Paid Social Manager (LinkedIn)

📌 Core Information

🔹 Job Title: Paid Social Manager (LinkedIn)

🔹 Company: Jellyfish

🔹 Location: Mumbai, Maharashtra, India

🔹 Job Type: Full-time

🔹 Category: Advertising Services

🔹 Date Posted: June 5, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (with remote flexibility)

🚀 Job Overview

Key aspects of this role include:

• Managing daily operations of client accounts, including pacing, QA, campaign set-up, and optimizations
• Collaborating with cross-functional teams and clients to develop media plans and roadmaps
• Establishing and maintaining strong client relationships
• Contributing to internal leadership projects and process implementation
• Staying updated on industry trends and sharing best practices with the team

ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a focus on driving client success through effective campaign management and collaboration.

📋 Key Responsibilities

✅ Manage daily operations of client accounts, including:

• Pacing, QA, campaign set-up, optimizations, A/B testing, insight-writing, and data pulling
• Collaborating with cross-functional teams and clients to develop media plans and roadmaps
• Establishing and maintaining strong client relationships
• Contributing to internal leadership projects and process implementation
• Staying updated on industry trends and sharing best practices with the team

ASSUMPTION: This role involves a mix of tactical execution and strategic planning, with a strong focus on client success and team collaboration.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)

Experience: 3-5+ years of executional experience in Paid Social platforms, including Meta, LinkedIn, and TikTok

Required Skills:

• Advanced proficiency with Google Suite (Sheets, Slides, Docs)
• Familiarity with Campaign Manager 360 or other ad servers
• Strong attention to detail and data analysis skills
• Excellent communication and collaboration skills
• Ability to manage multiple tasks and prioritize effectively

Preferred Skills:

• Experience managing paid ads campaigns across other social media platforms
• Familiarity with leadership of paid media departments
• Proficiency in additional languages (e.g., Spanish, French, German)

ASSUMPTION: While specific industry experience is preferred, candidates with transferable skills from related fields may also be considered.

💰 Compensation & Benefits

Salary Range: INR 12-15 lakhs per annum (based on experience and industry standards for the role and location)

Benefits:

• Discretionary annual bonus scheme
• Custom work environment with flexible working hours, including evening and night shifts
• Paid day for self-development and access to LinkedIn Learning with unlimited online courses
• Retirement benefits via Provident Fund contribution
• Group medical and life insurance cover

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company policy.

📌 Applicant Insights

🔍 Company Context

Industry: Jellyfish operates in the Advertising Services industry, focusing on digital marketing and media activation for global clients.

Company Size: Jellyfish is a mid-sized company with 1,001-5,000 employees, providing a collaborative and varied work environment.

Founded: Jellyfish was founded in 2005 and has since grown into a global digital marketing agency with offices worldwide.

Company Description:

• Jellyfish believes in the power of diverse perspectives and inclusive collaboration
• They offer a unique fusion of tech enthusiasts, creative minds, and media and data experts
• Their commitment to embracing diverse perspectives fuels innovation and strategies that challenge the status quo

Company Specialties:

• Digital Strategy
• Search
• Analytics
• Integrated Campaign Planning
• Design & Build
• Creative
• Conversion Optimisation
• Training
• Video Production & Animation
• Paid Media
• Email
• Google Marketing Platform Partner
• Programmatic Display
• UX
• AI
• Organic Social
• and Paid Social

Company Website: http://www.jellyfish.com

ASSUMPTION: Jellyfish's diverse range of specialties and global presence offer ample opportunities for professional growth and exposure to various aspects of digital marketing.

📊 Role Analysis

Career Level: This role is at the mid-level, with opportunities for growth and progression within the Paid Media department and the broader organization.

Reporting Structure: The Paid Social Manager reports directly to the Paid Social Director and collaborates with various cross-functional teams, including client Strategy and Media Planning teams.

Work Arrangement: This role offers a custom work environment with flexible working hours, including evening and night shifts, and the option to work remotely.

Growth Opportunities:

• Progression within the Paid Media department, such as moving into a leadership role or specializing in a specific platform
• Expanding into other areas of digital marketing, such as Search, Analytics, or Creative
• Taking on additional responsibilities or managing a team as the company and client base grow

ASSUMPTION: The growth opportunities in this role are tied to both individual performance and the company's expansion, providing a clear path for career progression.

🌍 Location & Work Environment

Office Type: Jellyfish's Mumbai office is a collaborative, modern workspace designed to foster creativity and productivity.

