📌 Core Information
🔹 Job Title: Paid Social Specialist
🔹 Company: Common Thread Collective
🔹 Location: Remote (United States)
🔹 Job Type: Full-Time
🔹 Category: Advertising Services
🔹 Date Posted: May 12, 2025
🚀 Job Overview
Key aspects of this role include:
- Scaling client success through strategic media acquisition and data-driven forecasting
- Engaging with clients and maintaining clear communication about strategies and actions taken
- Executing campaigns that drive measurable growth and meet KPIs
- Contributing to the continuous improvement of CTC's media acquisition tools and processes
- Collaborating with a team of experts, including Google Strategists, Creative Strategists, and Email Strategists
*ASSUMPTION:* This role requires a strong understanding of media acquisition strategies, data analysis, and client communication. The ideal candidate will have experience in a similar role or a related field.
📋 Key Responsibilities
✅ Strategic Media Acquisition: Develop and execute strategic media acquisition plans to drive measurable business results.
✅ Data-Driven Forecasting: Create precise performance forecasts using CTC's strategic forecasting methods and media acquisition tools.
✅ Client Communication: Maintain clear and transparent communication with clients about strategies, actions taken, and performance against forecasts.
✅ Campaign Execution: Ensure the seamless execution of campaigns that drive measurable growth and meet KPIs.
✅ Team Collaboration: Work closely with CTC's team of experts to optimize productivity and maintain high-performance standards.
✅ Continuous Improvement: Contribute valuable ideas to team discussions and company-wide content production, supporting growth and innovation.
*ASSUMPTION:* The responsibilities listed above are based on the provided job description. However, the actual role may involve additional or different tasks.
🎯 Required Qualifications
Education:
- Bachelor's degree in Marketing, Business, Statistics, or a related field (or equivalent experience)
Experience:
- Proven experience (2+ years) in paid social media, media buying, or a related role
- Experience with Facebook Ads, Google Ads, and other social media advertising platforms
- Familiarity with data analysis tools, such as Google Sheets, and an eagerness to learn more advanced tools
Required Skills:
- Excellent communication and presentation skills
- Strong data analysis skills and a passion for learning
- Proven ability to work independently and manage multiple tasks with great attention to detail
- Experience with e-commerce and a strong desire to contribute to a high-performing team
- Ability to approach challenges with structured thinking and propose practical, impactful solutions
Preferred Skills:
- Experience with CTC's Prophet system or similar forecasting tools
- Familiarity with Statlas or similar data management platforms
- Knowledge of the e-commerce industry and trends
*ASSUMPTION:* The required and preferred skills listed above are based on the provided job description. However, the actual qualifications required for the role may differ.
💰 Compensation & Benefits
Salary Range:
- First month: $2,000
- Second month: $4,000
- Third month (on average): $7,000 a month
- 1st Year Annual Range: $64,000 - $76,000
- 2nd Year Annual Range: $100,000 - $120,000
*ASSUMPTION:* The salary range provided is based on the job description. However, the actual salary range for this role may vary.
Benefits:
- Growth, Transparency, and Fairness in Career Development
- Progress is Clearly Defined
- Fairness and transparency are prioritized
- Pay transparency is upheld for all team members
- My Commitment to You: You will work harder, learn more than ever before, and “make more than you ever have.” You will gain a diverse skill set while actively contributing to the continuous development of new tools and improvements within our system. In doing so, you will have an incredible opportunity for rapid career progression.
Working Hours:
- Full-time (40 hours per week)
- Fully remote with the ability to pick your schedule
- Embrace autonomy as a core value, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 51-200 employees
Founded: 2012
Company Description: Common Thread Collective is an ecommerce growth agency, helping DTC brands that are doing $10M-$100M in annual online revenue. As your partner, we produce better financial outcomes for your business by constructing a system for achieving profitable scale. Whether you learn how to build that system from us — or hire us to build it for you — we have a solution to meet your business where it’s at.
Company Specialties: Digital Sales, Digital Marketing, Digital Advertising, Understanding Brands, Identifying Brands Consumers, Discovering Who Influences Brand Consumers, Producing Engaging Content, Establishing Target Distribution, Creating Simple Transaction Flow, content production, Media Buying, Facebook Advertising, Growth Marketing, Email Marketing, Google Advertising, Instagram Advertising, Marketing, and Advertising
Company Website:
http://commonthreadco.com
📊 Role Analysis
Career Level: Junior to Mid-Level
Reporting Structure: Reports directly to Joy Sharma, Director of the CTC Accelerator Program
Work Arrangement: Remote (United States)
Growth Opportunities:
- Rapid career progression through continuous learning and skill development
- Opportunities to contribute to the development of new tools and improvements within CTC's media acquisition system
- Potential for promotion to a Senior Strategist role after the first 12 months
*ASSUMPTION:* The role analysis provided above is based on the job description. However, the actual career level, reporting structure, work arrangement, and growth opportunities for this role may differ.
🌍 Location & Work Environment
Office Type: Fully Remote
Office Location(s): United States
Geographic Context: The United States offers a diverse range of work environments, from bustling cities to quiet suburbs, allowing employees to choose a setting that suits their preferences and needs.
