📌 Core Information
🔹 Job Title: Paid Search Supervisor
🔹 Company: Tombras
🔹 Location: Knoxville, TN
🔹 Job Type: Full-Time
🔹 Category: Advertising Services
🔹 Date Posted: July 10, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing Google and Microsoft Ad campaigns for key accounts
- Campaign creation, optimization, and billing
- Client communication and reporting
- Strategic planning and team training
ASSUMPTION: This role requires a high level of autonomy and strategic thinking, with a focus on driving client success through effective paid search management.
📋 Key Responsibilities
✅ Monitor and optimize Google Ads and Microsoft Ads campaigns across multiple clients and types
✅ Campaign building, ad copy writing, keyword research, budget pacing, audience research, brand safety monitoring, billing, daily/weekly/monthly optimization tasks, reporting, insight creation, strategy ideation, client communication
✅ Coordinate with managers and directors, work with agency teams (billing, account service, analytics, social, integrated media)
✅ Drive campaign strategy, bring new channels and tactics
✅ Work with supervisor and department leadership, raise hand for additional tasks, seek opportunities and utilize learning resources
✅ Help create and launch new campaigns with accuracy across all requirements
✅ Utilize campaign tools (Google Ads Editor, Microsoft Ads Editor), ensure accuracy.
ASSUMPTION: This role involves a mix of hands-on campaign management and strategic planning, with a strong focus on client communication and team collaboration.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: 3+ years of experience within an advertising agency
Required Skills:
- Intimate knowledge of website analytics programs (Google Analytics, Adobe Omniture, etc.)
- Google AdWords certifications - with 1-2 years' experience with Google AdWords and Bing Ads
- Proven success in optimizing and growing PPC campaigns with an executional understanding of Search, Performance Max (Shopping, Local), Apps, YouTube, Discovery, GDN etc.
- Possess a well-developed analytical ability and a proven track record of extracting tangible insights from large data sets.
- Experience managing multi-million dollar campaigns for enterprise clients
- Proven track record of successful client relationship development
Preferred Skills:
- Experience working with various CMS environments (WordPress, Joomla, Drupal, MODX, Magento, etc.)
ASSUMPTION: Candidates should have a strong background in paid search management, with a proven track record of driving client success through data-driven strategies.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Paid Search Supervisor role with 3-5 years of experience in the Knoxville area)
Benefits:
- Family-oriented environment
- Dog-friendly offices
- Unlimited PTO
- Generous parental leave for primary and non-primary caregivers
- Medical (PPO or High Deductible option) for employee + dependents
- 401(k) Participation
- Employer-paid Dental & Vision
- Promotions from within and an atmosphere allowing for varied and rapid career development
- New, Modern building in Downtown Knoxville
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM with occasional overtime as needed
ASSUMPTION: The salary range is based on industry standards for the Knoxville area and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 201-500 employees (Mid-size)
Founded: 1946
Company Description:
- Tombras is a 450+ person, full-service agency with a digital mindset
- One of the top independent agencies in North America
- United by the philosophy: Connecting Data & Creativity for Business Results.®
Company Specialties:
- Branding
- Marketing
- Advertising
- Digital
- Media
- Public Relations
- Social Media
- Direct Marketing
- Mobile
- and Search Engine Optimization
Company Website: http://www.tombras.com
ASSUMPTION: Tombras is a well-established, mid-size advertising agency with a strong focus on digital marketing and a commitment to data-driven creativity.
📊 Role Analysis
Career Level: Mid-level to Senior
Reporting Structure: Reports directly to the Paid Search Manager or Director
Work Arrangement: On-site, with occasional remote work possible
Growth Opportunities:
- Potential for career advancement within the agency
- Opportunities to work on high-profile client accounts
- Chance to develop and mentor junior team members
ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to advance within the agency and take on more strategic responsibilities.
