📌 Core Information
🔹 Job Title: Paid Social Director
🔹 Company: Jellyfish
🔹 Location: Sydney, New South Wales, Australia
🔹 Job Type: Full-time
🔹 Category: Advertising Services
🔹 Date Posted: 2025-06-16
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (up to 60% remote work)
🚀 Job Overview
Key aspects of this role include:
- Leadership of the Paid Social team and management of a portfolio of clients across Australia and the APAC region
- Development of Jellyfish's paid social media offering and support for roll-out of methodologies across international offices
- Collaboration with Director-level peers across capabilities to evaluate new technologies, formats, data sources, media, and technology vendors
- Contribution to measurable success in growing the agency's revenue and profitability from social media
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of paid social media platforms and trends.
📋 Key Responsibilities
✅ Work with the Regional Head of Paid Media and other Director-level peers to evaluate new technologies, formats, data sources, media, and technology vendors on both a global and local scale
✅ Act as the lead for the Jellyfish social team and actively lead and manage a portfolio of Paid Social clients across Australia and the APAC region, in conjunction with a team of Paid Social direct reports
✅ Ensure the correct level of time and resource is being allocated to campaigns and that client budgets are being effectively used
✅ Support the business development team with pitches and developing the paid social team so that they too can contribute to winning client pitches
ASSUMPTION: This role involves a mix of strategic planning, hands-on campaign management, and team leadership, requiring strong organizational skills and the ability to multitask.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 7+ years of experience within Paid Social
Required Skills:
- Proficiency in working across integrated digital marketing campaigns that may require cross-channel collaboration with PPC, SEO, Display, Content Marketing, Email, and Creative strategists
- Significant channel management expertise with LinkedIn, Meta, and TikTok
- Experience working with B2B SAAS clients
- Client-centric approach, with a focus on building long-lasting relationships and adding value to clients' businesses
- Strong process improvement skills, with the ability to streamline and automate processes
- Creative problem-solving skills, with the ability to generate unique ideas and experiment with new methods and technologies to solve complex issues
- Excellent team collaboration skills, with the ability to work effectively with team members to achieve common goals and value diverse contributions
- Strong problem-solving skills, with the ability to collaborate with appropriate people to evaluate different options and find practical solutions
Preferred Skills:
- Experience working with global and international teams
- Fluency in additional languages
ASSUMPTION: Candidates with experience in similar roles, familiarity with global markets, and additional language skills may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: AU$150,000 - AU$180,000 per annum (based on industry standards for a Director-level role in Sydney)
Benefits:
- Discretionary annual bonus scheme
- Remote work flexibility (up to 60% of days)
- Paid day for self-development each month
- Unlimited online courses through Jellyfish Learn
- Paid leave for primary and secondary caregivers
- Support for returning primary caregivers
Working Hours: Full-time, with flexible working hours between 8:00 AM and 6:30 PM
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Sydney. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 1,001-5,000 employees (Large)
Founded: 2005
Company Description:
- Jellyfish is a global digital marketing agency that combines tech enthusiasts, creative minds, and media and data experts to empower clients along their digital journey
- The company focuses on reinventing media activation and crafting influential stories for global clients and their customers
- Jellyfish values diverse perspectives and inclusive collaboration, fostering an innovative and strategic approach to digital marketing
Company Specialties:
- Digital Strategy
- Search
- Analytics
- Integrated Campaign Planning
- Design & Build
- Creative
- Conversion Optimization
- Training
- Video Production & Animation
- Paid Media
- Email
- Organic Social
- and Paid Social
Company Website: http://www.jellyfish.com
ASSUMPTION: Jellyfish's large size and global presence offer opportunities for career growth and international exposure.
📊 Role Analysis
Career Level: Director
Reporting Structure: Reports directly to the Regional Head of Paid Media in APAC
Work Arrangement: Hybrid (up to 60% remote work)
Growth Opportunities:
- Potential to progress to a regional or global leadership role within the Paid Media capability
- Opportunities to work on international projects and collaborate with global teams
- Access to professional development resources, such as Jellyfish Learn, to enhance skills and advance career growth
ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in paid social media and digital marketing.