Office Location(s): 1202 Wills St, Suite 600, Baltimore, Maryland 21231, US (headquarters); additional offices worldwide

Geographic Context:

• Mumbai is a major commercial and financial hub in India, with a vibrant startup ecosystem and a strong presence of multinational corporations
• The city offers a mix of traditional and modern culture, with numerous historical sites, museums, and entertainment options
• Mumbai has a tropical climate, with hot and humid summers and mild, dry winters

Work Schedule: Full-time (40 hours/week) with flexible scheduling, including evening and night shifts

ASSUMPTION: Working in Mumbai provides exposure to a diverse and dynamic business environment, with ample opportunities for professional growth and networking.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR team
• In-depth interview with the Paid Social Director and/or other team members
• Final interview with the hiring manager or a panel of interviewers

Key Assessment Areas:

• Technical skills and knowledge of Paid Social platforms
• Communication and collaboration skills
• Problem-solving and analytical abilities
• Cultural fit and alignment with Jellyfish's values

Application Tips:

• Highlight relevant experience and achievements in your resume, focusing on Paid Social campaigns and client success stories
• Tailor your cover letter to demonstrate your understanding of the role and enthusiasm for Jellyfish's mission and values
• Prepare examples of your work, such as campaign performance reports or case studies, to showcase your skills and experience

ATS Keywords: Paid Social, LinkedIn, Meta, TikTok, Campaign Management, Client Relationships, Media Planning, Industry Trends, Best Practices, Collaboration, Attention to Detail, Data Analysis

ASSUMPTION: Jellyfish's recruitment process is designed to assess both technical skills and cultural fit, with a focus on finding the best match for the role and the team.

🛠️ Tools & Technologies

• Google Suite (Sheets, Slides, Docs)
• Campaign Manager 360 or other ad servers
• Paid Social platforms (Meta, LinkedIn, TikTok, etc.)
• Project management and collaboration tools (e.g., Asana, Trello, Microsoft Teams)

ASSUMPTION: The tools and technologies required for this role are standard in the digital marketing industry and can be learned or improved upon with relevant experience and training.

👔 Cultural Fit Considerations

Company Values:

• Move Faster: Embrace agility and adaptability in a rapidly changing digital landscape
• Move Smarter: Leverage data-driven insights and innovative strategies to drive business growth
• Move Together: Foster a collaborative and inclusive work environment that values diverse perspectives

Work Style:

• Fast-paced and dynamic, with a focus on delivering results and exceeding client expectations
• Collaborative and team-oriented, with a strong emphasis on cross-functional communication and coordination
• Data-driven and analytical, with a commitment to continuous learning and improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment, and are you comfortable managing multiple tasks and priorities?
• Are you a strong communicator and collaborator, with experience working with diverse teams and stakeholders?
• Do you have a data-driven mindset and a passion for continuous learning and improvement?

ASSUMPTION: Jellyfish's values and work style prioritize agility, collaboration, and data-driven decision-making, creating an environment that supports both individual growth and collective success.

⚠️ Potential Challenges

• Managing client expectations and delivering results in a fast-paced, dynamic work environment
• Balancing tactical execution with strategic planning and innovation
• Collaborating effectively with cross-functional teams and stakeholders, both internally and externally
• Staying updated on industry trends and best practices in a rapidly evolving digital landscape

ASSUMPTION: These challenges are inherent to the role and can be addressed through strong communication, collaboration, and adaptability.

📈 Similar Roles Comparison

• Compared to other Paid Social Manager roles, this position offers a unique blend of tactical execution and strategic planning, with a strong focus on client success and team collaboration
• Jellyfish's global presence and diverse range of specialties provide ample opportunities for professional growth and exposure to various aspects of digital marketing
• This role requires a balance of technical skills and industry experience, with a strong emphasis on cultural fit and alignment with Jellyfish's values

ASSUMPTION: This role offers a unique combination of responsibilities, opportunities, and challenges, setting it apart from similar positions in the industry.

📝 Sample Projects

• Developing and executing a comprehensive LinkedIn advertising campaign for a B2B client, targeting decision-makers and driving engagement and conversions
• Collaborating with the client Strategy and Media Planning team to create a integrated media plan that incorporates Paid Social channels and optimizes overall campaign performance
• Conducting a thorough audit of an existing Paid Social campaign and implementing optimizations to improve performance and efficiency

ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities available in this role, from tactical execution to strategic planning and collaboration.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the Paid Media department and the broader organization?
• How does Jellyfish support the professional growth and development of its employees, particularly in the Paid Media department?
• What are the key priorities for this role in the first 30, 60, and 90 days, and how will my success be measured?
• How does Jellyfish approach work-life balance, and what resources are available to support employees in managing their personal and professional responsibilities?
• What are the most challenging aspects of this role, and how can I best prepare to address them?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to success, while also providing valuable information about the company and team dynamics.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience and achievements in Paid Social campaigns and client success stories
• Write a compelling cover letter that demonstrates your understanding of the role and enthusiasm for Jellyfish's mission and values
• Prepare examples of your work, such as campaign performance reports or case studies, to showcase your skills and experience
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.