, 40 hours per week, with flexible scheduling based on community events and meetings
ASSUMPTION: The Bloomington location offers a convenient and accessible work environment, with opportunities for collaboration and professional growth within the organization.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and reference verification
- Job offer and onboarding
Key Assessment Areas:
- Communication and presentation skills
- Sales and customer service experience
- Knowledge of Medicare plans and regulations
- Problem-solving and time management skills
- Cultural fit and alignment with HealthPartners' mission and values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for interview questions by researching HealthPartners and the Medicare industry
- Practice your presentation skills and be ready to discuss your sales approach
- Demonstrate your understanding of Medicare plans and regulations
ATS Keywords: Medicare, sales, community outreach, public speaking, consultative sales, CRM, health care, health insurance, Minnesota
ASSUMPTION: The application process for this role may vary depending on the specific needs and preferences of the hiring manager.
🛠️ Tools & Technologies
- Microsoft Excel
- Microsoft Word
- Microsoft Teams
- Microsoft Dynamics CRM
- Various presentation and sales tools, as needed
ASSUMPTION: Familiarity with Microsoft Office Suite and CRM systems is essential for success in this role. Additional tools and technologies may be required based on specific projects or initiatives.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Compassion
- Accountability
- Teamwork
- Innovation
Work Style:
- Collaborative
- Adaptable
- Results-driven
- Patient-centered
- Continuously learning
Self-Assessment Questions:
- Do you share HealthPartners' commitment to improving health and well-being through innovative care, education, and community partnerships?
- Are you comfortable working independently and managing multiple projects simultaneously?
- Do you thrive in a collaborative, team-based environment, and are you committed to supporting your colleagues' success?
ASSUMPTION: HealthPartners values employees who are passionate about improving health and well-being, committed to delivering exceptional care, and dedicated to working collaboratively with their colleagues.
⚠️ Potential Challenges
- Managing a busy schedule with frequent travel and independent work
- Developing and maintaining strong relationships with various service providers and advocates
- Meeting or exceeding sales goals in a competitive market
- Staying up-to-date with Medicare regulations and industry trends
ASSUMPTION: Success in this role requires strong time management, communication, and sales skills, as well as the ability to adapt to changing market conditions and regulatory requirements.
📈 Similar Roles Comparison
- This role is similar to other Medicare sales positions, but may have a stronger focus on community outreach and public relations
- HealthPartners' non-profit status and extensive network of services provide unique opportunities for career growth and development within the organization
- Career paths may include advancement to senior sales roles within the organization or expansion into other areas of health care
ASSUMPTION: While this role shares similarities with other Medicare sales positions, its unique focus on community outreach and public relations sets it apart within the industry.
📝 Sample Projects
- Developing and delivering a presentation on Medicare plans and benefits to a local senior center
- Building relationships with county officials and other service providers to expand HealthPartners' reach within the community
- Managing a sales funnel for a new Medicare Special Needs Plan, from initial contact through enrollment
ASSUMPTION: Sample projects for this role may vary depending on the specific needs and priorities of the organization, but will generally involve community outreach, sales, and customer service activities.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the Medicare sales team currently, and how can this role address them?
- How does HealthPartners support the professional development and growth of its employees in this role?
- What are the key priorities for this role in the first 90 days?
- How does the organization measure success in this role, and what are the expectations for meeting or exceeding sales goals?
- What opportunities exist for collaboration and teamwork within the sales department and across the organization?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success within the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the HealthPartners careers page
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for interview questions by researching HealthPartners and the Medicare industry
- Practice your presentation skills and be ready to discuss your sales approach
- Follow up with the hiring manager within one week of your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
