(Mid/Senior) Performance Marketing Manager:in - 100% REMOTE - (m/w/d)

📌 Core Information

🔹 Job Title: (Mid/Senior) Performance Marketing Manager:in - 100% REMOTE - (m/w/d)

🔹 Company: Brand Boosting GmbH

🔹 Location: Remote (Headquarters: Albstadt, Baden-Württemberg, Germany)

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: 2025-06-08

🔹 Experience Level: Mid/Senior (2-5 years)

🔹 Remote Status: 100% Remote

🚀 Job Overview

Key aspects of this role include:

• Managing performance marketing campaigns across various platforms
• Implementing SEA measures and developing social media strategies
• Analyzing campaign performance and providing strategic recommendations
• Working directly with clients and presenting results
• Contributing to the growth of a fast-paced, successful agency

ASSUMPTION: This role requires a strong passion for performance marketing and e-commerce, with experience in managing campaigns and familiarity with relevant tools and platforms.

📋 Key Responsibilities

✅ Manage performance marketing campaigns on Facebook, Instagram, Google, and TikTok

✅ Implement SEA measures and develop social media marketing strategies

✅ Create and manage email marketing campaigns, ideally using Shopify Mail

✅ Utilize influencer marketing and UGC management strategies

✅ Set up bulletproof tracking systems to monitor campaign performance

✅ Analyze campaign performance and derive strategic recommendations

✅ Maintain direct client contact and present results in a confident manner

ASSUMPTION: This role involves a high level of autonomy and requires strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience

Experience: 2-5 years of experience in performance marketing, with a focus on e-commerce

Required Skills:

• Proficient in Facebook Business Manager and other relevant platforms
• Experience in A/B testing and data analysis
• Strong communication and presentation skills
• Fluency in German (C1 level or above)

Preferred Skills:

• Experience with Shopify
• Familiarity with influencer marketing and UGC management
• Knowledge of industry trends and creative ideas

ASSUMPTION: Candidates with a proven track record in performance marketing and a passion for e-commerce are strongly encouraged to apply.

💰 Compensation & Benefits

Salary Range: €45,000 - €65,000 per year (based on experience and performance)

Benefits:

• 100% Remote work
• Flexible working hours
• Best tech kit provided
• Participation in decision-making processes
• Support for professional development
• Transparent promotion opportunities and regular salary reviews
• Regular team events and gaming hours
• Open and friendly work atmosphere

Working Hours: Full-time (40 hours per week, with flexible scheduling)

ASSUMPTION: The salary range is based on industry standards for mid-level performance marketing roles in Germany, with consideration for the company's size and remote work arrangement.

📌 Applicant Insights

🔍 Company Context

Industry: Brand Boosting is a young, digital agency specializing in development, e-commerce, and online marketing. They focus on creating strategies tailored to clients' needs, from web development to online store setup and targeted campaign management.

Company Size: Small (11-50 employees), offering a start-up-like environment with a flat hierarchy and open communication.

Founded: 2018, with a headquarters in Albstadt, Baden-Württemberg, Germany.

Company Description:

• Young and dynamic team with a passion for digital solutions
• Focus on developing strategies tailored to clients' needs
• Full-service agency offering web development, e-commerce, and online marketing services

Company Specialties:

• Web development
• E-commerce
• Online marketing

Company Website: http://www.brand-boosting.de

ASSUMPTION: Brand Boosting's small size and focus on digital solutions allow for a high degree of flexibility and creativity in this role.

📊 Role Analysis

Career Level: Mid/Senior level, with opportunities for growth and advancement within the company.

Reporting Structure: This role reports directly to the management team and works closely with other marketing specialists and the client success team.

Work Arrangement: 100% remote, with the option to work from anywhere.

Growth Opportunities:

• Advancement to a senior or management role within the company
• Expanding skills and expertise in performance marketing and e-commerce
• Contributing to the growth and success of the agency

ASSUMPTION: This role offers significant opportunities for professional growth and development within a dynamic and supportive work environment.