Work Schedule: Flexible, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth
*ASSUMPTION:* The location and work environment information provided above is based on the job description. However, the actual office type, office locations, and work schedule for this role may vary.
💼 Interview & Application Insights
Typical Process:
1. Submit your application through the provided link
2. Complete a resume customization task
3. Prepare a cover letter
4. Prepare portfolio/examples if applicable
5. Follow up with the hiring manager after one week
Key Assessment Areas:
1. Strategic thinking and problem-solving skills
2. Data analysis and forecasting abilities
3. Communication and presentation skills
4. Cultural fit and alignment with CTC's values
Application Tips:
1. Tailor your resume to highlight relevant skills and experiences for this role
2. Craft a compelling cover letter that demonstrates your understanding of the role and enthusiasm for the opportunity
3. Prepare a portfolio or examples of your work that showcase your skills and accomplishments
*ASSUMPTION:* The interview and application insights provided above are based on industry-standard practices. However, the actual interview process and assessment areas for this role may differ.
🛠️ Tools & Technologies
- Google Sheets
- Facebook Ads
- Google Ads
- Instagram Advertising
- CTC's Prophet system (or similar forecasting tools)
- Statlas (or similar data management platforms)
*ASSUMPTION:* The tools and technologies listed above are based on the job description. However, the actual tools and technologies required for this role may differ.
👔 Cultural Fit Considerations
Company Values:
1. Autodidact: Naturally curious and an autodidact, able to absorb information quickly and effectively, like osmosis. Your commitment to learning sets you apart, absorbing information swiftly and more effectively than your peers.
2. Unimpeachable Character: Embodies a character that inspires pride in both personal and professional associations. Consistently honest, with the courage to acknowledge and communicate hard truths, and the humility to accept them, even when uncomfortable, and never lie in any situation.
3. Competitive Greatness: Performs at their best when it matters most, The Enjoyment of Hard Challenges. Demonstrates an unyielding determination to get things done, regardless of obstacles, time constraints, skills needed, or resources. Adapts to changing circumstances, recognizing that true success is about not just meeting, but exceeding what is required.
Work Style:
- Embrace autonomy as a core value, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth
- Exceptional work is recognized and rewarded, with weekly check-ins for accountability, ensuring you’re consistently challenged and engaged with new opportunities daily
Self-Assessment Questions:
1. How do you align with the company value of being an autodidact, and how does this contribute to your success in this role?
2. Describe a situation where you demonstrated unimpeachable character, and how did it impact the outcome?
3. Can you provide an example of how you exhibited competitive greatness in a previous role or project?
*ASSUMPTION:* The cultural fit considerations provided above are based on the job description. However, the actual company values, work style, and self-assessment questions for this role may differ.
📈 Similar Roles Comparison
Comparison Points:
1. Role Differences: Unlike other paid social media roles, this position emphasizes strategic media acquisition, data-driven forecasting, and client communication, with a strong focus on continuous improvement and innovation.
2. Industry-Specific Context: The e-commerce industry is dynamic and competitive, requiring a strong understanding of consumer behavior, market trends, and data analysis to drive successful campaigns.
3. Career Path Comparison: This role offers a clear path for career progression, with the potential for promotion to a Senior Strategist role after the first 12 months.
*ASSUMPTION:* The role comparison provided above is based on industry-standard practices. However, the actual differences, industry-specific context, and career path comparison for this role may differ.
📝 Sample Projects
Project Examples:
1. Strategic Media Acquisition Plan: Develop and execute a comprehensive media acquisition plan for a DTC brand, driving measurable business results and exceeding KPIs.
2. Data-Driven Forecasting: Create precise performance forecasts using CTC's strategic forecasting methods and media acquisition tools, ensuring high-accuracy results within a 5% delta.
3. Client Communication Strategy: Design and implement a client communication strategy that maintains clear and transparent communication about strategies, actions taken, and performance against forecasts.
*ASSUMPTION:* The sample projects provided above are based on the job description. However, the actual projects and tasks for this role may differ.
❓ Key Questions to Ask During Interview
1. Role Responsibilities: Can you provide more details about the day-to-day responsibilities of this role and how they align with my skills and experiences?
2. Team Structure: How is the team structured, and what will my role be in supporting the team's goals and objectives?
3. Company Culture: How would you describe the company culture, and how does it support the success of employees in this role?
4. Growth Opportunities: What opportunities are there for professional growth and development within this role and the company as a whole?
5. Work Environment: How does the remote work environment support productivity, collaboration, and work-life balance?
*ASSUMPTION:* The key questions to ask during the interview provided above are based on industry-standard practices. However, the actual questions you should ask during the interview may differ based on your specific interests and concerns.
📌 Next Steps for Applicants
To apply for this position:
1. Submit your application through
this link
2. Tailor your resume to highlight relevant skills and experiences for this role
3. Craft a compelling cover letter that demonstrates your understanding of the role and enthusiasm for the opportunity
4. Prepare a portfolio or examples of your work that showcase your skills and accomplishments
5. Follow up with the hiring manager after one week
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
