📌 Core Information
🔹 Job Title: Paid Search Executive
🔹 Company: Dentsu
🔹 Location: Leeds, Manchester
🔹 Job Type: Full-Time, Permanent
🔹 Category: Marketing & Advertising
🔹 Date Posted: August 7, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: Hybrid (Leeds office)
🚀 Job Overview
Key aspects of this role include:
- Managing and optimizing paid search campaigns for clients
- Collaborating with internal teams and clients to drive performance
- Monitoring campaign performance and providing regular reports
- Contributing to strategic planning and recommendations
ASSUMPTION: This role requires a strong understanding of paid search principles and best practices, as well as excellent analytical and communication skills.
📋 Key Responsibilities
✅ Assist in the development and implementation of paid search strategies
✅ Execute day-to-day management of paid search campaigns, including setup, optimization, monitoring, and reporting
✅ Monitor campaign performance metrics and KPIs, providing regular reports and insights to internal teams and clients
✅ Support the Paid Search Manager in client communication, campaign planning, and strategic recommendations, adhering to Dentsu’s QA policies and procedures
✅ Collaborate with clients, internal planning teams, and platform reps to drive best in class performance
ASSUMPTION: The role involves a high level of attention to detail and the ability to work independently and as part of a team.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: 0-2 years of experience managing and planning paid search campaigns, preferably in an agency or client-facing environment
Required Skills:
- Proficiency in managing and planning campaigns across Google Ads and Microsoft Ads
- Strong understanding of paid search principles and best practices
- Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions
- Exceptional communication and interpersonal skills, with the ability to effectively interact with clients and internal teams
Preferred Skills:
- Experience on SA360 or international search engines
ASSUMPTION: While not explicitly stated, a working knowledge of other marketing channels and tools would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: £25,000 - £35,000 per annum (based on industry standards for entry-level paid search roles in the UK)
Benefits:
- Company-provided Medical Healthcare
- Generous Pension provisions
- Health and Wellness benefits
- Volunteering days
- Life Assurance
- Working in diverse teams where you can make a real impact
- Exciting and rewarding environment
- Varied work across industries
Working Hours: 37.5 hours per week, Monday to Friday, with flexibility for hybrid working
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level paid search roles in the UK. Actual salary may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 10,001+ employees
Founded: 1901 (as a holding company for Dentsu Inc.)
Company Description:
- Dentsu is a global leader in sales, marketing, customer experience, and retention, helping clients win while ensuring customer growth and experience is at the forefront of their business
- The company specializes in marketing communications, advertising, media planning, media buying, people-based marketing, creative, innovation, data, and technology
- Dentsu is committed to diversity, inclusion, and work-life balance, offering flexible working arrangements and accommodations for employees with disabilities or medical conditions
Company Specialties:
- Media Planning & Buying
- Creative & Content
- Data & Technology
- Customer Experience & Commerce
Company Website: dentsu.com
ASSUMPTION: Dentsu's large size and global presence offer opportunities for career growth and exposure to diverse clients and industries.
📊 Role Analysis
Career Level: Entry-level to mid-level
Reporting Structure: Reports directly to the Paid Search Manager
Work Arrangement: Hybrid (Leeds office, 2-3 days per week)
Growth Opportunities:
- Progression to Senior Paid Search Executive or similar roles within the team or agency
- Expanding skills and knowledge across other marketing channels and tools
- Potential opportunities to work on international accounts or projects
ASSUMPTION: This role offers opportunities for career growth and development within the agency and the broader marketing industry.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Leeds (East Parade), Manchester (Bonded Warehouse)
Geographic Context:
- Leeds: A vibrant city in West Yorkshire, known for its cultural attractions, shopping, and dining options
- Manchester: A major city in Greater Manchester, known for its rich history, vibrant culture, and diverse industries
Work Schedule: Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for hybrid working
ASSUMPTION: Both Leeds and Manchester offer a mix of urban and suburban living, with easy access to public transportation and amenities.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the hiring manager
- In-person or virtual interview with the team
- Final interview with the department head or director
Key Assessment Areas:
- Paid search knowledge and experience
- Analytical and problem-solving skills
- Communication and interpersonal skills
- Cultural fit and alignment with Dentsu's values
Application Tips:
- Highlight relevant paid search experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and your fit with Dentsu's values
- Prepare examples of your work and be ready to discuss your approach to paid search campaign management
ATS Keywords: Paid Search, Google Ads, Microsoft Ads, SA360, Campaign Management, Data Analysis, Client Communication, Strategic Planning
ASSUMPTION: Dentsu's application process may involve assessments or case studies to evaluate candidates' skills and fit for the role.
🛠️ Tools & Technologies
- Google Ads
- Microsoft Ads
- SA360 (optional)
- Data analysis tools (e.g., Google Analytics, Excel)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with additional marketing tools and platforms may be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Innovation
- Inclusion
- Sustainability
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you thrive in a collaborative, team-based environment?
- Are you comfortable working with data and using it to inform decision-making?
- Can you adapt to changes in priorities and workloads?
ASSUMPTION: Dentsu values diversity and inclusion, and encourages applicants from all backgrounds to apply.
⚠️ Potential Challenges
- Managing multiple campaigns and clients simultaneously
- Keeping up with industry trends and best practices
- Working in a fast-paced, dynamic environment
- Adapting to changes in client priorities and market conditions
ASSUMPTION: These challenges can be overcome through strong organizational skills, continuous learning, and effective communication with clients and internal teams.
📈 Similar Roles Comparison
- Compared to other paid search roles, this position offers a blend of strategic planning and hands-on campaign management
- Dentsu's global presence provides opportunities to work on international accounts and projects
- Career progression may involve moving into specialized or management roles within the agency
ASSUMPTION: This role offers a unique blend of responsibilities and opportunities for growth within the agency and the broader marketing industry.
📝 Sample Projects
- Managing a paid search campaign for a retail client, optimizing performance, and driving sales growth
- Collaborating with the creative team to develop and implement a paid search strategy for a new product launch
- Analyzing campaign performance data to identify trends and make data-driven recommendations for improvement
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role fit into the broader team and agency structure?
- What opportunities are there for professional development and growth within the agency?
- How does Dentsu support work-life balance for its employees?
- What is the company's approach to diversity, inclusion, and belonging?
ASSUMPTION: These questions demonstrate your interest in the role and the company, and help you better understand the work environment and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Dentsu careers portal
- Tailor your resume and cover letter to highlight your relevant paid search experience and skills
- Prepare examples of your work and be ready to discuss your approach to paid search campaign management
- Follow up with the hiring manager one week after your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
