📌 Core Information
🔹 Job Title: Middle Creative Marketing Manager (Universe Group)
🔹 Company: Universe Group
🔹 Location: Kyiv, Ukraine
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 10, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing creative marketing strategies to drive user acquisition and retention.
- Collaborating with cross-functional teams to create and execute marketing campaigns.
- Analyzing campaign performance and optimizing marketing spend.
- Staying updated with industry trends and competitor activities.
ASSUMPTION: This role requires a proactive, ambitious, and experienced marketing professional with a strong background in performance marketing and a solid understanding of the creative process.
📋 Key Responsibilities
✅ Develop and execute creative marketing strategies to drive user acquisition and retention.
✅ Collaborate with cross-functional teams to create and execute marketing campaigns.
✅ Analyze campaign performance and optimize marketing spend.
✅ Stay updated with industry trends and competitor activities.
✅ Organize brainstorming sessions to generate effective ideas and write briefs for designers.
ASSUMPTION: The candidate should have experience in creating and testing creative content for performance marketing campaigns and be comfortable working with marketing metrics.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field.
Experience: At least 1 year of experience in performance marketing.
Required Skills:
- Proven experience in performance marketing.
- Strong analytical skills and ability to work with marketing metrics.
- Excellent communication and presentation skills.
- Proficiency in English at an Upper Intermediate level or higher.
Preferred Skills:
- Experience with user acquisition marketing.
- Familiarity with marketing automation tools.
ASSUMPTION: The candidate should have a strong understanding of the creative process and be able to write clear briefs for designers.
💰 Compensation & Benefits
Salary Range: The salary range for this position is not provided. However, based on industry standards for a Middle Creative Marketing Manager with 2-5 years of experience in Kyiv, Ukraine, the estimated salary range is UAH 50,000 - 80,000 per month.
Benefits:
- All-inclusive office with sndancks, lunch, walking paths, and a silent room for focus.
- Development and training opportunities.
- Career growth opportunities.
- Relocation package for candidates outside of Kyiv.
- Competitive social package, including 20 days of paid vacation, health insurance, and support during the war.
- Well-being program, including mental health support and yoga/meditation classes.
Working Hours: Full-time, 40 hours per week.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Technology, Information and Media. Universe Group builds tech businesses, transforming ideas into global products.
Company Size: 51-200 employees. Working at Universe Group offers a dynamic and collaborative environment with opportunities for growth and development.
Founded: 2020. Universe Group was founded with a mission to build tech businesses that transform ideas into global products.
Company Description:
- Universe Group builds tech businesses, transforming ideas into global products.
- The company's products reach over 200 million users in 180 countries, simplifying daily life and creating new development opportunities.
- Universe Group also develops its own R&D center, focusing on researching new ideas, implementing innovative solutions, and launching businesses that will become part of the global technology market.
Company Specialties:
- Product development
- User acquisition
- Marketing and branding
- Innovation and R&D
Company Website: holywater.tech
ASSUMPTION: Universe Group is a fast-growing tech company with a strong focus on innovation and global expansion. The company offers a dynamic and collaborative work environment with opportunities for professional growth and development.
📊 Role Analysis
Career Level: Middle-level marketing professional with 2-5 years of experience in performance marketing.
Reporting Structure: The Middle Creative Marketing Manager will report directly to the Creative Marketing Lead, Daria.
Work Arrangement: On-site, full-time position with a flexible work schedule.
Growth Opportunities:
- Horizontal growth: Develop expertise in a specific marketing discipline or take on additional responsibilities within the current role.
- Vertical growth: Progress into a management role within the marketing team.
- Career path comparison: The Middle Creative Marketing Manager role is a stepping stone to more senior marketing positions within the company.
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with a clear path to advancement within the marketing team.
🌍 Location & Work Environment
Office Type: All-inclusive office with sndancks, lunch, walking paths, and a silent room for focus.
Office Location(s): Kyiv, Ukraine
Geographic Context:
- Kyiv is the capital and largest city of Ukraine, with a population of over 2.9 million people.
