Paid Social Manager (LinkedIn)

📌 Core Information

🔹 Job Title: Paid Social Manager (LinkedIn)

🔹 Company: Jellyfish

🔹 Location: Mumbai, Maharashtra, India

🔹 Job Type: Full-time

🔹 Category: Advertising Services

🔹 Date Posted: June 20, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Managing daily operations of client accounts, including pacing, QA, and optimizations
• Establishing and maintaining client relationships, providing valuable insights and optimizations
• Collaborating with internal teams and clients to develop media plans and roadmaps
• Contributing to internal leadership projects and process implementation
• Staying up-to-date with industry trends and sharing best practices with the team

ASSUMPTION: This role requires a strong understanding of Paid Social platforms and a proven track record in managing client accounts. Excellent communication and collaboration skills are essential for success in this position.

📋 Key Responsibilities

✅ Manage daily operations of client accounts, including pacing, QA, campaign set-up, optimizations, A/B testing, insight-writing, and data pulling

✅ Demonstrate an understanding of the book of business and collaborate with the client Strategy and Media Planning team in leading media plans and roadmap development

✅ Establish client relationships and provide valuable insights, optimizations, and testing opportunities

✅ Take an active role in leading weekly team statuses, delegating tasks and deadlines to other team members, and contributing to internal leadership projects

✅ Support team leadership to promote important process implementation

✅ Keep ahead of industry trends and work with the Paid Social Director in sharing best practices and new opportunities with the team

✅ Support the development and documentation of best practices for campaign management

ASSUMPTION: This role requires a high level of attention to detail and strong organizational skills to manage multiple client accounts and projects effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3-5+ years of executional experience in Paid Social platforms, including Meta, LinkedIn, and TikTok

Required Skills:

• Advanced proficiency with Google Suite (Sheets, Slides, Docs)
• Familiarity with leadership of paid media departments and team management
• Strong attention to detail during the QA process, campaign set-up, pacing, optimizations, A/B testing, insight-writing, and data pulling

Preferred Skills:

• Prior experience setting up campaigns in Campaign Manager 360 or other ad servers
• Familiarity with other social media advertising platforms such as Snap, Pinterest, YouTube, LINE, Kakao, Reddit, etc.

ASSUMPTION: Candidates with a strong background in Paid Social advertising and a proven track record in managing client accounts are encouraged to apply.

💰 Compensation & Benefits

Salary Range: INR 12-18 lakhs per annum (Estimated based on industry standards for a role of this level in Mumbai)

Benefits:

• Discretionary annual bonus scheme
• Flexible working hours, including evening and night shifts
• One paid day each month for self-development and access to Jellyfish Learn with unlimited online courses
• Provident Fund (PF) contribution
• Group medical insurance and life insurance cover

Working Hours: Full-time, with flexible hours

ASSUMPTION: The salary range provided is an estimate based on industry standards for a role of this level in Mumbai. Actual compensation may vary based on experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 1,001-5,000 employees (Mid-size)

Founded: 2005

Company Description:

• Jellyfish is a global digital marketing agency that combines tech enthusiasts, creative minds, and media and data experts to empower clients along their digital journey
• The company takes pride in its achievements and clients, setting it apart in the industry
• Jellyfish is committed to encouraging professional growth and offers exciting career progression opportunities

Company Specialties:

• Digital Strategy
• Search
• Analytics
• Integrated Campaign Planning
• Design & Build
• Creative
• Conversion Optimisation
• Training
• Video Production & Animation
• Paid Media
• Email
• Google Marketing Platform Partner
• Programmatic Display
• UX
• AI
• Organic Social
• and Paid Social

Company Website: http://www.jellyfish.com

ASSUMPTION: Jellyfish is a well-established global digital marketing agency with a strong focus on innovation and client success.

📊 Role Analysis

Career Level: Mid-level to senior role, with opportunities for growth and progression

Reporting Structure: Reports directly to the Paid Social Director

Work Arrangement: Remote OK, with flexible working hours

Growth Opportunities:

• Progression to a senior role within the Paid Social team or broader Global Paid Media capability
• Expansion of responsibilities and team leadership opportunities
• Access to professional development resources, such as Jellyfish Learn

ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to advance within the Paid Social team or broader Global Paid Media capability.

