Medior/Senior SEO specialist

📌 Core Information

🔹 Job Title: Medior/Senior SEO Specialist

🔹 Company: Youvia BV

🔹 Location: Amsterdam, Noord-Holland, Netherlands

🔹 Job Type: Full-time

🔹 Category: Advertising Services

🔹 Date Posted: April 28, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Architecting online visibility and driving growth for clients and Goudengids.nl
• Collaborating with content marketers and SEA specialists to enhance digital presence
• Optimizing website architecture, implementing structured data, and analyzing data using various tools
• Developing and implementing SEO strategies for both clients and Youvia's own platform

ASSUMPTION: This role requires a strong focus on technical SEO and a data-driven approach to strategy development.

📋 Key Responsibilities

✅ Optimize website architecture and implement structured data to improve SEO performance for clients and Goudengids.nl

✅ Analyze data using tools such as Google Analytics, Search Console, Screaming Frog, SEMrush, and Majestic to monitor results and make data-driven decisions

✅ Collaborate with content marketers and SEA specialists to enhance digital presence and drive growth for clients and Goudengids.nl

✅ Develop and implement SEO strategies for both clients and Youvia's own platform

✅ Troubleshoot SEO issues and perform technical audits on various platforms

✅ Create and optimize content for both clients and Goudengids.nl to drive conversions and improve SEO performance

✅ Implement link-building strategies to strengthen domain authority for clients and Goudengids.nl

✅ Optimize local SEO for clients and Goudengids.nl, including Google My Business profiles and local search results

✅ Utilize GEO AI technologies to analyze local search trends, optimize content for specific geographic areas, and improve local search visibility

ASSUMPTION: This role requires a strong technical background and a deep understanding of SEO tools and strategies.

🎯 Required Qualifications

Education: HBO work and thinking level

Experience: At least 3 years in a similar role

Required Skills:

• Proven experience in technical SEO
• Strong data analysis and problem-solving skills
• Excellent communication and client management skills
• Deep knowledge of SEO tools (Google Analytics, Search Console, Screaming Frog, SEMrush, Majestic)
• Strong technical skills (HTML, CSS, JavaScript, PHP, Content Management Systems)
• Up-to-date SEO knowledge and understanding of search engine algorithms

Preferred Skills:

• Knowledge of AI, GEO, and machine learning in relation to SEO strategies

ASSUMPTION: Candidates with a proven track record in technical SEO and a data-driven approach will be most successful in this role.

💰 Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (10% above benchmark)

Benefits:

• Good salary
• Development opportunities and personal growth
• Diverse clients and challenging projects
• Energetic work environment with a cohesive team
• Inspiring location: one week per year working at a location of your choice worldwide
• Aantrekkelijke secundaire voorwaarden (attractive secondary benefits)

Working Hours: 40 hours per week

ASSUMPTION: The salary range is estimated based on industry standards for similar roles and experience levels in the Netherlands.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 51-200 employees

Founded: 1881

Company Description:

• Youvia helps entrepreneurs succeed online without making it complicated
• Offers online marketing solutions for businesses, including SEO, SEA, reviews, and web development
• Provides personal guidance and tailored advice

Company Specialties:

• Online marketing
• SEO
• SEA
• Reviews
• Web development

Company Website: https://www.youvia.nl

ASSUMPTION: Youvia focuses on providing comprehensive online marketing solutions for businesses, with a strong emphasis on personal guidance and tailored advice.

📊 Role Analysis

Career Level: Mid-level to senior

Reporting Structure: This role reports directly to the SEO team lead and works closely with content marketers and SEA specialists

Work Arrangement: On-site, with the option to work one week per year at a location of your choice worldwide

Growth Opportunities:

• Developing expertise in technical SEO and data analysis
• Expanding knowledge of AI, GEO, and machine learning in relation to SEO strategies
• Taking on more responsibilities and potentially leading projects or teams in the future

ASSUMPTION: This role offers opportunities for professional growth and development within the SEO team and the broader online marketing industry.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace

Office Location(s): Amsterdam, Zwolle, and Eindhoven

Geographic Context:

• Amsterdam: Vibrant city with a strong tech industry and a large talent pool
• Zwolle and Eindhoven: Smaller cities with a lower cost of living and a more relaxed pace of life

