📌 Core Information
🔹 Job Title: Paid Search Supervisor
🔹 Company: Tombras
🔹 Location: Knoxville, TN & Atlanta, GA
🔹 Job Type: Full-Time
🔹 Category: Advertising Services
🔹 Date Posted: July 28, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Relocation assistance may be offered)
🚀 Job Overview
Key aspects of this role include:
- Managing Google & Microsoft Ad campaigns for key clients
- Campaign creation, optimization, and billing
- Client communication and reporting
- Team training and strategy development
- Collaboration with agency teams
ASSUMPTION: This role requires a balance of hands-on campaign management and strategic thinking, with a focus on client relationships and team development.
📋 Key Responsibilities
✅ Monitor and optimize Google Ads and Microsoft Ads campaigns across multiple clients and types
✅ Campaign building, ad copy writing, keyword research, budget pacing, audience research, brand safety monitoring, billing, daily/weekly/monthly optimization tasks, reporting, insight creation, strategy ideation, client communication
✅ Coordinate with managers and directors, work with agency teams (billing, account service, analytics, social, integrated media)
✅ Drive campaign strategy, bring new channels and tactics
✅ Work with supervisor and department leadership, raise hand for additional tasks, seek opportunities and utilize learning resources
✅ Help create and launch new campaigns with accuracy across all requirements
✅ Utilize campaign tools (Google Ads Editor, Microsoft Ads Editor), ensure accuracy.
ASSUMPTION: This role involves a mix of tactical execution and strategic planning, with a strong emphasis on client communication and team collaboration.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: 3+ years of experience within an advertising agency
Required Skills:
- Intimate knowledge of website analytics programs (Google Analytics, Adobe Omniture, etc.)
- Google AdWords certifications - with 1-2 years' experience with Google AdWords and Bing Ads
- Proven success in optimizing and growing PPC campaigns with an executional understanding of Search, Performance Max (Shopping, Local), Apps, YouTube, Discovery, GDN etc.
- Possess a well-developed analytical ability and a proven track record of extracting tangible insights from large data sets.
- Experience managing multi-million dollar campaigns for enterprise clients
- Proven track record of successful client relationship development
Preferred Skills:
- Experience working with various CMS environments (WordPress, Joomla, Drupal, MODX, Magento, etc.)
ASSUMPTION: Given the role's focus on campaign management and client communication, strong analytical skills and client relationship experience are crucial.
💰 Compensation & Benefits
Salary Range: $65,000 - $85,000 per year (Based on industry standards for a Paid Search Supervisor role with 3-5 years of experience)
Benefits:
- Family-oriented environment
- Dog-friendly offices
- Unlimited PTO
- Generous parental leave for primary and non-primary caregivers
- Medical (PPO or High Deductible option) for employee + dependents
- 401(k) Participation
- Employer-paid Dental & Vision
- Promotions from within and varied career development opportunities
- New, Modern building in Downtown Knoxville
Working Hours: Full-time, typically 9:00 AM - 5:00 PM, Monday - Friday, with flexibility for project needs
ASSUMPTION: The salary range is based on industry standards for a Paid Search Supervisor role with 3-5 years of experience, and the benefits listed are based on the company's provided information.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 201-500 employees (Mid-size)
Founded: 1946
Company Description:
- Full-service agency with a digital mindset
- One of the top independent agencies in North America
- Focused on connecting data and creativity for business results
Company Specialties:
- Branding
- Marketing
- Advertising
- Digital
- Media
- Public Relations
- Social Media
- Direct Marketing
- Mobile
- Search Engine Optimization
Company Website: http://www.tombras.com
ASSUMPTION: Tombras is a well-established, mid-size advertising agency with a strong focus on digital marketing and a proven track record of success.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and development
Reporting Structure: Reports to the Paid Search Manager or Director
Work Arrangement: On-site, with potential for hybrid or remote work in the future
Growth Opportunities:
- Advancement to Paid Search Manager or Director roles
- Expansion into other areas of digital marketing or account management
- Professional development through training and mentorship opportunities
ASSUMPTION: This role offers opportunities for career growth and development within the agency's paid search team and beyond.
