π Core Information
πΉ Job Title: Paid Social Executive
πΉ Company: dentsu
πΉ Location: Beirut, Lebanon
πΉ Job Type: Full-time
πΉ Category: Advertising Services
πΉ Date Posted: May 6, 2025
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Implementing and executing Paid Social campaigns to meet client performance targets
- Supervising junior staff and providing coaching and development opportunities
- Liaising with vendors and third-party representatives to maintain and develop relationships
- Interpreting performance reports to provide actionable insights and analysis
ASSUMPTION: This role requires a strong understanding of Paid Social campaigns and the ability to work effectively with both clients and junior team members.
π Key Responsibilities
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Provides day to day implementation, optimisation, and upload of client campaigns through direct input and supervising junior staff
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Liaises with vendors and third-party reps to maintain and develop relationships and build knowledge of new features and betas
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Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
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Coaches and develops junior staff, supervising their projects and day to day activities
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Provides accurate client communication that details performance and return on investment via regular campaign reporting and analysis
ASSUMPTION: This role requires strong analytical skills and the ability to communicate effectively with clients and junior team members.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: 0-2 years of experience in Paid Social campaign management
Required Skills:
- Proven experience in managing Paid Social campaigns
- Strong analytical skills
- Excellent communication skills
- Ability to coach and develop junior staff
- Fluency in English
Preferred Skills:
- Experience with social media advertising platforms (e.g., Facebook Ads, LinkedIn Ads)
- Knowledge of marketing automation tools
- Familiarity with data analysis tools (e.g., Google Analytics)
ASSUMPTION: Candidates with experience in managing Paid Social campaigns and strong analytical skills are well-suited for this role.
π° Compensation & Benefits
Salary Range: The salary range for this role is typically between $25,000 - $40,000 per year, depending on experience and qualifications. This is an estimate based on industry standards for the region and role.
Benefits:
- Health insurance
- Retirement savings plan
- Employee assistance program
- Training and development opportunities
Working Hours: Full-time position with standard office hours (8:30 AM - 5:30 PM, Sunday - Thursday)
ASSUMPTION: The provided salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: dentsu operates in the advertising services industry, focusing on marketing communications, advertising, media planning, and media buying.
Company Size: With over 10,000 employees globally, dentsu offers a large network of resources and opportunities for professional growth.
Founded: dentsu was founded in 1901 and has since grown into a global leader in the advertising industry.
Company Description:
- dentsu is a global advertising and marketing communications agency
- The company specializes in creating integrated brand experiences that engage consumers across the entire purchase journey
- dentsu is committed to driving sustainable growth for its clients and creating a positive impact on society
Company Specialties:
- Marketing communications
- Advertising
- Media planning
- Media buying
- People-Based Marketing
- Creative
- Innovation
- Data and Technology
Company Website: https://www.dentsu.com/
ASSUMPTION: dentsu's global presence and extensive industry experience provide applicants with numerous opportunities for professional development and growth.
π Role Analysis
Career Level: This role is suitable for early-career professionals seeking to establish themselves in the advertising industry.
Reporting Structure: The Paid Social Executive will report directly to the Paid Social Manager and work closely with the client services team.
Work Arrangement: This is an on-site, full-time position with standard office hours.
Growth Opportunities:
- Progression to a Paid Social Manager or similar role
- Expansion into other areas of the business, such as media planning or creative services
- Opportunities to work on global accounts and gain international experience
ASSUMPTION: Successful candidates in this role will have the opportunity to develop their skills and advance their careers within dentsu's extensive network.
π Location & Work Environment
Office Type: The Beirut office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): Ivoire Centre, Sin El Fil, Beirut, Lebanon
Geographic Context:
- Beirut is the capital and largest city of Lebanon, with a population of over 2 million people
- The city is known for its vibrant cultural scene, historic sites, and Mediterranean beaches
- Beirut offers a mix of Western and Middle Eastern influences, providing a unique and dynamic work environment
Work Schedule: Standard office hours are from 8:30 AM to 5:30 PM, Sunday through Thursday, with a one-hour lunch break.
ASSUMPTION: The Beirut office offers a dynamic and multicultural work environment, with opportunities to engage with clients and team members from diverse backgrounds.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- In-depth interview with the Paid Social Manager and a member of the client services team
- Final interview with the regional Paid Social Director
Key Assessment Areas:
- Understanding of Paid Social campaign management
- Analytical skills and data interpretation
- Communication and presentation skills
- Coaching and mentoring abilities
- Cultural fit and alignment with dentsu's values
Application Tips:
- Highlight relevant experience and achievements in Paid Social campaign management
- Include specific examples of how you have analyzed data to drive campaign performance
- Demonstrate your ability to communicate effectively with clients and team members
- Showcase your understanding of dentsu's values and how you can contribute to the company's success
ATS Keywords: Paid Social, Campaign Management, Client Communication, Performance Analysis, Team Supervision, Vendor Liaison, Coaching, Optimization
ASSUMPTION: The interview process for this role will focus on assessing the candidate's technical skills, analytical abilities, and cultural fit within dentsu.
π οΈ Tools & Technologies
- Social media advertising platforms (e.g., Facebook Ads, LinkedIn Ads)
- Marketing automation tools (e.g., Hootsuite, Buffer)
- Data analysis tools (e.g., Google Analytics)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Candidates should have experience with relevant social media advertising platforms and be willing to learn and adapt to new tools as needed.
π Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Creativity
- Accountability
- Passion
Work Style:
- Dynamic and fast-paced environment
- Collaborative and team-oriented culture
- Opportunities for professional development and growth
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative work environment?
- Are you passionate about driving client success through innovative Paid Social campaigns?
- Do you possess strong analytical skills and the ability to communicate complex data insights effectively?
ASSUMPTION: Successful candidates will demonstrate a strong alignment with dentsu's values and a willingness to embrace the company's dynamic work environment.
β οΈ Potential Challenges
- Managing multiple client campaigns simultaneously, requiring strong organizational skills and time management
- Keeping up with the latest trends and developments in the rapidly evolving social media landscape
- Working with diverse teams and clients, requiring strong communication and cultural sensitivity
- Adapting to the unique work environment and cultural context of Beirut
ASSUMPTION: Candidates should be prepared to navigate these challenges and demonstrate their ability to thrive in a dynamic and multicultural work environment.
π Similar Roles Comparison
- Compared to other Paid Social Executive roles, this position offers a unique opportunity to work in a multicultural environment and gain international experience
- In the broader advertising industry, this role is comparable to other entry-level or junior Paid Social positions, with a focus on campaign management and client communication
- Career progression in this role could lead to opportunities in media planning, creative services, or management positions within dentsu's global network
ASSUMPTION: This role offers a unique blend of international experience and professional development opportunities within the advertising industry.
π Sample Projects
- Developing and executing a Paid Social campaign for a global consumer brand, targeting multiple regions and languages
- Analyzing campaign performance data to identify trends and optimize targeting strategies for a B2B client
- Coaching and mentoring junior team members to improve their campaign management skills and drive client success
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, from campaign management and optimization to coaching and mentoring junior team members.
β Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does dentsu support the professional development and growth of its employees?
- What opportunities exist for collaboration and knowledge-sharing within the global dentsu network?
- How does dentsu approach diversity, equity, and inclusion in the workplace?
- What are the key priorities for this role in the first 90 days?
ASSUMPTION: Asking these questions will help candidates better understand the role, the company culture, and the opportunities for professional growth within dentsu.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills for this role
- Prepare a cover letter that demonstrates your understanding of dentsu's values and your alignment with the company's mission
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.