🌍 Location & Work Environment
Office Type: Modern, downtown location
Office Location(s): 620 S Gay St, Knoxville, TN 37902, US
Geographic Context:
- Knoxville is a mid-sized city in East Tennessee, with a population of around 187,000
- Known for its vibrant arts scene, outdoor activities, and historic sites
- Home to the University of Tennessee and several Fortune 500 companies
Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM with occasional overtime as needed
ASSUMPTION: The work environment at Tombras is collaborative and creative, with a strong focus on data-driven decision making and client success.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR department
- In-depth interview with the Paid Search Manager or Director
- Final interview with the agency's leadership team
Key Assessment Areas:
- Paid search management skills
- Analytical ability
- Client communication and relationship-building skills
- Strategic thinking and problem-solving
Application Tips:
- Highlight your experience with Google AdWords and Bing Ads, as well as your track record of driving client success
- Tailor your resume and cover letter to emphasize your relevant skills and experience
- Prepare for behavioral interview questions that focus on your problem-solving skills, client communication, and strategic thinking
ATS Keywords: Paid Search, Google Ads, Microsoft Ads, PPC, Campaign Management, Client Communication, Strategic Planning, Team Training
ASSUMPTION: The application process at Tombras is competitive, with a strong focus on assessing candidates' paid search management skills, analytical ability, and client communication skills.
🛠️ Tools & Technologies
- Google Ads Editor
- Microsoft Ads Editor
- Google Analytics
- Adobe Omniture (or other web analytics tools)
- Various CMS environments (WordPress, Joomla, Drupal, MODX, Magento, etc.)
ASSUMPTION: Candidates should be comfortable using a variety of paid search management tools, as well as web analytics and CMS platforms.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Collaboration and teamwork
- Client-centric focus
- Continuous learning and improvement
Work Style:
- Fast-paced and dynamic
- Data-driven and analytical
- Collaborative and team-oriented
- Client-focused and results-driven
Self-Assessment Questions:
- Do you thrive in a fast-paced, data-driven environment?
- Are you comfortable working collaboratively with a diverse team of stakeholders?
- Do you have a proven track record of driving client success through strategic paid search management?
ASSUMPTION: Candidates should be comfortable working in a fast-paced, data-driven environment and have a strong client-centric focus.
⚠️ Potential Challenges
- Managing multiple client accounts simultaneously
- Keeping up with the latest trends and best practices in paid search management
- Balancing hands-on campaign management with strategic planning and team training
- Occasional overtime and on-call responsibilities
ASSUMPTION: This role may present challenges in terms of workload, time management, and staying up-to-date with industry trends, but offers strong growth potential for the right candidate.
📈 Similar Roles Comparison
- Unlike other paid search roles, this position requires a strong focus on strategic planning and team training, in addition to hands-on campaign management
- Tombras is a well-established, mid-size agency with a strong focus on data-driven creativity, unlike some smaller or more specialized agencies
- This role offers strong growth potential, with opportunities to advance within the agency and take on more strategic responsibilities
ASSUMPTION: This role is unique in its focus on both hands-on campaign management and strategic planning, and offers strong growth potential for the right candidate.
📝 Sample Projects
- Developing and implementing a comprehensive paid search strategy for a major retail client
- Optimizing a multi-million dollar campaign for an enterprise-level B2B client
- Training and mentoring junior team members on best practices in paid search management
ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges that candidates may face in this role, from strategic planning to hands-on campaign management and team training.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Paid Search department?
- How does Tombras support the professional development and growth of its employees?
- What are the biggest challenges facing the Paid Search team currently, and how can this role help address them?
- How does Tombras approach client communication and relationship-building in the Paid Search department?
- What opportunities are there for growth and advancement within the agency for this role?
ASSUMPTION: These interview questions are designed to help candidates better understand the team dynamics, professional development opportunities, and growth potential within the agency.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experience with paid search management, Google AdWords, and Bing Ads
- Prepare for behavioral interview questions that focus on your problem-solving skills, client communication, and strategic thinking
- Research Tombras' company culture and values to demonstrate your fit for the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
