- Leading strategic media acquisition efforts to maximize client performance and growth
- Fostering strong client relationships and guiding clients through the complexities of performance marketing
- Collaborating with a team of experts, including Google strategists, creative strategists, and email strategists
- Managing client accounts and ensuring high-quality work and client satisfaction
- Contributing to the development of new tools and improvements within the company's system
ASSUMPTION: This role requires a high level of autonomy, initiative, and the ability to work effectively in a self-managed environment. The ideal candidate will be comfortable with a significant amount of responsibility and will thrive in a fast-paced, dynamic work environment.
π Key Responsibilities
- Lead strategic media acquisition efforts to maximize client performance and growth
- Foster strong client relationships and guide clients through the complexities of performance marketing
- Collaborate with a team of experts, including Google strategists, creative strategists, and email strategists
- Manage client accounts and ensure high-quality work and client satisfaction
- Contribute to the development of new tools and improvements within the company's system
- Ensure daily alignment with clients on forecasts and strategy
- Provide weekly updates on client performance and strategy
- Implement tests in client accounts to beat best-performing campaigns
- Monitor active campaigns and adjust budgets and strategy to ensure the best possible chance of hitting daily projected targets
ASSUMPTION: This role requires a strong attention to detail, excellent organizational skills, and the ability to manage multiple tasks effectively. The ideal candidate will be comfortable working in a fast-paced environment and will be able to prioritize and manage their time effectively.
π― Required Qualifications
- Education: Bachelor's degree in Marketing, Business, or a related field
- Experience: 2-5 years of experience in paid social media management, with a proven track record of driving client growth and maximizing performance
- Required Skills:
- Proven expertise in paid social media advertising, with a strong understanding of Facebook, Instagram, and Google Ads
- Excellent communication and presentation skills, with the ability to deliver compelling presentations that drive engagement and decision-making
- Strong data analysis skills, with experience using Google Sheets and other data tools
- Excellent project management skills, with the ability to manage multiple tasks and deadlines effectively
- Strong problem-solving skills and the ability to think critically and strategically
- Preferred Skills:
- Experience with the Prophet system and Statlas
- Familiarity with e-commerce and a passion for driving business growth
- Experience working in a fast-paced, dynamic environment
ASSUMPTION: This role requires a high level of expertise in paid social media advertising and a strong understanding of the media acquisition process. The ideal candidate will have a proven track record of driving client growth and maximizing performance in a paid social media advertising role.
π° Compensation & Benefits
- Salary Range: PHP 500,000 - 700,000 per year (industry standard for the role, experience level, and location)
- Benefits:
- Competitive salary and bonus structure
- Comprehensive health insurance and dental coverage
- Retirement savings plan with company matching
- Generous vacation and leave policies
- Opportunities for professional development and growth
- Working Hours: Full-time, 40 hours per week, with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. The actual salary may vary depending on the candidate's qualifications and the company's internal compensation structure.
π Applicant Insights
π Company Context
- Industry: Advertising Services
- Company Size: Medium (51-200 employees)
- Founded: 2012
- Company Description: Common Thread Collective is an e-commerce growth agency, helping DTC brands that are doing $10M-$100M in annual online revenue. As your partner, we produce better financial outcomes for your business by constructing a system for achieving profitable scale. Whether you learn how to build that system from us β or hire us to build it for you β we have a solution to meet your business where itβs at.
- Company Specialties:
- Digital Sales
- Digital Marketing
- Digital Advertising
- Understanding Brands
- Identifying Brands Consumers
- Discovering Who Influences Brand Consumers
- Producing Engaging Content
- Establishing Target Distribution
- Creating Simple Transaction Flow
- content production
- Media Buying
- Facebook Advertising
- Growth Marketing
- Email Marketing
- Google Advertising
- Instagram Advertising
- Marketing, and Advertising
π Role Analysis
- Career Level: Mid-level
- Reporting Structure: Reports directly to the Director of the CTC Accelerator Program, Joy Sharma
- Work Arrangement: On-site, with the ability to pick your schedule and embrace autonomy as a core value
- Growth Opportunities: Rapid career progression, with a clear path for promotion to Senior Strategist within the first 12 months
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with a clear path for career progression and a commitment to providing mentorship and feedback throughout the development process.
π Location & Work Environment
- Office Type: Fully remote with the ability to pick your schedule
- Office Location: Manila, Philippines
- Geographic Context:
- Manila is the capital and most populous city of the Philippines, with a population of over 13 million people
- The city is known for its vibrant culture, rich history, and bustling business scene
- Manila is home to numerous multinational corporations and is a major hub for business and tourism in Southeast Asia
- Work Schedule: Flexible, with regular 1:1 feedback sessions and measurable quality benchmarks to support personal growth
ASSUMPTION: This role offers a high degree of flexibility and autonomy, with the ability to work remotely and pick your schedule. The ideal candidate will be comfortable working independently and managing their time effectively.
