Paid Social Media Specialist (Italian speaking)

📌 Core Information

🔹 Job Title: Paid Social Media Specialist (Italian speaking)

🔹 Company: DEPT®

🔹 Location: London, Manchester, Rotterdam, Amsterdam, Copenhagen, Madrid, Skopje, Zagreb, Split

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: May 23, 2025

🔹 Experience Level: Mid-Senior level (5-10 years)

🔹 Remote Status: Hybrid (on-site and remote work)

🚀 Job Overview

Key aspects of this role include:

• Leading paid social planning and activity for clients in the Italian market
• Developing long-term strategies and optimizing media activity
• Overseeing reporting and identifying new opportunities
• Managing budgets and ensuring high-quality deliverables
• Collaborating with internal teams and clients

ASSUMPTION: This role requires a strong understanding of the Italian market and its consumers to create effective strategies and campaigns.

📋 Key Responsibilities

✅ Become a strategic client partner, providing consultative advice and insights specific to the Italian market

✅ Develop long-term paid social strategies and key tactical plans

✅ Plan, buy, and optimize paid social media activity

✅ Oversee reporting and identify new opportunities based on results

✅ Recommend and set up measurement solutions for clients

✅ Take and respond to (internal and external) briefs

✅ Deliver and present work with data-driven insight and analytics

✅ Support Account Planners in delivery of internal and client work with paid planning

✅ Contribute insights and strategic media thinking to projects across the business

✅ Ensure delivery of work is to the highest possible standard and constant innovation

✅ Manage budgets for paid media deliverables

✅ Assess technology solutions, processes, and data tools to improve capabilities

ASSUMPTION: This role involves a high level of client interaction and requires strong communication and presentation skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Extensive, relevant experience within a paid social media based role (5-10 years)

Required Skills:

• Fluent English and Italian communication skills (both written and verbal)
• Experience leading, motivating, and coaching team members
• Organic social and brand partnerships ads experience (a plus)
• Experience with client comms - internal stakeholder management
• Experience managing complex campaigns and measurement solutions
• Strong understanding of digital media, particularly paid social media
• Advanced proficiency with ads platforms
• Advanced proficiency in direct response and app-focused campaigns
• Advanced proficiency in Excel with an inquisitive and numeric mindset and advanced problem-solving skills
• Excellent organizational skills and time management skills
• High attention to detail and strong presentation skills
• Familiarity with third-party measurement platforms (e.g., Google Analytics, Adobe, DCM)

Preferred Skills:

• Experience working with Italian clients or in the Italian market
• Knowledge of the local culture and consumer behavior in Italy

ASSUMPTION: Candidates should have a proven track record in paid social media and be comfortable working in a fast-paced, dynamic environment.

💰 Compensation & Benefits

Salary Range: €45,000 - €65,000 per year (based on experience and location)

Benefits:

• Health Focus: free bootcamp, yoga lessons, mindfulness sessions, mental health services, and healthy lunches
• Reputation for doing good: Great Place To Work certified and B Corp certified
• Awesome clients: opportunity to work with big and small clients across various industries
• The opportunity for possibility: training, development, and certifications
• Global annual DEPT® Cares Month: employees come together to support local charities

Working Hours: Full-time (40 hours per week) with flexible working arrangements

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-senior level role in the marketing industry. Actual compensation may vary depending on the candidate's experience and location.

📌 Applicant Insights

🔍 Company Context

Industry: DEPT® operates in the advertising services industry, focusing on digital craftsmanship, campaigns, social media, data-driven marketing, and more.

Company Size: DEPT® is a mid-sized company with 1,001-5,000 employees, providing a large enough environment to cope with various clients while maintaining a boutique culture.

Founded: DEPT® was founded in 2006 and has since grown into a global agency with 30+ locations across 5 continents.

Company Description:

• DEPT® is a pioneering technology and marketing services company that creates end-to-end digital experiences for brands.
• The company works with global clients such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay, and more.
• DEPT® is committed to making a positive impact on the planet and has been Climate Neutral and B Corporation certified since 2021.

Company Specialties:

• Digital Craftmanship
• Campaigns
• Social
• Data Driven Marketing
• B2B Marketing
• Digital Marketing
• Creativity
• Technology
• Strategy
• Digital
• Brand
• Advertising
• Design
• Data
• Intelligence
• Organisation
• UX
• Agency
• Content
• Digital Products
• and AI

Company Website: www.deptagency.com

ASSUMPTION: DEPT®'s focus on innovation, technology, and marketing makes it an attractive place for professionals looking to grow in the digital industry.

📊 Role Analysis

Career Level: Mid-Senior level (5-10 years of experience)

Reporting Structure: The Paid Social Media Specialist will report directly to the Media Planning team and work closely with internal teams and clients.

Work Arrangement: This role is hybrid, with a mix of on-site and remote work. The specific work arrangement may vary depending on the client's needs and the employee's location.

Growth Opportunities:

• Potential career progression into senior media planning roles or management positions
• Opportunities to work on diverse projects and clients across various industries
• Chance to develop skills in new areas, such as data analysis, AI, or emerging technologies

ASSUMPTION: DEPT®'s global presence and diverse client portfolio provide ample opportunities for career growth and skill development.

