📌 Core Information
🔹 Job Title: Member of Marketing, Growth Operations
🔹 Company: Anchorage Digital
🔹 Location: United States (Remote)
🔹 Job Type: Full-Time - Remote
🔹 Category: Marketing
🔹 Date Posted: July 29, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (United States)
🚀 Job Overview
Key aspects of this role include:
- Optimizing marketing campaigns to drive growth and efficiency
- Analyzing performance data to identify improvement opportunities
- Managing and executing complex projects across multiple channels
- Collaborating with cross-functional teams to achieve shared goals
- Continuously learning and adapting to new digital marketing trends
ASSUMPTION: This role requires a high level of analytical thinking, attention to detail, and strong organizational skills. Success in this role will depend on the candidate's ability to work independently and collaboratively, and to make data-driven decisions.
📋 Key Responsibilities
✅ Analyze marketing campaign performance and provide data-driven insights
✅ Identify opportunities for optimization and implement strategies to improve campaign efficiency
✅ Manage and execute complex marketing projects, including ad campaign launches, email automation flows, and A/B tests
✅ Collaborate with cross-functional teams, including marketing, sales, and product, to achieve shared goals
✅ Stay up-to-date with digital marketing trends and tools, and continuously learn and adapt
ASSUMPTION: This role requires a strong focus on data analysis and interpretation, as well as excellent project management skills. The ideal candidate will be comfortable working with data and tools, and have a proven track record of driving growth through marketing optimization.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2+ years of experience in marketing operations, growth marketing, or digital marketing
Required Skills:
- Proven experience in using data analytics tools (e.g., Google Analytics, Tableau, internal dashboards) to derive insights
- Strong understanding of marketing funnels, customer journeys, and key performance indicators (KPIs)
- Excellent organizational skills with a meticulous approach to data and processes
- Ability to work independently and as part of a collaborative team
Preferred Skills:
- Experience with SQL or other programming languages for data manipulation
- Background in A/B testing software and experimentation frameworks
- Familiarity with B2B SaaS marketing
ASSUMPTION: While a degree in marketing or a related field is preferred, candidates with equivalent experience and a strong portfolio of relevant work may also be considered. Additionally, while the role is remote, candidates should be comfortable working in a remote environment and have a reliable internet connection.
💰 Compensation & Benefits
Salary Range: $70,000 - $120,000 per year (based on experience and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Generous PTO and holiday schedule
- Flexible work arrangements
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexible hours and the ability to work remotely
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The actual salary may vary depending on the candidate's qualifications and the company's compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services, specifically digital asset management and cryptocurrency
Company Size: Medium (501-1,000 employees)
Founded: 2017
Company Description:
- Anchorage Digital is a crypto platform that enables institutions to participate in digital assets through custody, staking, trading, governance, settlement, and the industry’s leading security infrastructure.
- The company serves institutions through Anchorage Digital Bank N.A., the only federally chartered crypto bank in the U.S., as well as through offices in Porto, Portugal; Singapore; and Sioux Falls, South Dakota.
- Anchorage Digital is committed to being a welcoming and inclusive workplace for everyone, valuing diversity and celebrating differences.
Company Specialties:
- Digital assets
- Cryptocurrency
- Security
- Custody
- Fintech
- Blockchain
- Software
- Finance
- Trading
- Bitcoin
- Staking
- Governance
- Self-custody
Company Website: https://www.anchorage.com
ASSUMPTION: Anchorage Digital is a rapidly growing company in the digital asset management space, with a strong focus on security and innovation. The company values diversity and inclusion, and is committed to providing a supportive and collaborative work environment.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement
Reporting Structure: This role reports directly to the Head of Growth Marketing
Work Arrangement: Full-time remote work, with the ability to work from anywhere in the United States
Growth Opportunities:
- Advancement to senior roles within the marketing department
- Expansion into other areas of the business, such as product or operations
- Professional development opportunities, including training and mentorship
ASSUMPTION: This role offers significant opportunities for growth and advancement within the company. The ideal candidate will be eager to take on new challenges and expand their skillset over time.