πΌ Interview & Application Insights
- Typical Process:
1. Submit your application through the provided link
2. Complete a skills assessment and video interview
3. Participate in a final interview with the hiring manager
- Key Assessment Areas:
- Paid social media advertising expertise
- Communication and presentation skills
- Data analysis skills
- Problem-solving and critical thinking skills
- Application Tips:
1. Tailor your resume and cover letter to highlight your relevant experience and skills for this role
2. Showcase your passion for e-commerce and driving business growth
3. Prepare for behavioral interview questions that focus on your problem-solving skills, adaptability, and ability to work effectively in a fast-paced environment
- ATS Keywords: Paid Social Media Advertising, Facebook Ads, Instagram Ads, Google Ads, Media Acquisition, Strategic Planning, Performance Marketing, Data Analysis, Client Communication, Team Collaboration, Growth Forecasting, Campaign Management
ASSUMPTION: The application process for this role is designed to assess the candidate's technical skills, communication abilities, and cultural fit with the company. The ideal candidate will be comfortable with a structured interview process and will be able to articulate their thoughts clearly and concisely.
π οΈ Tools & Technologies
- Prophet system
- Statlas
- Google Sheets
- Google Ads
- Facebook Ads
- Instagram Ads
- Various data analysis tools
ASSUMPTION: This role requires a strong understanding of the Prophet system and Statlas, as well as proficiency in using various data analysis tools. The ideal candidate will be comfortable learning and using new tools and technologies as needed.
π Cultural Fit Considerations
- Company Values:
- Autodidact: Naturally curious and an autodidact, able to absorb information quickly and effectively
- Unimpeachable Character: Embodies a character that inspires pride in both personal and professional associations
- Competitive Greatness: Performs at their best when it matters most, with an unyielding determination to get things done regardless of obstacles
- Work Style:
- Autonomous: Comfortable working independently and managing time effectively
- Collaborative: Able to work effectively in a team environment and contribute to the development of new tools and improvements within the company's system
- Adaptable: Able to thrive in a fast-paced, dynamic work environment and adapt to changing circumstances
- Self-Assessment Questions:
1. How do you approach learning new information quickly and effectively?
2. How do you handle feedback and implement changes based on that feedback?
3. How do you adapt to changing circumstances and prioritize your time effectively in a fast-paced work environment?
ASSUMPTION: The ideal candidate for this role will be a strong fit with the company's values and work style, with a proven track record of success in a fast-paced, dynamic work environment. The candidate will be comfortable working independently and collaborating effectively with a team of experts.
β οΈ Potential Challenges
- The fast-paced nature of the role may require the candidate to work long hours and manage multiple tasks effectively
- The role may involve working with clients who have high expectations and require frequent communication and updates
- The candidate may face challenges in managing their time effectively and prioritizing their workload in a fast-paced environment
ASSUMPTION: The ideal candidate for this role will be comfortable working in a fast-paced environment and will be able to manage their time effectively and prioritize their workload accordingly.
π Similar Roles Comparison
- How this role differs from related positions:
- This role focuses specifically on paid social media advertising, while related roles may involve a broader range of digital marketing channels
- This role requires a high level of expertise in paid social media advertising and a strong understanding of the media acquisition process
- This role offers significant growth opportunities for the right candidate, with a clear path for career progression and a commitment to providing mentorship and feedback throughout the development process
- Industry-specific context:
- The advertising industry is highly competitive, with a constant need to stay up-to-date with the latest trends and technologies
- The role may require the candidate to work with clients in various industries, each with its unique challenges and requirements
- Career path comparison:
- This role offers a clear path for career progression, with the opportunity to advance to a Senior Strategist position within the first 12 months
- The ideal candidate for this role will have a strong desire to learn, grow, and make a meaningful impact in their career
ASSUMPTION: The ideal candidate for this role will be comfortable working in a fast-paced, dynamic environment and will be able to adapt to the unique challenges and requirements of the advertising industry.
π Sample Projects
- Developing a comprehensive media acquisition strategy for a new client, including channel selection, targeting, and budget allocation
- Optimizing an existing client's paid social media advertising campaigns to improve performance and reduce costs
- Conducting a thorough analysis of a client's competitors' advertising strategies and identifying opportunities for differentiation and growth
- Collaborating with a team of experts to develop and implement a comprehensive growth strategy for a client, including media acquisition, content production, and email marketing
ASSUMPTION: The ideal candidate for this role will have a strong track record of success in paid social media advertising and will be comfortable working on a variety of projects that require strategic thinking, data analysis, and collaboration with a team of experts.
β Key Questions to Ask During Interview
- What are the most significant challenges facing the company's clients in the current advertising landscape?
- How does the company support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company measure success for this role, and what are the key performance indicators (KPIs) that will be used to evaluate my performance?
- What opportunities are there for collaboration and knowledge-sharing with other teams and departments within the company?
ASSUMPTION: The ideal candidate for this role will be curious and engaged, with a strong desire to understand the company's priorities and expectations for the role. The candidate will be comfortable asking thoughtful questions and engaging in a meaningful dialogue with the hiring manager.
π Next Steps for Applicants
To apply for this position:
1. Submit your application through the [provided link](https://job-boards.greenhouse.io/globalaccelerator/jobs/5537594004)
2. Tailor your resume and cover letter to highlight your relevant experience and skills for this role
3. Prepare for a skills assessment and video interview, focusing on your paid social media advertising expertise, communication and presentation skills, data analysis skills, and problem-solving and critical thinking skills
4. Participate in a final interview with the hiring manager, focusing on your cultural fit with the company and your ability to thrive in a fast-paced, dynamic work environment
5. Follow up with the hiring manager after the interview, expressing your interest in the role and reiterating your qualifications and fit for the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.