- The city is known for its vibrant cultural scene, historical landmarks, and diverse culinary offerings.
- Kyiv is also a major tech hub, with a thriving startup ecosystem and a growing number of international tech companies.
Work Schedule: Full-time, 40 hours per week, with flexible hours and remote work options available.
ASSUMPTION: Kyiv offers a dynamic and vibrant work environment, with a strong tech industry and a high quality of life.
💼 Interview & Application Insights
Typical Process:
- Online application review.
- Phone or video screening.
- On-site or virtual interview with the hiring manager, Daria.
- Final decision and offer.
Key Assessment Areas:
- Performance marketing experience.
- Creative development skills.
- Analytical skills and data-driven decision-making.
- Communication and presentation skills.
- Cultural fit and alignment with company values.
Application Tips:
- Highlight relevant performance marketing experience and achievements in your resume.
- Tailor your cover letter to emphasize your creative development skills and cultural fit with Universe Group.
- Prepare examples of successful marketing campaigns you've worked on and the results you've achieved.
ATS Keywords: Performance marketing, creative development, marketing metrics, user acquisition, campaign optimization, industry trends, competitor analysis.
ASSUMPTION: The application process for this role is competitive, and candidates should highlight their relevant experience and skills to increase their chances of success.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Analytics tools (e.g., Google Analytics, Mixpanel)
- Project management tools (e.g., Asana, Trello)
- Design tools (e.g., Sketch, Figma)
ASSUMPTION: The candidate should have experience with marketing automation tools, analytics tools, and project management tools.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Continuous learning
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Data-driven and results-focused
- Continuously learning and improving
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced work environment?
- Are you comfortable working collaboratively and taking on feedback from team members?
- Do you have a strong data-driven approach to decision-making?
- Are you committed to continuous learning and improvement?
ASSUMPTION: The ideal candidate for this role will be comfortable working in a dynamic and fast-paced environment, collaborating effectively with team members, and making data-driven decisions.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic environment may require adaptability and flexibility.
- Collaborating with cross-functional teams may require strong communication and project management skills.
- Analyzing campaign performance and optimizing marketing spend may require a strong understanding of marketing metrics and data analysis.
- Staying updated with industry trends and competitor activities may require a significant time investment.
ASSUMPTION: The candidate should be prepared to work in a fast-paced and dynamic environment, collaborate effectively with cross-functional teams, and stay updated with industry trends and competitor activities.
📈 Similar Roles Comparison
- This role is similar to a Marketing Manager or Senior Marketing Manager position, but with a focus on creative development and performance marketing.
- Industry-specific context: The tech industry is highly competitive, with a strong focus on innovation and data-driven decision-making.
- Career path comparison: This role offers a clear path to advancement within the marketing team, with opportunities for horizontal and vertical growth.
ASSUMPTION: This role is similar to a Marketing Manager or Senior Marketing Manager position, but with a unique focus on creative development and performance marketing within the tech industry.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new product feature, resulting in a 20% increase in user acquisition.
- Analyzing campaign performance and optimizing marketing spend to improve ROI by 15%.
- Collaborating with cross-functional teams to create and execute a marketing campaign that drove a 30% increase in user engagement.
ASSUMPTION: These sample projects demonstrate the candidate's ability to develop and execute marketing campaigns, analyze campaign performance, and collaborate with cross-functional teams to drive results.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the company?
- What are the key challenges facing the marketing team, and how can this role help address them?
- What opportunities are there for growth and development within the marketing team?
- What is the company's approach to work-life balance, and how does this role fit into that?
ASSUMPTION: These key questions will help the candidate understand the priorities, challenges, and growth opportunities for the role, as well as the company's approach to work-life balance.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Careers page on the Universe Group website.
- Tailor your resume to highlight your relevant performance marketing experience and achievements.
- Write a cover letter emphasizing your creative development skills and cultural fit with Universe Group.
- Prepare examples of successful marketing campaigns you've worked on and the results you've achieved.
- Follow up with the hiring manager, Daria, one week after submitting your application to express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