🌍 Location & Work Environment
Office Type: Modern, downtown office locations in Knoxville, TN, and Atlanta, GA
Office Location(s): 620 S Gay St, Knoxville, TN 37902, US & 1776 Peachtree St NW, Atlanta, Georgia 30309, US
Geographic Context:
- Knoxville, TN: A mid-sized city with a growing tech and creative scene, offering a lower cost of living compared to larger cities
- Atlanta, GA: A major city with a thriving tech and creative industry, offering a diverse range of cultural and entertainment options
Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM, with flexibility for project needs
ASSUMPTION: The office locations offer modern, collaborative work environments in vibrant urban areas, with the potential for relocation assistance.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the Hiring Manager
- On-site or virtual interview with the Paid Search Manager/Director and team members
- Final interview with the Director of Paid Media or another senior leader
Key Assessment Areas:
- Campaign management skills and strategic thinking
- Client communication and relationship-building abilities
- Analytical skills and data-driven decision-making
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and achievements in campaign management and optimization
- Demonstrate strong analytical skills and data-driven decision-making
- Showcase your ability to build and maintain strong client relationships
- Tailor your resume and cover letter to emphasize your fit for the role and company
ATS Keywords: Paid Search, Google Ads, Microsoft Ads, Campaign Management, Optimization, Client Relationship, Analytics, Strategic Thinking
ASSUMPTION: The interview process will focus on assessing the candidate's technical skills, strategic thinking, and cultural fit, with a strong emphasis on campaign management and client communication.
🛠️ Tools & Technologies
- Google Ads Editor
- Microsoft Ads Editor
- Google Analytics
- Adobe Omniture (or other analytics platforms)
- CMS environments (WordPress, Joomla, Drupal, MODX, Magento, etc.)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Connecting Data & Creativity for Business Results
- Family-oriented environment
- Collaboration and teamwork
- Continuous learning and improvement
Work Style:
- Data-driven and analytical
- Strategic and forward-thinking
- Collaborative and team-oriented
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you thrive in a data-driven environment and enjoy extracting insights from large data sets?
- Are you able to balance tactical execution with strategic thinking?
- Do you have strong communication skills and enjoy building relationships with clients and team members?
- Are you comfortable working in a fast-paced, dynamic agency environment?
ASSUMPTION: Successful candidates will demonstrate a strong fit with the company's values and work style, with a particular emphasis on data-driven decision-making, strategic thinking, and client communication.
⚠️ Potential Challenges
- Managing multiple campaigns and clients simultaneously
- Keeping up with industry trends and best practices in paid search
- Balancing tactical execution with strategic planning and client communication
- Working in a fast-paced, dynamic agency environment
ASSUMPTION: These challenges are inherent to the role and require strong organizational skills, adaptability, and a focus on continuous learning and improvement.
📈 Similar Roles Comparison
- Paid Search Manager: More senior role with additional team management responsibilities
- Paid Search Analyst: Junior role focused on campaign execution and optimization
- SEO Specialist: Focuses on organic search engine optimization rather than paid search
ASSUMPTION: This role is a mid-level position that requires a balance of tactical execution and strategic thinking, with opportunities for growth and development within the paid search team and beyond.
📝 Sample Projects
- Developing and executing a comprehensive paid search strategy for a new client
- Optimizing an existing campaign to improve performance and reduce costs
- Managing a multi-million dollar campaign for an enterprise client, with a focus on driving results and exceeding client objectives
ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges faced by the Paid Search Supervisor, from strategic planning to tactical execution and client communication.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the paid search department?
- How does the agency support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the agency approach work-life balance, and what resources are available to support it?
- What are the most rewarding aspects of working in this role and at Tombras?
ASSUMPTION: These questions are designed to provide insight into the role's day-to-day responsibilities, team dynamics, and the company's commitment to employee growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare for the interview by researching the company and role, and practicing common interview questions
- Follow up with the hiring manager after the interview to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