🌍 Location & Work Environment

Office Type: Remote (no physical office required)

Office Location(s): Albstadt, Baden-Württemberg, Germany (headquarters)

Geographic Context:

• Albstadt is a mid-sized town in the Swabian Alb region of Baden-Württemberg, Germany
• Known for its natural beauty and outdoor activities
• Offers a high quality of life with affordable living costs

Work Schedule: Full-time (40 hours per week), with flexible scheduling and the ability to work from anywhere.

ASSUMPTION: The remote work arrangement allows for a better work-life balance and the ability to live and work from various locations.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment or case study
• Final interview with the management team

Key Assessment Areas:

• Performance marketing expertise
• Campaign management skills
• Data analysis and strategic thinking
• Communication and presentation skills
• Cultural fit and alignment with company values

Application Tips:

• Highlight relevant experience and achievements in performance marketing
• Tailor your resume and cover letter to emphasize your skills and fit for this role
• Prepare for behavioral and situational interview questions focused on campaign management and problem-solving
• Demonstrate your passion for e-commerce and digital marketing

ATS Keywords: Performance Marketing, E-Commerce, Facebook Advertising, Instagram Advertising, Google Advertising, TikTok Advertising, SEA, Social Media Marketing, Email Marketing, Influencer Marketing, UGC Management, Data Analysis, A/B Testing, Shopify

ASSUMPTION: Brand Boosting uses an Applicant Tracking System (ATS) to filter and manage job applications, so including relevant keywords in your resume and cover letter is essential.

🛠️ Tools & Technologies

• Facebook Business Manager
• Google Ads
• TikTok Ads
• Shopify (preferred, but not required)
• Email marketing tools (e.g., Shopify Mail, Mailchimp)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau)

ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.

👔 Cultural Fit Considerations

Company Values:

• Young and dynamic
• Focused on digital solutions
• Open communication and collaboration

Work Style:

• Highly autonomous and self-driven
• Results-oriented and focused on performance
• Creative and innovative

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you highly self-motivated and able to manage your time effectively?
• Do you have a strong passion for performance marketing and e-commerce?

ASSUMPTION: Candidates who are a strong cultural fit for Brand Boosting will be highly self-driven, results-oriented, and passionate about performance marketing and e-commerce.

⚠️ Potential Challenges

• Managing multiple client campaigns simultaneously
• Keeping up with the fast-paced nature of the digital marketing industry
• Working remotely and maintaining a healthy work-life balance
• Communicating effectively with clients and internal teams

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a proactive approach to communication and collaboration.

📈 Similar Roles Comparison

• This role is similar to other performance marketing manager positions, but with a focus on e-commerce and a remote work arrangement
• Brand Boosting's small size and start-up-like environment offer a higher degree of autonomy and flexibility than larger agencies
• Career progression opportunities may be more limited in a small agency, but offer the chance to make a significant impact on the company's growth and success

ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions in larger agencies or in-house marketing teams.

📝 Sample Projects

• Developing and executing a comprehensive performance marketing strategy for an e-commerce client
• Analyzing campaign performance data to optimize results and maximize ROI
• Managing influencer marketing campaigns and UGC content creation for multiple clients

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role, and candidates should be prepared to discuss their relevant experience and achievements during the interview process.

❓ Key Questions to Ask During Interview

• Can you describe the typical day-to-day responsibilities of this role?
• How does this role contribute to the company's overall growth and success?
• What are the most challenging aspects of working remotely for this role?
• How does the company support the professional development and growth of its employees?
• What are the key performance indicators (KPIs) used to measure success in this role?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare for behavioral and situational interview questions focused on campaign management and problem-solving
• Demonstrate your passion for e-commerce and digital marketing
• Follow up with the hiring manager one week after submitting your application, if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.