🌍 Location & Work Environment
Office Type: Remote (no physical office)
Office Location(s): United States (remote)
Geographic Context:
- The United States is the primary market for Anchorage Digital, with a strong focus on the East and West coasts
- The company has offices in San Francisco, New York, Porto, Singapore, and Sioux Falls, but employees are welcome to work from anywhere in the United States
- The company offers a flexible work environment, with the ability to work remotely and set one's own schedule
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work remotely
ASSUMPTION: The remote work environment offers a high degree of flexibility and autonomy, but also requires strong self-motivation and time management skills. Candidates should be comfortable working independently and managing their own time.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the hiring manager
- Technical assessment or case study
- Final interview with the team
Key Assessment Areas:
- Data analysis and interpretation skills
- Project management and organizational skills
- Collaboration and communication skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and achievements in marketing operations or digital marketing
- Demonstrate a strong understanding of data analysis and interpretation
- Showcase excellent project management and organizational skills
- Tailor your resume and cover letter to emphasize your fit with the company's mission and values
ATS Keywords: Marketing Operations, Growth Marketing, Digital Marketing, Data Analysis, Project Management, Collaboration, Communication, Remote Work
ASSUMPTION: The application process for this role is likely to be competitive, and candidates should take care to tailor their application materials to highlight their relevant experience and skills. The interview process is likely to focus on data analysis and interpretation skills, as well as cultural fit and alignment with the company's mission and values.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Pardot)
- CRM systems (e.g., Salesforce)
- Campaign execution across digital channels like LinkedIn, Reddit, X, Instagram, and email
- Data analytics tools (e.g., Google Analytics, Tableau, internal dashboards)
- Project management tools (e.g., Asana, Trello)
- SEO/SEM tools (e.g., Google Ads, SEMrush)
- Paid social and retargeting platforms (e.g., Facebook Ads, Google Ads)
ASSUMPTION: The ideal candidate will have experience with a variety of marketing automation, CRM, and data analytics tools, as well as a willingness to learn new tools and platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Security
- Collaboration
- Inclusion
- Integrity
Work Style:
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and flexible
- Self-motivated and independent
Self-Assessment Questions:
- Do you have a strong background in data analysis and interpretation?
- Are you comfortable working independently and managing your own time?
- Do you thrive in a collaborative and team-oriented environment?
- Are you comfortable working in a remote environment and managing your own schedule?
ASSUMPTION: The ideal candidate will be highly analytical and detail-oriented, with a strong background in data analysis and interpretation. They will also be comfortable working independently and managing their own time, while also thriving in a collaborative and team-oriented environment.
⚠️ Potential Challenges
- Managing multiple priorities and campaigns simultaneously, adapting to changing needs
- Working in a fast-paced and dynamic environment, with a high degree of autonomy and flexibility
- Balancing data-driven decision-making with creative and innovative thinking
- Keeping up with the latest trends and developments in digital marketing and cryptocurrency
ASSUMPTION: The ideal candidate will be comfortable working in a fast-paced and dynamic environment, with a high degree of autonomy and flexibility. They will also be able to balance data-driven decision-making with creative and innovative thinking, and keep up with the latest trends and developments in digital marketing and cryptocurrency.
📈 Similar Roles Comparison
- This role is similar to other marketing operations or growth marketing roles, but with a specific focus on the digital asset management and cryptocurrency industry
- The role requires a strong background in data analysis and interpretation, as well as excellent project management and organizational skills
- This role offers significant opportunities for growth and advancement within the company, with a clear path to senior roles within the marketing department or other areas of the business
ASSUMPTION: While this role is similar to other marketing operations or growth marketing roles, it is unique in its focus on the digital asset management and cryptocurrency industry. The ideal candidate will have a strong background in data analysis and interpretation, as well as excellent project management and organizational skills, and be eager to take on new challenges and expand their skillset over time.
📝 Sample Projects
- Analyzing campaign performance data to identify opportunities for optimization and implementing strategies to improve campaign efficiency
- Managing and executing complex marketing projects, including ad campaign launches, email automation flows, and A/B tests
- Collaborating with cross-functional teams to achieve shared goals and drive marketing effectiveness
ASSUMPTION: The ideal candidate will have experience with a variety of marketing automation, CRM, and data analytics tools, as well as a willingness to learn new tools and platforms as needed. They will also be comfortable working in a fast-paced and dynamic environment, with a high degree of autonomy and flexibility.
❓ Key Questions to Ask During Interview
- Can you describe a time when you analyzed campaign performance data to identify opportunities for optimization and implemented strategies to improve campaign efficiency?
- How do you manage multiple priorities and campaigns simultaneously, adapting to changing needs?
- Can you describe a time when you collaborated with cross-functional teams to achieve shared goals and drive marketing effectiveness?
- How do you balance data-driven decision-making with creative and innovative thinking?
- What opportunities are there for growth and advancement within the company?
ASSUMPTION: The ideal candidate will be comfortable discussing their experience with data analysis and interpretation, as well as their ability to manage multiple priorities and campaigns simultaneously, adapt to changing needs, and collaborate with cross-functional teams to achieve shared goals. They will also be able to discuss their approach to balancing data-driven decision-making with creative and innovative thinking, and their interest in growth and advancement opportunities within the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on data analysis and interpretation, project management, and collaboration
- Prepare for the technical assessment or case study by brushing up on your data analysis and interpretation skills
- Prepare for the final interview by researching the company and its mission and values, and thinking about how your skills and experience align with the role and the company's goals
- Follow up with the hiring manager after the interview to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