🌍 Location & Work Environment
Office Type: Hybrid (combination of on-site and remote work)
Office Location(s): Sydney, New South Wales, Australia
Geographic Context:
- Sydney is the largest city in Australia, with a vibrant and dynamic business environment
- The city offers a high standard of living, with a range of cultural, recreational, and entertainment options
- Sydney has a temperate climate, with mild winters and warm summers
Work Schedule: Full-time, with flexible working hours between 8:00 AM and 6:30 PM
ASSUMPTION: Sydney's large and diverse job market, coupled with its high quality of life, makes it an attractive location for professionals in the digital marketing industry.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-depth interview with the hiring manager and/or team members
- Final interview with the Regional Head of Paid Media in APAC
- Background check and offer extension
Key Assessment Areas:
- Paid social media expertise and strategic thinking
- Leadership and team management skills
- Client management and relationship-building abilities
- Problem-solving and process improvement skills
Application Tips:
- Highlight relevant experience and achievements in paid social media and digital marketing
- Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
- Prepare examples of successful paid social media campaigns or projects you've led
ATS Keywords: Paid Social, Director, Paid Media, Social Media, Digital Marketing, Client Management, Team Leadership, Process Improvement, B2B SAAS, LinkedIn, Meta, TikTok
ASSUMPTION: Applicants should focus on demonstrating their expertise in paid social media and digital marketing, as well as their ability to lead and manage teams and client relationships.
🛠️ Tools & Technologies
- Social media advertising platforms (LinkedIn, Meta, TikTok)
- Digital marketing software and tools (e.g., Google Analytics, Adobe Creative Suite, etc.)
- Project management and collaboration tools (e.g., Asana, Trello, etc.)
ASSUMPTION: Familiarity with industry-standard tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Move Faster: Embrace agility and innovation to stay ahead of the curve
- Move Smarter: Leverage data-driven insights and strategic thinking to inform decision-making
- Move Together: Foster collaboration and teamwork to achieve common goals
Work Style:
- Fast-paced and dynamic, with a focus on delivering results and driving growth
- Data-driven and analytical, with a strong emphasis on performance metrics and KPIs
- Collaborative and inclusive, with a focus on valuing diverse perspectives and ideas
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments, and are you comfortable working under pressure?
- Are you comfortable using data and analytics to inform decision-making and drive results?
- Do you value collaboration and inclusivity, and are you able to work effectively with diverse teams?
ASSUMPTION: Candidates who align with Jellyfish's values and work style, and who are comfortable working in a fast-paced, dynamic environment, will likely be a strong fit for this role.
⚠️ Potential Challenges
- Managing a team and client portfolio across multiple time zones and regions
- Keeping up with the rapidly evolving paid social media landscape and emerging trends
- Balancing strategic planning and hands-on campaign management
- Navigating a large, global organization and building effective working relationships with stakeholders
ASSUMPTION: These challenges require strong organizational skills, adaptability, and the ability to build and maintain effective working relationships with diverse teams and stakeholders.
📈 Similar Roles Comparison
- Compared to other Paid Social Director roles, this position offers a unique blend of strategic leadership, hands-on campaign management, and team leadership responsibilities
- Jellyfish's global presence and large client base provide opportunities for international exposure and career growth not typically available in smaller agencies
- This role requires a higher level of strategic thinking and leadership skills than entry-level or mid-level paid social media roles
ASSUMPTION: Applicants should consider their career goals and preferences when comparing this role to similar positions in the industry.
📝 Sample Projects
- Developing and executing a global paid social media strategy for a B2B SAAS client, resulting in a 30% increase in qualified leads
- Leading a team to create and launch a targeted LinkedIn campaign for a professional services firm, generating a 25% increase in engagement and a 15% increase in conversions
- Managing a portfolio of TikTok campaigns for a retail client, driving a 20% increase in sales and a 15% increase in brand awareness
ASSUMPTION: These sample projects demonstrate the strategic, hands-on, and team leadership aspects of the Paid Social Director role at Jellyfish.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Paid Social capability and the broader Paid Media capability?
- How does Jellyfish support the professional development and growth of its employees, particularly within the Paid Media capability?
- What are the key priorities for the Paid Social team in the first 90 days, and how can I contribute to driving success in these areas?
- How does Jellyfish approach collaboration and knowledge-sharing across its global offices, and what opportunities exist for international exposure and learning?
- What are the most significant challenges facing the Paid Social team currently, and how can I help address these issues and drive growth for the capability?
ASSUMPTION: These questions demonstrate a proactive and strategic approach to the role, and show that you have given careful consideration to the team, company, and capability dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills in paid social media and digital marketing
- Prepare examples of successful paid social media campaigns or projects you've led, emphasizing your strategic thinking, leadership, and team management abilities
- Follow up with the Jellyfish HR team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