Work Schedule: Standard office hours with flexibility for remote work one week per year

ASSUMPTION: The location and work environment at Youvia offer a balance between urban convenience and a relaxed atmosphere, with opportunities for remote work to promote work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application review
• Phone or video screening
• On-site or virtual interview with the SEO team lead and a member of the HR team
• Technical assessment or case study
• Final interview with the SEO team lead and a member of the management team

Key Assessment Areas:

• Technical SEO knowledge and skills
• Data analysis and problem-solving abilities
• Communication and client management skills
• Cultural fit and alignment with Youvia's values

Application Tips:

• Highlight your relevant experience and achievements in technical SEO
• Tailor your resume and cover letter to emphasize your data-driven approach and problem-solving skills
• Prepare for the technical assessment or case study by brushing up on your SEO knowledge and tools
• Research Youvia's company culture and values to demonstrate your cultural fit

ATS Keywords: Technical SEO, data analysis, SEO tools, HTML, CSS, JavaScript, PHP, content creation, link building, local SEO, GEO AI optimization

ASSUMPTION: The application process at Youvia is designed to assess candidates' technical skills, data-driven approach, and cultural fit, with a focus on technical SEO and data analysis.

🛠️ Tools & Technologies

• Google Analytics
• Google Search Console
• Screaming Frog
• SEMrush
• Majestic
• HTML
• CSS
• JavaScript
• PHP
• Content Management Systems (WordPress, Lightspeed, Magento, Shopify)
• GEO AI technologies

ASSUMPTION: This role requires proficiency in various SEO tools and technologies, with a focus on data analysis and technical SEO.

👔 Cultural Fit Considerations

Company Values:

• Expertise
• Personal approach
• Result-driven

Work Style:

• Collaborative
• Data-driven
• Problem-solving focused

Self-Assessment Questions:

• Do you have a proven track record in technical SEO and a data-driven approach?
• Are you comfortable working in a collaborative environment and contributing to team goals?
• Do you thrive in a result-driven work environment and enjoy solving complex problems?

ASSUMPTION: Youvia values expertise, a personal approach, and result-driven work, with a focus on collaboration and data-driven decision-making.

⚠️ Potential Challenges

• Keeping up with the latest trends and algorithm changes in SEO
• Managing multiple clients and projects simultaneously
• Balancing technical SEO work with content creation and optimization
• Adapting to a fast-paced, dynamic work environment

ASSUMPTION: This role may present challenges related to staying current in the rapidly evolving field of SEO, managing multiple projects, and adapting to a fast-paced work environment.

📈 Similar Roles Comparison

• Compared to other SEO specialist roles, this position places a stronger emphasis on technical SEO and data analysis
• Youvia's focus on personal guidance and tailored advice sets it apart from other online marketing agencies
• This role offers opportunities for professional growth and development within the SEO team and the broader online marketing industry

ASSUMPTION: This role is unique in its focus on technical SEO and data analysis, with a strong emphasis on personal guidance and tailored advice, and opportunities for professional growth and development.

📝 Sample Projects

• Optimizing website architecture and implementing structured data for a large e-commerce client
• Analyzing local search trends and optimizing content for specific geographic areas to improve local search visibility for a small business
• Developing and implementing an SEO strategy for Youvia's own platform, Goudengids.nl, to drive growth and increase user engagement

ASSUMPTION: These sample projects illustrate the range of responsibilities and the focus on technical SEO, data analysis, and content optimization in this role.

❓ Key Questions to Ask During Interview

• Can you describe the typical SEO strategy development process for clients and Youvia's own platform?
• How does the SEO team collaborate with content marketers and SEA specialists to enhance digital presence and drive growth?
• What opportunities are there for professional growth and development within the SEO team and the broader online marketing industry?
• How does Youvia support work-life balance, and what flexibility is there for remote work?
• What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: These interview questions are designed to gain insight into the day-to-day responsibilities, team dynamics, and growth opportunities in this role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and achievements in technical SEO and data analysis
• Prepare for the technical assessment or case study by brushing up on your SEO knowledge and tools
• Research Youvia's company culture and values to demonstrate your cultural fit
• Follow up with the HR team one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.