🌍 Location & Work Environment

Office Type: DEPT® has multiple offices across Europe, with locations in London, Manchester, Rotterdam, Amsterdam, Copenhagen, Madrid, Skopje, Zagreb, and Split.

Office Location(s): The specific office location(s) for this role will depend on the client's needs and the employee's availability.

Geographic Context:

• The Italian market is a significant focus for this role, requiring a strong understanding of the local culture and consumer behavior.
• The role may involve travel to client offices or events, depending on the client's needs and the employee's location.
• The company offers flexible working arrangements, allowing employees to work from home or a co-working space when needed.

Work Schedule: Full-time (40 hours per week) with flexible working arrangements

ASSUMPTION: The specific work environment and schedule for this role may vary depending on the client's needs and the employee's location.

💼 Interview & Application Insights

Typical Process:

• Online application review
• Phone or video screen with the HR team
• Technical assessment or case study
• Final interview with the hiring manager and/or team members
• Background check and onboarding

Key Assessment Areas:

• Language skills (English and Italian)
• Paid social media expertise
• Client communication and stakeholder management
• Campaign management and measurement solutions
• Problem-solving skills and attention to detail
• Cultural fit and alignment with DEPT®'s values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare examples of your past work, focusing on paid social media campaigns and their results.
• Be ready to discuss your understanding of the Italian market and consumer behavior.
• Research DEPT®'s company culture and values to ensure a good fit.

ATS Keywords: Paid Social Media, Italian Speaking, Media Planning, Campaign Management, Client Communication, Digital Media, Excel Proficiency, Team Leadership, Problem-Solving Skills, Third-Party Measurement Platforms

ASSUMPTION: DEPT®'s hiring process is designed to assess candidates' skills, experience, and cultural fit for the role and the company.

🛠️ Tools & Technologies

• Paid social media platforms (e.g., Facebook Ads, LinkedIn Ads, Twitter Ads)
• Analytics and measurement tools (e.g., Google Analytics, Adobe, DCM)
• Project management tools (e.g., Asana, Trello, Jira)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Google Workspace (Gmail, Google Drive, Google Docs)
• Creative tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the client's needs and the employee's location.

👔 Cultural Fit Considerations

Company Values:

• Pioneering: Always leaning forward, thinking of what we can create tomorrow that does not exist today
• Boutique: Big enough to cope, small enough to care - global scale with personal relationships
• Innovation: Investing in innovation, leveraging proprietary tech, data, and knowledge platforms
• Collaboration: Working together to create end-to-end digital experiences for brands
• Excellence: Striving for the highest quality in our work and our people

Work Style:

• Fast-paced and dynamic environment
• Collaborative and team-oriented culture
• Focus on continuous learning and improvement
• Data-driven decision-making
• Strong emphasis on work-life balance and employee well-being

Self-Assessment Questions:

• How do you align with DEPT®'s value of being pioneering, and what specific examples can you provide from your past experiences?
• How comfortable are you working in a fast-paced, dynamic environment, and how do you manage your time and priorities in such a setting?
• How do you approach continuous learning and improvement in your role, and what specific skills or knowledge have you developed recently?

ASSUMPTION: DEPT®'s company culture emphasizes innovation, collaboration, and excellence, making it an attractive place for professionals looking to grow in the digital industry.

⚠️ Potential Challenges

• Managing multiple clients and projects simultaneously, requiring strong organizational skills and time management
• Keeping up-to-date with the latest trends and best practices in paid social media and digital marketing
• Dealing with tight deadlines and changing client priorities
• Working with remote teams and clients, requiring strong communication and collaboration skills
• Adapting to a fast-paced, dynamic work environment, with potential changes in role responsibilities or priorities

ASSUMPTION: The potential challenges listed above are common in fast-paced, dynamic roles within the digital marketing industry.

📈 Similar Roles Comparison

• This role is similar to a Media Planner or Paid Social Media Manager position, but with a specific focus on the Italian market and local expertise.
• Compared to other media planning roles, this position requires a stronger understanding of the Italian market and consumer behavior.
• Career progression in this role may lead to senior media planning roles or management positions within the company.

ASSUMPTION: The specific responsibilities and requirements for this role may vary depending on the client's needs and the employee's location.

📝 Sample Projects

• Developing and executing a paid social media campaign for an Italian e-commerce client, targeting specific regions and demographics
• Conducting market research and analysis to identify trends and opportunities in the Italian market for a global brand
• Managing and optimizing paid social media activity for a multinational client, ensuring consistent performance across multiple markets

ASSUMPTION: The sample projects listed above are illustrative of the types of tasks and responsibilities that may be encountered in this role.

❓ Key Questions to Ask During Interview

• What are the specific needs and goals of the Italian market clients for this role?
• How does DEPT® support the professional development and growth of its employees?
• What are the most challenging aspects of working with remote teams and clients, and how does DEPT® address these challenges?
• How does DEPT® measure the success of its paid social media campaigns, and what key performance indicators (KPIs) are used?
• What opportunities are there for collaboration and knowledge-sharing with other teams and departments within DEPT®?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and the company, and helps you make an informed decision about your potential fit.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on paid social media, client communication, and Italian market expertise.
• Prepare examples of your past work, focusing on paid social media campaigns and their results, as well as any relevant experience working with Italian clients or in the Italian market.
• Research DEPT®'s company culture and values to ensure a good fit, and be ready to discuss your alignment with the company's mission and vision.
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.