🌍 Location & Work Environment

Office Type: Remote OK, with the option to work from the Mumbai office

Office Location(s): Mumbai, Maharashtra, India

Geographic Context:

• Mumbai is the capital city of the Indian state of Maharashtra and is the financial, commercial, and entertainment capital of India
• The city is known for its diverse culture, vibrant nightlife, and rich history
• Mumbai offers a mix of urban and suburban living options, with a cost of living that is generally lower than other major global cities

Work Schedule: Full-time, with flexible hours and the option to work remotely

ASSUMPTION: Mumbai offers a dynamic work environment with a mix of urban and suburban living options, and a lower cost of living compared to other major global cities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• Technical assessment or case study
• Final interview with the Paid Social Director

Key Assessment Areas:

• Technical proficiency in Paid Social advertising platforms
• Client management and communication skills
• Problem-solving and analytical skills
• Cultural fit and alignment with Jellyfish's values

Application Tips:

• Highlight relevant experience and achievements in your resume, with a focus on Paid Social advertising and client management
• Tailor your cover letter to demonstrate your understanding of the role and enthusiasm for the opportunity
• Prepare for the technical assessment or case study by reviewing recent campaigns and industry trends

ATS Keywords: Paid Social, LinkedIn, Meta, TikTok, Campaign Management, Client Relationships, Media Planning, Process Implementation, Industry Trends, Best Practices

ASSUMPTION: The interview process for this role will focus on assessing the candidate's technical proficiency, client management skills, and cultural fit with Jellyfish's values.

🛠️ Tools & Technologies

• Google Suite (Sheets, Slides, Docs)
• Campaign Manager 360 or other ad servers
• Social media advertising platforms (Meta, LinkedIn, TikTok, etc.)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with the listed tools and technologies is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Move Faster: Embrace agility and adaptability in a rapidly changing digital landscape
• Move Smarter: Leverage data-driven insights and innovative thinking to drive business growth
• Move Together: Foster a collaborative and inclusive work environment that values diverse perspectives

Work Style:

• Fast-paced and dynamic, with a focus on delivering results for clients
• Collaborative and inclusive, with a strong emphasis on teamwork and knowledge-sharing
• Data-driven and analytical, with a focus on continuous improvement and optimization

Self-Assessment Questions:

• Do you thrive in fast-paced, dynamic environments and embrace change?
• Are you comfortable working collaboratively and valuing diverse perspectives?
• Do you have a strong analytical mindset and a passion for data-driven decision-making?

ASSUMPTION: Candidates who align with Jellyfish's values and work style are more likely to succeed in this role and contribute to the company's continued success.

⚠️ Potential Challenges

• Managing multiple client accounts and projects simultaneously may require strong organizational skills and time management
• Keeping up with industry trends and best practices may necessitate continuous learning and adaptation
• Working remotely may present unique challenges, such as maintaining productivity and work-life balance
• Navigating a large, global organization may require strong communication and collaboration skills

ASSUMPTION: These challenges can be overcome with strong organizational skills, continuous learning, effective communication, and a commitment to work-life balance.

📈 Similar Roles Comparison

• This role is similar to other Paid Social Manager positions, but may offer more opportunities for growth and progression within a larger, global organization
• Compared to other advertising agencies, Jellyfish may offer more resources and support for professional development and career growth
• Career paths in this role may lead to senior positions within the Paid Social team or broader Global Paid Media capability

ASSUMPTION: This role offers strong growth potential and resources for professional development compared to similar positions in the industry.

📝 Sample Projects

• Developing and executing a comprehensive Paid Social strategy for a global e-commerce client, including campaign set-up, optimization, and reporting
• Collaborating with the client Strategy and Media Planning team to create a media plan and roadmap for a major brand launch
• Conducting A/B testing and analyzing results to optimize campaign performance and drive business growth

ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities available in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30-60-90 days?
• How does this role fit into the broader Paid Social team and Global Paid Media capability?
• What opportunities are there for professional development and growth within the company?
• How does Jellyfish support work-life balance for remote employees?
• What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: Asking these questions can help candidates better understand the role, the company, and the work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume to highlight relevant experience and skills, with a focus on Paid Social advertising and client management
• Write a compelling cover letter that demonstrates your understanding of the role and enthusiasm for the opportunity
• Prepare for the technical assessment or case study by reviewing recent campaigns and industry trends
• Follow up with the HR team one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.