🔹 Job Title: Paid Social Media Lead
🔹 Company: Oxford Nanopore Technologies
🔹 Location: Oxford, Oxfordshire, United Kingdom
🔹 Job Type: Full time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: 2025-06-26
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site/Hybrid
Key aspects of this role include:
ASSUMPTION: This role requires a strong focus on LinkedIn, with additional responsibilities across Meta and X platforms. The ideal candidate will have experience in B2B and B2C campaigns and a background in digital marketing.
✅ Develop and execute paid social media campaigns, with a primary focus on LinkedIn
✅ Manage campaign performance, including A/B testing, audience targeting, and bidding strategies
✅ Collaborate with internal teams to develop, plan, and execute paid social strategies aligned with business objectives
✅ Provide detailed reports on campaign performance and present insights to key stakeholders
✅ Manage campaign budgets and ensure efficient allocation of resources
ASSUMPTION: This role requires a balance of strategic thinking, data analysis, and hands-on campaign management. The ideal candidate will be comfortable working independently and in a collaborative team environment.
Education: Degree in marketing, communications, business, digital marketing, data analytics, or life sciences, or equivalent experience
Experience: Proven experience in running paid social campaigns, especially on LinkedIn (3-5 years)
Required Skills:
Preferred Skills:
ASSUMPTION: While experience in the biotech/life science industry is not required, it may be beneficial for understanding the company's products and target audience.
Salary Range: £45,000 - £60,000 per annum (AI-estimated, based on market research and company size)
Benefits:
Working Hours: Full-time, with flexible working arrangements
ASSUMPTION: The salary range is estimated based on market research and the company's size. Benefits are subject to change and may vary based on the employee's location and role.
Industry: Biotechnology Research
Company Size: Medium (501-1,000 employees) - Oxford Nanopore Technologies offers a dynamic and collaborative work environment with opportunities for growth and development.
Founded: 2005 - As a spin-out from the University of Oxford, the company has since grown to employ over 600 people from multiple disciplines.
Company Description:
Company Specialties:
Company Website: http://www.nanoporetech.com
ASSUMPTION: Oxford Nanopore Technologies is a growing and innovative company in the biotechnology research industry, with a strong focus on disrupting traditional biological analysis methods.
Career Level: Mid-level - This role offers opportunities for growth and development within the marketing team and the broader organization.
Reporting Structure: The Paid Social Media Lead reports directly to the Social Media Manager within the marketing team.
Work Arrangement: Hybrid - This role offers a blend of on-site and remote work, with a focus on collaboration and communication with internal teams.
Growth Opportunities:
ASSUMPTION: This role offers opportunities for growth and development within the marketing team and the broader organization, with a focus on expanding the paid social media team and exploring new channels and platforms.
Office Type: On-site with hybrid work arrangements - The company's headquarters is located at the Oxford Science Park outside Oxford, UK, with satellite offices and a commercial presence in many global locations.
Office Location(s): Oxford Science Park, Oxford, OX4 4GA, GB
Geographic Context:
Work Schedule: Full-time, with flexible working arrangements - The company offers a flexible work environment with a focus on results and productivity.
ASSUMPTION: The company's location in Oxford provides a vibrant and collaborative work environment, with easy access to London and other major cities in the UK.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Paid Social Media, Campaign Strategy, Data Analysis, Performance Management, Budget Management, Collaboration, Communication, Project Management, A/B Testing, Lead Generation, Audience Targeting, Digital Marketing, B2B Campaigns, B2C Campaigns, Reporting Tools, Creative Mindset
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on relevant experience in paid social media campaigns and strong analytical skills.
ASSUMPTION: The ideal candidate will have experience with the listed tools and technologies, with a focus on LinkedIn Ads Manager and other paid social platforms.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Oxford Nanopore Technologies values innovation, collaboration, and excellence. The ideal candidate will be data-driven, creative, and collaborative, with a strong focus on results and continuous improvement.
ASSUMPTION: The ideal candidate will be able to manage multiple campaigns simultaneously, keep up with industry trends, and adapt to the unique requirements of the biotech/life science industry.
ASSUMPTION: This role is unique in its focus on LinkedIn and additional responsibilities across Meta and X platforms, with opportunities for growth and development within the marketing team and the broader organization.
ASSUMPTION: The ideal candidate will have experience in developing and executing successful paid social media campaigns, with a focus on generating leads, improving return on investment, and creating engaging ad creatives.
ASSUMPTION: The ideal candidate will ask thoughtful and insightful questions about the company's approach to paid social media campaigns, professional development, and collaboration with internal teams and stakeholders.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.